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1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr. Martin Eckert [email protected]

Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

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Page 1: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

1 for all. Legal | Tax | Compliance

Regulatory Framework of

Big Data and Artificial

Intelligence

Dr. Martin Eckert

[email protected]

Page 2: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

Microsoft 1978

MME | 2

Bildquelle: hoaxes.org

Page 3: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

Microsoft 2010

MME | 3

Bildquelle: Tagesanzeiger

Page 4: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

The Lawyer‘s view on AI

MME | 4

What can go wrong?

Who is responsible?

Is there any regulation?

Is regulation needed?

How about contracts?How about exclusivity?

Who owns the results of projects?

Who is affected?

Are robots legal persons?

Tax issues?Insurance?

How can you make money?

IP?

Page 5: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

AI: Regulation?

MME | 5

• In general: No definition of AI – difficult to setrules – so far no «AI law»

• AI/Big Data issues in Fintech?

• Financial damages (liability) - riskallocation

• Data Protection (GDPR) -> personal datamust be processed lawfully, fairly and in a transparent manner

• Safeguarding consumers (e.g. nodiscriminatory pricing)

Page 6: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

AI: Future regulation

MME | 6

• Future:

• Political discussion

• Robots as legal persons?

• Expected: specific regulation (as foranimals, cars, autonomus cars)

• Insurance solution (nuclear power; cars)

• Code of Ethics UK: Select Committee on Artificial Intelligence

House of Lords

Isaac Asimov’s Three Laws of Robotics (1942)

Page 7: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

AI: Responsibility - liability

MME | 7

• AI/Big Data goes wrong => financial damage=> damage claims

• No specific laws (so far)

• Contractual basis for damage claims

• Tort («unerlaubte Handlung»)

• Who is responsible and legally liable?

Clarify responsibility in contracts (riskallocation)

Insurance

Page 8: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

AI/Big Data: Data Protection

MME | 8

• AI/Big Data in the General Data ProtectionRegulation (GDPR):

• Principles relating to processing ofpersonal data: personal data must beprocessed lawfully, fairly and in a transparent manner

• Profiling

• Automated individual decision-making

• Data Protection Impact Assessment (DPIA)

Page 9: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

GDPR principles

MME | 9

• GDPR is only about personal data• Personal data = information relating to an

identified or identifiable natural person

➢ ≠ anonymous data (not in scope ofGDPR)

• Objective of GDPR: protection offundamental rights and freedoms of naturalpersons

➢ take always the perspective of the datasubject

Page 10: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

GDPR principles

MME | 10

• Personal data must be processed lawfully, fairly and in a transparent manner(lawfullness, fairness and transparency)

• Lawfullness (art. 6 GDPR):

• Consent of the data subject

• or proccessing is necessary for: the performance of a contract or to conclude a

contract (e.g. credit rating)

the compliance with a legal obligation (AML)

legitimate interests of the controller (customeracquistion)

Page 11: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

GDPR principles

MME | 11

• Accountability (controller is responsible for, and must be able to demonstrate GDPR compliance)

• Extensive information duties: Controller must provide a set of information to the datasubject (transparent information; rights ofdata subjects) => difficult in practice(machine learning)

• Personal data shall be adequate, relevant and limited to what is necessary in relation tothe purpose (data minimisation)

Page 12: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

GDPR Profiling

MME | 12

Profiling means any form of automatedprocessing of personal data consisting of theuse of personal data to evaluate certainpersonal aspects relating to a natural person, in particular

➢ economic situation➢ personal preferences and interests➢ reliability, behaviour➢ performance of work

Page 13: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

Automated decision-making

MME | 13

Page 14: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

Data Protection Impact Assessment

MME | 14

Page 15: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

Data Protection Impact Assessment

MME | 15

• prior to the processing• risk assessment (risks to the rights and

freedoms of natural persons)

• supervisory authorities will establish:

• black list (DPIA required)

• ev. white list (no DPIA required), e.g. Austria

• In case of high risk: consultation ofsupervisory authorities

Page 16: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

Procurement

MME | 16

If you as controller engage another party toprocess personal data („Processor“), you must make sure that (Art. 28 GDPR):

How can procurement assure compliance?

Page 17: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

GDPR: Standards & Certificates

MME | 17

• Data Processing Contrats

• Request Code of Conducts or Certificates

* not yet certified

Page 18: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

GDPR Approach

MME | 18

• Many legal questions are still open (consolidation needed within EU) => wait and see / do not overreact

• Risk-based approach• Solid documentation, no perfectionism• Concentrate knowledge about data

protection• Common sense!

