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Cahier de recherche 2018-04
Is the Relation between CSR and Stock Market Valuation Subject to an Institutionalization
Process An International Perspective
Denis Cormier
Eacutecole des sciences de la gestion Universiteacute du Queacutebec agrave Montreacuteal
Chaire drsquoinformation financiegravere et organisationnelle ESG-UQAM
Michel Magnan
Telfer John Molson School of Business
Concordia University
CIRANO
The authors acknowledge financial support of the Social Sciences and Humanities
Research Council (SSHRC) the Chair in Financial and Organizational Performance
(ESG-UQAM) the Stephen A Jarislowsky Chair in Corporate Governance
(Concordia) the Autoriteacute des marcheacutes financiers and the Institute for the Governance
of Private and Public Organizations Helpful comments were received from
workshop participants at ESG-UQAM and Universiteacute de Nice-Sofia Antipolis
1
Is the Relation between CSR and Stock Market Valuation Subject to an
Institutionalization Process An International Perspective
Abstract
In this paper we analyze how similarity in Corporate Social Responsibility (CSR) disclosure
mediates the relation between CSR performance and a firmrsquos stock market valuation For our
purpose CSR disclosure encompasses environmental and social dimensions CSR disclosure
similarity reflects an institutionalization process that favours conformity within a firmrsquos own
national industry rather than distinctiveness We focus on three distinct institutional contexts
Canada France and Germany Our results show that CSR disclosure similarity has a mediating
effect on the relation between CSR performance and stock market valuation albeit higher for
environmental disclosure similarity than for social disclosure similarity Our results also suggest
that it is value relevant for a firm to adopt the institutionalized disclosure structures of its
reference group Finally the CSR disclosure isomorphism appears stronger in Canada than in
Germany and France most likely an outcome of lower coercive and normative pressures in
Canada
Key words Corporate governance corporate social responsibility sustainability environmental
disclosure institutional theory isomorphism social disclosure stock market value value
relevance
2
1 Introduction
This paper investigates how the institutional process that underlies the
formulation of Corporate Social Responsibility disclosure (CSR disclosure) affects the
relation between CSR performance and a firmrsquos stock market value For our purpose
CSR encompasses environmental and social dimensions (eg Gamerschlag Moumlller amp
Verbeeten 2011 Hummel amp Schlick 2016) Essentially we argue that CSR disclosure
mediates the relationship between CSR performance and a firmrsquos stock market value Our
argument rests on the premise that beyond raw CSR performance how a firm discloses
its CSR activities shapes the way that capital marketsrsquo participants read and interpret its
CSR performance Furthermore we argue that the CSR disclosure process has become
increasingly institutionalized which strongly affects its impact on stock market values
Our study builds upon the rise in societal expectations regarding the
environmental and social performance of corporations which has certainly been
spectacular in recent years (Porter amp Kramer 2007) Such pressures by various
stakeholders and society entail a greater scrutiny of corporate social and environmental
practices Feeding these rising expectations are concerns about health (eg Wilson amp
Tisdell 2001) sustainability of supply chains (eg De Brito Carbone amp Blanquart
2008 Linton Klassen amp Jayaraman 2007) climate change (eg Kolk amp Pinske 2008)
or labour working conditions (eg Van Tulder Van Wijk amp Kolk 2009) Ecological
disasters (Solomon Solomon Norton amp Joseph 2011) or human tragedies (eg
Sinkovics Hoque amp Sinkovics 2016 Siddiqui amp Uddin 2016) have also contributed to
putting corporationsrsquo environmental and social practices under the spotlight
Hence various stakeholders are asking firms to account for the social
responsibility of their actions (eg Cormier Gordon amp Magnan 2004 Fernandez-
3
Feijoo Romero amp Ruiz 2014) while investors are seeking to obtain assurance that such
potentially costly accidents do not lurk behind rosy financial reporting (eg Simons amp
De Wilde 2017)1 Over the years these pressures have become increasingly
institutionalized with the emergence of Corporate Social Responsibility (CSR)
environmental or sustainability rankings (eg Corporate Knights) stock market indices
(eg Dow Jones Sustainability Index) measurement and reporting metrics (such as the
Global Reporting Initiative ie GRI) CSR assurance experts (eg environmental
auditors) or management processes (eg ISO 14000)
