Une conception du comportement du consommateur chinois

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Recherche et Applications en

http://ram.sagepub.com/content/4/1/17The online version of this article can be found at:

 DOI: 10.1177/076737018900400102

1989 4: 17Recherche et Applications en MarketingChung-Fang Yang

Une conception du comportement du consommateur chinois  

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