Page 19: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

Draft Swiss Data Protection Act

MME | 19

Same principles are provided for in the revisedSwiss Data Protection Act:

• Art. 19 E-DSG: Informationspflicht bei einer automatisierten Einzelentscheidung

• Art. 20 f. E-DSG: Datenschutz-Folgenabschätzung / Konsultation

• Art. 8 E-DSG: Auftragsbearbeiter

• Art. 12 E-DSG: Zertifizierung

Page 20: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

AI: FINMA

MME | 20

Circular / Rundschreiben 2013/8: Supervisory rules on market conduct in securities trading / Aufsichtsregeln zum Marktverhalten im Effektenhandel

• 18: Anyone engaging in algorithmic trading may not use it to give out false or misleading signals regarding the supply of, demand for or market price of securities.

• 61: Supervised institutions that engage in algorithmic trading (see margin no. 18) must employ effective systems and risk controls to ensure that this cannot result in any false or misleading signals regarding the supply of, demand for or market price of securities.

• 62: Supervised institutions must document the key features of their algorithmic trading strategies in a way that third parties can understand.

Page 21: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

AI: Who owns the output?

MME | 21

• Copyright?

• Software (code) is protected (copyright)

• Does copyright exist in AI-generatedcontent (literary, musical, artistic work)? Non-human author? A protected work must be

original => the author must have created thework through his own skill, judgment an effort(human author required; UK). Other: Korea

If non-human author can creat a work: Who owns the copyright? Traditional: „Person“ making the necessary arrangements -> person directing the software. How aboutunsupervised „deep learning“?

Page 22: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

AI: Who owns the output?

MME | 22

• Patents?

• Algorithms are not protectable (nopatents)

• Business method patents (USA)

• No software patents in the EU

➢ Use contracts to fill in IP gaps

➢ Attribution of ownership of results(including learning enhancements)

➢ Exclusivity, confidentiality, data security

➢ Trade or business secrets

Page 23: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

AI: Who owns the results? Pitfalls

MME | 23

• Ownership of data?

• Open Source Software

• Third party rights

• Right to data portability (Art. 30 GDPR)

Page 24: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

To do‘s as Controller (bank, FI)

MME | 24

• AI and Big Data projects need budget forlegal structuring and compliance

• Contracts:

• responsibility/interfaces/liability

• state-of-the-art Data Processing Agreements with IT-Providers (Processors)

• ownership of results (software, data, etc.)

• exclusivity, confidentiality clauses

• Data Protection Impact Assement (prior)

Page 25: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

To do‘s as Provider (Fintech)

MME | 25

• Demonstrate GDPR compliance (dataprotection certificates/seals for products and services)

• „DPIA ready“

• Code of Conducts (Fintech industry)

• Contracts (responsibility, risk allocation)

Page 26: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

To do‘s as Investor / Board

MME | 26

• Ask the right questions:

• Who is responsible for data protection?

• What has been done (DPIA? Certificate?)

• Can compliance (including the technicaland organisational measures) bedocumented?

• How about innovation protetion?

• Reduce risk / liability

Page 27: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

Don‘t forget the lawyers

MME | 27

Bildquelle: Tagesanzeiger

Do the legal homework and relax!

Page 28: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

Questions?

MME | 28

• Broad experience in the comprehensive consulting of internationally oriented

technology and trading companies (including M&A)

• Specialization: IT, IP, data protection, blockchain and technology law,

telecommunication sector and high-tech industries (including medical technology)

• Recognized expert in numerous large and complex IT outsourcing projects of banks

and insurance companies (see Legal 500)

• Conducts commercial law processes (commercial court proceedings and arbitration

proceedings)

• Lecturer at the HWZ University of Applied Sciences Zurich (CAS Digital Risk

Management)

• Accredited Data Protection Expert at ePrivacyseal GmbH

• Board activities (Bank, IT, medical technology)

• Attorney of the Delegation of the EU Commission to Switzerland (EU Embassy)

• Former Judge at the Federal Appeal Commission for Intellectual Property (2003-2006)

• WHOSWHOLEGAL.COM: «Martin Eckert is widely regarded by sources as a leading

light in data protection and an expert in complex projects.»

Dr. Martin Eckert

Legal Partner

[email protected]

www.mme.ch

Manuela Eisenhut

Assistant / HR

+41 44 254 99 70

Page 29: Regulatory Framework of Big Data and Artifical Intelligence · 2018-10-22 · 1 for all. Legal | Tax | Compliance Regulatory Framework of Big Data and Artificial Intelligence Dr

1 for all. Legal | Tax | Compliance

Office Zurich

Zollstrasse 62

P.O. Box 1758

CH-8031 Zurich

T +41 44 254 99 66

F +41 44 254 99 60

Office Zug

Gubelstrasse 11

P.O. Box 613

CH-6301 Zug

T +41 41 726 99 66

F +41 41 726 99 60

www.mme.ch

[email protected]

© 2018 MME