The response of most corporations to these various pressures has been to enhance
both the quality (eg Marquis Toffel amp Zhou 2016) and the substance (eg Marquis amp
Qian 2014) of their disclosure on these matters (see also Deloitte 2013) emphasizing
social and environmental issues In terms of scale many corporations either listed or
privately-owned now provide extensive CSR or sustainability reports often anchored
within designated spaces within the corporate web site (Cooper amp Owen 2007 PwC
2015) In terms of scope what used to be a relatively simple exercise of listing some
awards and water or air pollution statistics is now a comprehensive data gathering and
communication exercise that encompasses a wide range of issues from CO2 emissions to
subcontractorsrsquo labour working conditions2
Consistent with neo-institutional theory (Scott 1995 DiMaggio amp Powell 1983)
we argue that firms disclosure practices change to isomorphism in a given country within
1Clifford Kraus and John Schwartzmay 2016 Exxon Investors Seek Assurance as Climate Shifts Along
With Attitudes The New York Times May 23 httpswwwnytimescom20160524scienceexxon-
investors-seek-assurance-as-climate-shifts-along-with-attitudeshtml_r=0 Retrieved May 22 2017 2 For example Nike had to take drastic actions following allegations that it relied on subcontractors with
sweatshot-like conditions in its supply chain (Hart amp Milstein 2003)
4
their industry motivated by institutional and competitive mechanisms There are three
types of institutional mechanisms of change towards isomorphism coercive normative
and mimetic (DiMaggio amp Powell 1983) that lead firms to adopt the institutionalized
disclosure structures As a result corporate disclosures become increasingly similar or
homogenous over time This similarity can arise for several reasons However a likely
explanation is the convergence between stakeholdersrsquo expectations about a firmrsquos social
responsibility posture and the need for a firmrsquos directors and managers to ensure that they
meet those expectations in a way that does not expose them to further demands doing the
same as what leaders are doing implies that there is safety in numbers Thus by
respecting institutionalized rules firms adopt similar behaviour as they are more
legitimate independently of their efficiency (Boxenbaum et al 2016) The
institutionalization of CSR disclosure potentially underlies the controversy surrounding
the nature and extent of the relation between CSR performance and a firmrsquos future
financial performance even after decades of research (Clarkson et al 2011 Lys et al
2015) By focusing on the mapping between CSR performance and a firmrsquos stock market
value but introducing CSR disclosure as a mediating variable we revisit the issue using a
comprehensive measure that reflects all salient aspects of a firmrsquos future financial
performance Under such conditions CSR performance as conveyed through CSR
disclosure should have a marginal economic impact In contrast management can use
CSR disclosure to convey useful and relevant information to key stakeholders including
investors further enhancing its quality by obtaining audit assurance on the information
being provided (eg Berthelot Cormier amp Magnan 2003 Moser amp Martin 2012)
5
Under such conditions CSR performance as conveyed through CSR disclosure should
have a positive economic impact
The analysis level of our paper is the organizational field as reflected by an
industry in a given country (Scott 1995) An organizational field is a group of
organizations that constitute a recognized area of institutional life eg organizations that
produce similar services or products (DiMaggio amp Powell 1983) In a complementary
fashion Larrinaga (2007) proposes the existence of some locally based sustainability
report fields (EMAS Triple bottom line ISO 14001 compliance-oriented approach
ldquoBilan Socialrdquo and compulsory environmental disclosure) Hence we examine the
relation between CSR performance and stock market value as mediated by CSR
disclosure in three countries with different institutionalization forces a compliance-
oriented context (Canada) an EMAS sustainability reporting context (Germany) and a
Bilan social context (France) Our data covers the 2012-2014 period We argue that CSR
disclosure follows an institutionalization process characterized by CSR disclosure
isomorphism becoming increasingly homogenous among firms within these countriesrsquo
industries as they strive to adopt the practices of the industry Moreover in light of the
critical importance that CSR disclosure has attained in Western world countries we also
consider how corporate governance public media pressures and a firmrsquos underlying CSR
performance interplay with CSR disclosure changes to isomorphism
