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CV + CLIENT LISTPast and present clients include:
ARTS-RELATED ORGANISATIONS
BASCACity of London Sinfonia Jazz not JazzMomentum Arts, CambridgePhilharmonia OrchestraThe Poetry SocietyThéatre TransformationsWorld Circuit Records
CHARITIES
The Art FundCAPTChild Soldiers CoalitionChristian AidHumane Society InternationalICANMacmillan Cancer SupportMarie Curie Cancer CareMRDFThe Parks TrustShelterVolunteering EnglandThe Women’s Library
EDUCATIONAL ORGANISATIONS
The Brightside TrustPassport to Employability Octavia House Special SchoolsUniversity of Westminster
INDIVIDUALS
Dark Horse Business CoachingGeraint Davies PhotographyKirsty Lawler CeramicsNew Black EventsNina Moeller FurnitureRachel Escott Audience DevelopmentRed Studio
MARKETING ORGANISATIONS
Brainstorm Digital
MUSEUMS AND GALLERIES
Natural History MuseumTate Britain and Tate ModernVictoria and Albert Museum
PROFESSIONAL ORGANISATIONS
First Class CoachPrudential
PUBLIC BODIES
City of London PoliceHertfordshire County CouncilNational ArchivesNESTAUnison
PUBLISHING
The Parent’s DirectoryTextile View Magazine/Metropolitan Publishing
RETAIL AND CONSUMER
The Body ShopDivine ChocolateJohn LewisMarks and Spencer Quo Vadis TravelSell It Mama! baby fairs
07814 602846 | [email protected] | kathrynsamson.com
PROFESSIONAL EXPERIENCE
April 1997–presentFreelance graphic design Since becoming freelance in 1997, Kathryn has built up a diverse range of clients (please see right), largely through recommendation. Further information about her experience can be found on the following page.
July 1993–April 1997Visible Edge Senior designerHer role at Visible Edge enabled Kathryn to work closely with clients at every stage of projects. Clients included Laura Ashley, Early Learning Centre, Liberty and Divertimenti kitchenware. She worked on many catalogues at the time, from conception through to realisation, including art direction.
September 1991–July 1993Jenkins Group Junior designerHer first design position gave her a good grounding in the industry. Clients included British Airports Authority, Docklands Light Rail, Chartered Institute of Management Accountants and Care International.
HIGHER EDUCATION
September 1988–July 1991Norwich School of Art BA (Hons) Graphic Design (2.1)
September 1987–July 1988Cleveland College of Art & DesignFoundation course
INTERESTS
Contemporary art and design, photography, cinema, running, cooking, travel
PERSONAL
Date of Birth: 23 May 1969Age: 46Nationality: British
REFERENCES
Referees supplied on request
EXPERIENCE, SKILLS AND EXPERTISEKathryn’s skills and expertise:
> an ideas-driven portfolio
> an acute sense of design, layout and conceptual thinking with confidence in expressing ideas
> hands-on and self-motivated with an ability to ensure projects are delivered to brief, on budget and on time
> articulate, with a love of the written word
> attention to detail, typography and colour, and a love of the tactility of print
> extensive knowledge across Adobe Creative Suite
> the ability to run projects from concept stage to final delivery, being proactive and confident in communicating thoughts and ideas
> very strong work ethic and desire to deliver the best possible solution for her clients
> enjoys working on multiple projects at any one time in a fast-paced environment, and thrives under pressure
> strong time management and organisational skills
> intellectually curious, and enjoys seeking inspiration from many different sources
07814 602846 | [email protected] | kathrynsamson.com
Kathryn has the following experience:
> 25 years, 18 of those as an independent freelance designer
> she has established a fantastic working relationship with clients during this time, working on dozens of successful projects, and as a result has an intuitive understanding of their brand, positioning and needs when briefed
> working with individuals, large organisations, in-house design teams, marketing and buying departments, and project and account managers
> clients have included arts organisations, professional bodies, retailers, large and small charities, education trusts, schools, universities, event organisers, national art galleries and museums, and publishing companies
> working on many projects, large and small, from receiving the brief, writing proposals, pitching and concept presentation, liaising with the client through design development to proof stages, production of artwork and handover to print
> briefing illustrators and photographers, from conception to development and final delivery
> art direction of many projects, from concept, initial sketch layouts, sourcing and briefing photographers, finding props, models and locations
Kathryn Samson is an independent graphic designer based in south-east London.She has been freelance since 1997, and in that time has built up a diverse clientlist, largely through recommendation. She has established a fantastic workingrelationship with many of her clients during this time, working on dozens ofsuccessful projects, and as a result has an intuitive understanding of theirbrand, positioning and needs when briefed.
University of Westminster
Young Tate
BASCA
The Parks Trust
Quo Vadis luxury holidays John Lewis
National Archives
Tate
Textile View
The Art Fund
World Circuit Octavia House Schools City of London Sinfonia Christian Aid
Humane Society Int.
Marie Curie
07814 602846 | [email protected] | kathrynsamson.com
Kathryn was commissioned by the Brand Creative department within John Lewis to design point-of-sale graphics, primarily for the large wall behind till banks in store. These areas had, on the whole, not been utilised, and there was a desire to produce a series of simple images that represented each department.
With hundreds of iconic products to choose from, it was a difficult job representing the whole Baby department with one image. Pushchairs, bouncy seats, baby cutlery and soft toys were all considered, but this funky highchair from French brand Beaba worked well because of its clean, uncluttered shape.
JOHN LEWIS
07814 602846 | [email protected] | kathrynsamson.com
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Young Tate is a group of young people who plan and deliver events in Tate’s galleries.Their aim is to create a programme of free, stimulating and fun activities to introduceother young people to art. Kathryn was commissioned to design a logo which reflected these aspects.
YOUNG TATE
07814 602846 | [email protected] | kathrynsamson.com
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Briefed by Christian Aid’s Design and Production managers, Kathryn has often worked with and presented to writers, editors, theologians, the marketing team, and the photography department. She has worked on all stages of the projects from concepts through to delivery of print-ready artwork, often commissioning and managing illustration, photography and modelmaking, and liaising with printers.
CHRISTIAN AID
07814 602846 | [email protected] | kathrynsamson.com
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Kathryn has been commissioned by the Editorial, Marketing, Membership and Fundraising departments at the Art Fund. Projects have included a membership website, Christmas merchandising catalogues, diaries, fundraising materials, publicity for travelling exhibitions, members’ guides, research publications and membership postcards, bookmarks and invitations.
THE ART FUND
07814 602846 | [email protected] | kathrynsamson.com
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WORLD CIRCUITTMTHE SERIES
7-TRACK
SAMPLER
INCLUDING
PREVIOUSLY
UNRELEASED
LIVE TRACK
SAMPLER
07814 602846 | [email protected] | kathrynsamson.com
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HUMANE SOCIETY INTERNATIONAL
07814 602846 | [email protected] | kathrynsamson.com
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OCTAVIA HOUSE SPECIAL SCHOOLS
07814 602846 | [email protected] | kathrynsamson.com
“Pupils’ behaviour improves considerably as a result of being in the school”
Ofsted, 2013
Octavia House School, VauxhallVauxhall StreetLondonSE11 5LG
Octavia House School, WalworthLarcom StreetLondonSE17 1RT
020 3651 4396
octaviahouseschools.com
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James Waite MA (Dist), BA (Hons), PQSIExecutive Head
Octavia House Therapeutic Schools
020 3651 439607595 180 233
Business cards a-w - James Waite-20.04.15.indd 1 20/04/2015 21:23
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