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ABOUT US
TheGSMProximityPla2ormisalightweight,lowpowerclientandhosted server sideenginethat adds presence eventswithin mobile applica=ons.GSM empowers the nextgenera=on of context awareapplica=onswithouttheuseofbeacons.
WIRELESS IS EVERYWHERE Everythingbeaconsforcommunica=onbeforeauthen=ca=on
SMARTPHONE LAPTOPS WEARABLES PERIPHERALS
GSM KIOSK
The best way to enable proximity advertising on digital displays, without maintenance of beacons. Uniquely target messages to your customers and send offers directly into IOS Wallet.
Where to Use Kiosk Kiosk can run on any tablet or Windows powered digital sign. Give your location interactive custom messaging that entices visitors with rewards, information, or engagement real-time with whomever is nearby.
CLOUD BASED POWER
Kiosk is one of the only proximity advertising platforms that rests on the principle of being as lean as possible.
No custom hardware Works with your Customer Relationship Management Totally custom experience created through webkit.
This keeps hardware as simple as a tablet and management plus
content is all web based.
PROXIMITY PLATFORM SDK (SoBwareDevelopmentKit)
Discover all nearby wireless devices in addition to iBeacons
Communicate peer-to-peer without cellular coverage or WiFi data.
Automate onboarding to your application in device or perform AI in the cloud
THE GMS ADVANTAGE
ALL DEVICES You can build apps for all popular dev ice types , f rom Windows machines running huge monitors to inexpensive Android tablets, and of course all Apple devices.
ALL PLATFORMS
Windows with BTLE, Apple iBeacon and Android as well – Why can’t they all just get along? With GSM serving as the messenger, they now can.
ALL BEACONS
Use anything as a beacon: another mobile device, a WiFi access point, a connected printer, as well as inexpensive Bluetooth Smart tags, or even wearables.
P2P DISCOVERY & COMMUNICATIONS
PEER TO PEER MESSAGING
IN ROOM DEVICE DISCOVERY
ENCRYPTED COMMUNICATION
ON THE FLY NETWORK CREATION
SCAN A smartphone, tablet, or laptop scans the area for any active radio transmitters.
FINGERPRINT A fingerprint is made of all the devices in the area.
ANALYZE GSM’s cloud-based engine analyzes the fingerprint.
ACTION The device then triggers an action on itself or in the cloud.
HOW WE ARE DEPLOYED ASAASpeer-to-peercommunica=onengineinsideofabrowser(SoBwareDistribu=onModel)
SDK has parity between all mobile and desktop operating systems
ENDLESS POSSIBILITIES
GSM’s Proximity Platform changes the rules in what's possible with proximity.
Pick any number of WiFi, Bluetooth, or Bluetooth Smart signals.
GSM creates automated peering within the environment where all existing radios communicate.
No longer are you limited to just one beacon input signal.
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INTELLECTUAL PROPERTY
Granted (4) 9,031,540 granted May 12th 2015 – Filed Jan 31st 2013 Automation of a user transaction based upon scanned wireless signals 8,805,352 granted August 12th 2014 – Filed Jan 31st 2013 Determining virtual location based upon scanned wireless signals 8,577,354 granted November 5th 2013 – filed May 4th 2012 9,100,790 granted August 4th, 2015 – files March 13th 2013 Automating actions within a phone network based upon scanned wireless signals Core client scanner and back-end user or group definable database of actions
Pending (2) Determining virtual location based upon scanned wireless signals Automated actions in a telephone network based upon scanned wireless signals (CIP)
REVIEW GSM is a next generation beacon platform which is an evolution of location based services (LBS) from a team that figured it was about time for your smartphone to become smart. The idea is simple: Have it do things for you, instead of you telling it what to do. We built an engine for it to have automated control over things in your digital life. Then we made it open so you could tweak and customize it to your liking. To make it yours. The possibilities of proximity and digital automation are truly coming to life with GSM’s technology. GSM is more than pop-up notifications like iBeacon. We enable sophisticated scripting in the device or on the cloud from any beaconing radio wave a device can receive. We capture the ID of these radio waves, then build a framework for automated experiences around them. The Movie Minority report attempted to show this type of interaction with eyeball recognition, but that was a bit creepy and too marketing focused. We are building a "cookie for the real world” with a focus on utility vs. advertising.