Overall we observe a mediating effect of the CSR disclosure similarity process
on the relation between CSR (environmental social) performance and stock market
valuation Normative or coercive isomorphism forces organizations to comply with
changes spearheaded by external agents ie regulation concerning environmental and
6
social issues More specifically we find that the worse (better) a firmrsquos environmental
performance the less (greater) the stock market value as proxied by Tobinrsquos Q for
Canadian (German) firms with environmental disclosure isomorphism playing a
mediating role in Canada but not in Germany Environmental performance does not
directly relate to stock market value for French firms but through environmental
disclosure We also find that the worse (better) a firmrsquos social performance the less
(greater) its stock market value as proxied by Tobinrsquos Q in Canada (Germany) with
social disclosure isomorphism playing a mediating role in Canada but not in Germany
Social performance does not directly relate to stock market value for French firms
Our study provides the following contributions First the paper potentially sheds
some additional light on the debate regarding the debate on the relation between CSR
performance and financial performance We show that the relation is conditional on 1)
the institutional environment in which a firm evolves and the institutionalization forces
which predominate in that setting and 2) the mediating role played by CSR disclosure
similarity which may enhance or attenuate the relation Second our findings offer an
alternative explanation as to how and why firms elaborate their CSR disclosure In
contrast to prior research that focuses on managerial opportunism legitimization attempts
or economic incentives we show that most firms may be seeking anonymity through
uniformity As such by considering CSR disclosure by firms from three countries via the
lens of similarity we extend and further enrich prior work relying on institutional theory
to explain CSR disclosure (eg Archel et al 2011 Cannizzaro amp Weiner 2015) In this
regard we heed the call by Hahn and Kuhnen (2013) for further research to be grounded
in institutional theory to uncover deeper patterns in the determination of sustainability
7
disclosure Third we bring additional insights into the debate regarding global
institutional trends in CSR disclosure Our results show that there is similarity in CSR
disclosure at the international level but that similarities are prevalent at the country level
Hence we extend and formalize earlier work on CSR disclosure at the international level
(eg Maignan amp Ralston 2002) Moreover our results shed additional light into the
relative roles of international and domestic institutions in driving CSR disclosure For
instance Fortanier Kolk and Pinkse (2011) show increasing harmonization of CSR
activities of firms from different countries thus reducing the role of domestic institutions
while Chen and Bouvain (2009) find that firms from different countries exhibit
significant differences in their CSR disclosure the main cause being differences in
national institutional arrangements Finally our paper extends and broadens the scope of
Aerts et al (2006) by adding the similarity in corporate social disclosure and controlling
for different aspects affecting the propensity to similarity ie public media exposure
corporate governance environmentalsocial performance firm size competition
profitability and environmentally-sensitive industries
The next section provides the conceptual framework and related literature The
hypotheses are followed by the method results discussion conclusions and limitations
2 Background and Conceptual Framework
21 CSR Performance and a Firmrsquos Stock Market Value
While it relies on evidence from decades of empirical research the relation
between CSR performance (often labelled as corporate sustainability performance or
CSP) and measures of corporate financial performance (CFP) remains a contentious issue
8
(Clarkson et al 2011 Lys et al 2015) For instance Margolis Elfenbein and Walsh
(2009) review 251 prior studies on the matter and note that 59 percent of studies do not
report a significant relationship 28 percent report a positive relationship and 2 percent
report a negative relationship between CSP and CFP While studies finding a positive
relation dominate those reporting a negative one the predominant finding is that the vast
majority of studies do not find evidence of any relation In a comprehensive meta-
analysis Orlitzky Schmidt and Rynes (2003) find a positive relation between CSP and
CFP and observe that some early studies reporting negative relations suffer from poor
conceptualization or inadequate methodological choices However the positive relation is
