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Study Tour 2011
Station Vancouver, BCSeptember 27-30
TM10
Martina Gratl, Judith Strobl, Martin Schranz,Christian Thiel, Simon Trachsler, Jürgen Weiss
Presented on December 15, 2011
Day 1 Day 2 Day 3 Day 4
Lectures Day 3Agenda
OutdoorExperience
Lectures Day 4
VancouverWalking Tour
Granville Island GrouseMountain
Vancouver Touchpoint Overview
Hotel
Lectures Day 1Lunch
Whistler
Best Western Chateau Granville
+ Great location in downtown Vancouver
+ Most spacious rooms
+ Many possibilities for having breakfast
Lunch @ Simon Fraser University
+ Great variety of food, lively atmosphere
other lunches not felt as touchpoints
Touchpoints Hospitality
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Touchpoints Lectures Day 2+3: Simon Fraser University
• William Harding (EQ):+ new interesting segmentation approach
• William Bakker (eTourism):- basic preparation for lectures at MCI
• Peter Williams (critical thinking):- more input on the region desired+ discussion with SF students
Day 4: Capilano University
• Roy Jantzen (Outdoor Teaching Session):+ passionate approach, very informative and lively
• Noel Genoway (Canada vs. US):- entertaining, but no new findings
15 December 2011 Study Tour 2011 - Station Vancouver, BC 4
Touchpoints Field TripsVancouver Walking Tour (Peter Williams)
+ up to date information about thedevelopment of Vancouver
+ nice insights through storytelling
Grouse Mountain+ very organised tour of the Grouse Mountain
service chain+ enthusiastic staff (ranger, gondola guide,…)
15.12.2011 Study Tour 2011 - Station Vancouver, BC 5
Other TouchpointsCoach to Capilano University:
- Change of schedule not communicated
Granville Island:+ good advice for leisure time spending+ whole group participated+ very nice ending of the first day in Vancouver
15 December 2011 Study Tour 2011 - Station Vancouver, BC 6
Day 1 Day 2 Day 3 Day 4
Lectures Day 3Agenda
OutdoorExperience
Lectures Day 4
VancouverWalking Tour
Granville Island GrouseMountain
Vancouver Touchpoint Overview
Hotel
Lectures Day 1Lunch
Whistler
Evaluation App
- Where are my Touchpoints?
- Arg, my battery is dead...
- Where is the GPS data?
- Oh no, how can I cancel it?
- How do I get back to the main menu?
- Ich verstehe kein Englisch!?
- No APP for „Androids“
15 December 2011 Study Tour 2011 - Station Vancouver, BC 8
- No APP for „Androids“
Evaluation App
- Where are my Touchpoints?
- Arg, my battery is dead...
- Where is the GPS data?
- Oh no, how can I cancel it?
- How do I get back to the main menu?Adapt structure
Amend errors
Improve instruction
Expand
15 December 2011 Study Tour 2011 - Station Vancouver, BC 9
Positive
+ great tool for editing and structuring the single touchpointsfrom different users
+ innovative, modern design
+ good overview in the content part (touchpoints)
Evaluation Backend
15 December 2011 Study Tour 2011 - Station Vancouver, BC 10
Negative
- Unconventional menu guidance
- Not self-explanatory (e.g. mouse-over)
- No introduction for students
- Some technical problems
Evaluation Backend
15 December 2011 Study Tour 2011 - Station Vancouver, BC 11
Conclusion
The first stop of the study tour, Vancouver, was interesting, included very diverse activities and generated many new findings.
MyServiceFellow was a nice tool to work with during that time!
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