PROXIMITY PLATFORM SDK OVERVIEW
This software developer kit enables applications on any mobile device or computer to communicate peer-to-peer over Bluetooth Smart (4.x) without any networks present. Network discovery technologies like Bonjour, UPNP, DLNA and Alljoyn require devices to be connected to WiFi networks in order to discover and communicate with one another. Asking a user to leave an application, go into their device settings, find and select the correct WiFi network, then enter a password or login to a captive portal is a burden non-technical users avoid. Discovery via WiFi & GPS lack precision indoors. The GSM SDK was born from the need for ambient on-demand connectivity at an application level, leaving the user free from the burden of configuring connectivity. It works while outside of LTE coverage areas, or with network congestion and eliminates cloud-syncing delays from two devices attempting to push/pull from a database.
THE GSM SDK PROVIDES:
ü Peer-to-peer messaging between devices running your application ü Software as a Service licensed solution
ü Low power operation for client devices (those not continuously beaconing)
ü Enables apps to communicate over BLE without a network present
ü Unique key so only peer-apps can discover and communicate with one another
ü Cross compatible SDK 5-Android, iOS, OSX and Windows ü iOS only SDK 6 and Pi3 can send up to 15K bytes within a SSL wrapper
ü Can wake up periodically for scanning and messaging peers (iOS)
ü Can act as a software iBeacon host (iOS and Raspberry Pi 3 only)
ü Can wake up an application from the background when closed (iOS only) ü Persistent scanning as a service (Android, Raspberry Pi and Windows)
ü Proximity Server enhanced discovery – enables discovery of peers in noisy environments or even when devices are beyond typical max range of BLE ü Protected by six patents on automation of actions based upon radio waves
RESTAURANT UseCaseExample
CUSTOMER BENEFITS ü Welcome Message – prompt to add to
wait list, # in party, Seating preference, etc.
ü Graphical wait list display ü Online Menu ü Online drink order ü Personal notification that table /
service /order is ready ü Personal requests, more water, napkins,
silverware, etc. – reduces staff trips ü Streamlined payment processing and
electronic or paper receipt ü Coupon delivery ü Customer does not have to do anything
let staff know of loyalty
RESTAURANT BENEFITS ü Customer information
ü ability to track visits
ü ability to understand likes and dislikes
ü ability to social market
ü understand dwell time vs average bill
ü In depth analytics
ü Promotion of good customer habits and
repetition
ü Better staff interaction
RETAIL SHOP UseCaseExample
CUSTOMER BENEFITS ü Welcome Message – list of daily specials
and deals
ü In store map – special offer engagement
ü Auto trigger alerts or digital signage response
ü Personal notification that table / service /order is ready
ü Personal requests, more water, napkins, silverware, etc. – reduces staff trips
ü Streamlined payment processing and electronic or paper receipt
ü Coupon delivery
RETAILER BENEFITS ü Customer information
ü ability to track visits
ü ability to understand likes and dislikes
ü ability to social market
ü understand dwell time vs average bill
ü In depth analytics
ü Promotion of good customer habits and
repetition
ü Ability to use dynamic pricing – POS
integration
ü Heat mapping
GYM / WORKOUT FACILITIES UseCaseExample
CUSTOMER BENEFITS ü Welcome Message – list of events,
classes and promotions
ü Equipment use videos – help to reduce injury and participation
ü In store map – special offer engagement
ü Streamlined payment processing and electronic or paper receipt
ü Coupon delivery
ü Offer scavenger hunt, etc.
ü Set up time clock rotations – help maximize customers time based upon crowds
GYM BENEFITS ü Customer information
ü ability to track visits
ü ability to understand likes and dislikes
ü ability to social market
ü understand dwell time vs average bill
ü In depth analytics
ü Promotion of good customer habits and repetition
ü Trainer can see report on their trainees
ü Heat mapping – what devices are getting used the
most to leverage equipment
ü Promote unused equipment with instruction videos
and incentives