largely driven by accounting-based measures of financial performance with the relation
between CSP and market-based measures of CFP being marginally positive Some also
argue that corporate CSR activities simply add noise and volatility to capital markets
(Orlitzky 2013) Lys et al (2015) posit and find empirical support that the direction of
causality between CSP and CFP is reversed in that CSR expenditures are signals of
private information about better future performance Hence according to Joshi and Li
(2016) the literature on the nature of the relation between CSP and CFP remains largely
inconclusive
22 CSR Disclosure similarity as a Mediator between CSR Performance and Stock
Market Value
The inconclusive evidence regarding the relation between CSR performance and a
firmrsquos financial performance as proxied by its stock market value raises the question as
to the source upon which investors relate to ascertain CSR performance In this regard in
9
addition to a firmrsquos disclosure several sources are potentially available (eg KLD
Bloomberg) However a firm itself ultimately provides a major portion of the
information regarding its CSR performance with alternative platforms such as KLD
essentially relaying content disclosed by the firm For instance in discussing its CSR
disclosure rankings of large firms listed on the worldrsquos stock markets Corporate Knights
mentions that ldquoThe overwhelming majority of sustainability data in the market today has
been reported voluntarilyrdquo (2014 p 14)
The saliency of CSR disclosure in assessing CSR performance thus puts the focus
on the ongoing debate regarding managementrsquos ultimate aims when providing CSR
disclosure (andor its components ie environmental and social disclosures) On the one
hand several studies argue and find evidence that is consistent with CSR disclosure being
strategically opportunistic either by trying to manage impressions (Neu Warsame amp
Pedwell 1998 Cho Roberts amp Patten 2010) enhance legitimacy among stakeholders
(Deegan 2002 Patten 1992 Chauvey Cho Giordano-Spring amp Patten 2015 Cormier
amp Magnan 2015 OrsquoDonovan 2002) or more extremely deceive public opinion by
putting up disclosure facades that distort and even misrepresent reality (Cho Laine
Roberts amp Rodrigue 2015)
On the other hand CSR disclosure (mostly in terms of environmental matters)
reflects information economics considerations the ultimate intent being to provide
investors and other stakeholders with a signal or information that is credible and useful
for decision-making (Aerts Cormier amp Magnan 2008 Cormier amp Magnan 2003
Clarkson Li Richardson amp Vasvari 2008 Dhaliwal Radhakrishnan Tsang ampYang
2012 Li Richardson ampThornton 1997) Thus both perspectives offer contrasting
10
findings further confounding our understanding of the nature of the mediating effect that
CSR disclosure plays in the relation between CSR performance and stock market value
In this regard OrsquoDwyer and Unerman (2016) reiterate the pleas by both
Hopwoods (2009) and Gray (2002) for further theorization of research into CSR or
sustainability issues especially its disclosure While they highlight the progress realized
over the years they note that environmental issues have received much more attention
than social ones such as human rights supply chain abuses and fair trade Moreover
they recognize that less focus should be devoted to the actual act of disclosing and that
more attention toward the processes via which disclosure evolves
However Campbell (2007) does offer a path forward in the investigation of CSR
disclosure While his work is more about CSR performance per se than about its
disclosure he argues that institutional conditions underlie the mapping between a firmrsquos
surrounding economic context and its actual CSR actions and ultimately drive its
disclosure Such conditions encompass regulations monitoring organizations
institutionalized norms with respect to corporate actions and imitation among
corporations themselves We now elaborate further as how CSR disclosure similarity can
be viewed as an institutionalized process and what it implies
23 CSR Disclosure as an Institutionalized Process
Institutional theory especially its neo-institutional version (Scott 1995) does
provide a comprehensive yet conceptually grounded approach to revisit the determination
of CSR disclosure and possibly a way to reconcile these disparate findings Chen and
Roberts (2010 p 652-653) state that ldquoWhile legitimacy theory itself does not specifically
express how to meet social expectation and gain social support institutional theory
11
strongly emphasizes that organizations can incorporate institutionalized norms and rules
to gain stability and enhance survival prospectsrdquo Therefore rather than assessing CSR
disclosure as either deceptive or informative and relying on legitimacy stakeholder or
signalling theories we consider that it has become institutionalized over time and is thus
driven by considerations beyond managerial incentives (to deceive or to convey useful
information) An advantage of using such an approach is that the institutionalization of
corporate disclosure has been the object of several theoretical developments over the
years highlighting how disclosure institutionalization arises and what are the
consequences for organizations (see DiMaggio amp Powell 1983 North 1990 Powell amp
DiMaggio 1991 Scott 1995)
However despite their appeal and applicability to disclosure decisions there is
little formal empirical evidence of these theoretical propositions with respect to CSR
disclosure in both its environmental and social dimensions For instance focusing on 36
mining firms from two countries De Villiers and Alexander (2014) argue and illustrate
that the dissemination of CSR disclosure around the world is consistent with its
institutionalization Comparing the corporate social responsibility reporting of Australia
and South Africa mining firms de Villiers and Alexander (2014) find similar overall
patterns of corporate social and environmental reporting in diverse settings while
differences at a more detailed level remain In another international comparison Chen
and Bouvain (2009) find that membership in the United Nationsrsquo Global Compact by
leading firms from the US UK Australia and Germany affect only certain aspects of
their CSR reporting relating to the environment and workers Firms differ extensively
across countries in their promotion of CSR and in the CSR issues that they choose to
12
emphasize in their reports Chen and Bouvain (2009) attribute these country differences
to different country-specific institutional arrangements In contrast Fortanier et al (2011)
find that firms comprising the Fortune Global list show upward harmonization in their
CSR reporting if they adhere to global CSR standards such as GRI However it appears
that stricter enforcement mechanisms do not increase harmonization Fortanier et al
(2011) conclude that such global harmonization in CSR disclosure reduces the influence
of domestic institutions (eg legislation societal concerns) In another context
Contrafatto (2014) examines how the social and environmental reporting of an Italian
corporation becomes increasingly institutionalized over time
Hence while it appears that an institutional perspective provides useful lens for
the analysis of CSR disclosure whether domestic or global institutions drive CSR
disclosure is still an unsettled issue Moreover at the country level the role played by
firm- and industry-specific factors in CSR disclosure is still undefined We now elaborate
further on the new institutional theory and on its isomorphism dimensions as the
foundation of our investigation
24 Isomorphism
Within an institutional perspective institutions constrain or exert pressures on
organizational agencies thus producing organizational structures and strategies that are
both stable and recognizable (Jepperson 1991 Zucker 1977) Such institutional
constraints or pressures and their interaction shape ldquothe potential wealth-maximizing
opportunities of entrepreneursrdquo (North 1990 p 73) Moreover by pursuing their wealth-
maximizing objectives organizations incrementally alter the current institutional context
(North 1990) Therefore the interaction between these firm objectives (like
13
environmental social and financial performance legitimacy and good governance) and
established institutions ultimately determines a firm`s value creation In this regard
North (1990) highlights how rules both formal and informal are important for the
efficiency of an institution and will ultimately define behavioural constraints Institutions
and the pressures they bring onto organizations also play a major role that underlies
corporate practice More specifically institutional rules or pressures facilitate economic
exchanges in situations of uncertainty as they minimize transaction costs for
organizations
Prior research identifies three core types of institutional pressures by which
convergence occurs (Heugens amp Lander 2009 Scott 2001) mimetic coercive and
normative (Martinez-Ferrero amp Garcia-Sanchez 2017) Each is expected to mediate the
relation between CSR performance and stock market value and is now discussed in turn
in the next section
3 Hypotheses - Mediating effect of disclosure similarity on stock market
valuation
Mimetic pressures exert a stabilizing influence on organizational behaviour and
outcomes as they stimulate the adoption of practices that are already widespread among
other organizations Therefore mimetic isomorphism is a process by which under
conditions of ambiguity or uncertainty organizational changes are imitated to gain
legitimacy (DiMaggio amp Powell 1983) thus allowing firms to solve complex problems
at low cost (Cyert amp March 1963) It also enhances their chances for survival when
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
and Society 40(1) 78-94
Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
Stock Exchanges Corporate Knights Capital Toronto (Canada)
Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
1
Is the Relation between CSR and Stock Market Valuation Subject to an
Institutionalization Process An International Perspective
Abstract
In this paper we analyze how similarity in Corporate Social Responsibility (CSR) disclosure
mediates the relation between CSR performance and a firmrsquos stock market valuation For our
purpose CSR disclosure encompasses environmental and social dimensions CSR disclosure
similarity reflects an institutionalization process that favours conformity within a firmrsquos own
national industry rather than distinctiveness We focus on three distinct institutional contexts
Canada France and Germany Our results show that CSR disclosure similarity has a mediating
effect on the relation between CSR performance and stock market valuation albeit higher for
environmental disclosure similarity than for social disclosure similarity Our results also suggest
that it is value relevant for a firm to adopt the institutionalized disclosure structures of its
reference group Finally the CSR disclosure isomorphism appears stronger in Canada than in
Germany and France most likely an outcome of lower coercive and normative pressures in
Canada
Key words Corporate governance corporate social responsibility sustainability environmental
disclosure institutional theory isomorphism social disclosure stock market value value
relevance
2
1 Introduction
This paper investigates how the institutional process that underlies the
formulation of Corporate Social Responsibility disclosure (CSR disclosure) affects the
relation between CSR performance and a firmrsquos stock market value For our purpose
CSR encompasses environmental and social dimensions (eg Gamerschlag Moumlller amp
Verbeeten 2011 Hummel amp Schlick 2016) Essentially we argue that CSR disclosure
mediates the relationship between CSR performance and a firmrsquos stock market value Our
argument rests on the premise that beyond raw CSR performance how a firm discloses
its CSR activities shapes the way that capital marketsrsquo participants read and interpret its
CSR performance Furthermore we argue that the CSR disclosure process has become
increasingly institutionalized which strongly affects its impact on stock market values
Our study builds upon the rise in societal expectations regarding the
environmental and social performance of corporations which has certainly been
spectacular in recent years (Porter amp Kramer 2007) Such pressures by various
stakeholders and society entail a greater scrutiny of corporate social and environmental
practices Feeding these rising expectations are concerns about health (eg Wilson amp
Tisdell 2001) sustainability of supply chains (eg De Brito Carbone amp Blanquart
2008 Linton Klassen amp Jayaraman 2007) climate change (eg Kolk amp Pinske 2008)
or labour working conditions (eg Van Tulder Van Wijk amp Kolk 2009) Ecological
disasters (Solomon Solomon Norton amp Joseph 2011) or human tragedies (eg
Sinkovics Hoque amp Sinkovics 2016 Siddiqui amp Uddin 2016) have also contributed to
putting corporationsrsquo environmental and social practices under the spotlight
Hence various stakeholders are asking firms to account for the social
responsibility of their actions (eg Cormier Gordon amp Magnan 2004 Fernandez-
3
Feijoo Romero amp Ruiz 2014) while investors are seeking to obtain assurance that such
potentially costly accidents do not lurk behind rosy financial reporting (eg Simons amp
De Wilde 2017)1 Over the years these pressures have become increasingly
institutionalized with the emergence of Corporate Social Responsibility (CSR)
environmental or sustainability rankings (eg Corporate Knights) stock market indices
(eg Dow Jones Sustainability Index) measurement and reporting metrics (such as the
Global Reporting Initiative ie GRI) CSR assurance experts (eg environmental
auditors) or management processes (eg ISO 14000)
The response of most corporations to these various pressures has been to enhance
both the quality (eg Marquis Toffel amp Zhou 2016) and the substance (eg Marquis amp
Qian 2014) of their disclosure on these matters (see also Deloitte 2013) emphasizing
social and environmental issues In terms of scale many corporations either listed or
privately-owned now provide extensive CSR or sustainability reports often anchored
within designated spaces within the corporate web site (Cooper amp Owen 2007 PwC
2015) In terms of scope what used to be a relatively simple exercise of listing some
awards and water or air pollution statistics is now a comprehensive data gathering and
communication exercise that encompasses a wide range of issues from CO2 emissions to
subcontractorsrsquo labour working conditions2
Consistent with neo-institutional theory (Scott 1995 DiMaggio amp Powell 1983)
we argue that firms disclosure practices change to isomorphism in a given country within
1Clifford Kraus and John Schwartzmay 2016 Exxon Investors Seek Assurance as Climate Shifts Along
With Attitudes The New York Times May 23 httpswwwnytimescom20160524scienceexxon-
investors-seek-assurance-as-climate-shifts-along-with-attitudeshtml_r=0 Retrieved May 22 2017 2 For example Nike had to take drastic actions following allegations that it relied on subcontractors with
sweatshot-like conditions in its supply chain (Hart amp Milstein 2003)
4
their industry motivated by institutional and competitive mechanisms There are three
types of institutional mechanisms of change towards isomorphism coercive normative
and mimetic (DiMaggio amp Powell 1983) that lead firms to adopt the institutionalized
disclosure structures As a result corporate disclosures become increasingly similar or
homogenous over time This similarity can arise for several reasons However a likely
explanation is the convergence between stakeholdersrsquo expectations about a firmrsquos social
responsibility posture and the need for a firmrsquos directors and managers to ensure that they
meet those expectations in a way that does not expose them to further demands doing the
same as what leaders are doing implies that there is safety in numbers Thus by
respecting institutionalized rules firms adopt similar behaviour as they are more
legitimate independently of their efficiency (Boxenbaum et al 2016) The
institutionalization of CSR disclosure potentially underlies the controversy surrounding
the nature and extent of the relation between CSR performance and a firmrsquos future
financial performance even after decades of research (Clarkson et al 2011 Lys et al
2015) By focusing on the mapping between CSR performance and a firmrsquos stock market
value but introducing CSR disclosure as a mediating variable we revisit the issue using a
comprehensive measure that reflects all salient aspects of a firmrsquos future financial
performance Under such conditions CSR performance as conveyed through CSR
disclosure should have a marginal economic impact In contrast management can use
CSR disclosure to convey useful and relevant information to key stakeholders including
investors further enhancing its quality by obtaining audit assurance on the information
being provided (eg Berthelot Cormier amp Magnan 2003 Moser amp Martin 2012)
5
Under such conditions CSR performance as conveyed through CSR disclosure should
have a positive economic impact
The analysis level of our paper is the organizational field as reflected by an
industry in a given country (Scott 1995) An organizational field is a group of
organizations that constitute a recognized area of institutional life eg organizations that
produce similar services or products (DiMaggio amp Powell 1983) In a complementary
fashion Larrinaga (2007) proposes the existence of some locally based sustainability
report fields (EMAS Triple bottom line ISO 14001 compliance-oriented approach
ldquoBilan Socialrdquo and compulsory environmental disclosure) Hence we examine the
relation between CSR performance and stock market value as mediated by CSR
disclosure in three countries with different institutionalization forces a compliance-
oriented context (Canada) an EMAS sustainability reporting context (Germany) and a
Bilan social context (France) Our data covers the 2012-2014 period We argue that CSR
disclosure follows an institutionalization process characterized by CSR disclosure
isomorphism becoming increasingly homogenous among firms within these countriesrsquo
industries as they strive to adopt the practices of the industry Moreover in light of the
critical importance that CSR disclosure has attained in Western world countries we also
consider how corporate governance public media pressures and a firmrsquos underlying CSR
performance interplay with CSR disclosure changes to isomorphism
Overall we observe a mediating effect of the CSR disclosure similarity process
on the relation between CSR (environmental social) performance and stock market
valuation Normative or coercive isomorphism forces organizations to comply with
changes spearheaded by external agents ie regulation concerning environmental and
6
social issues More specifically we find that the worse (better) a firmrsquos environmental
performance the less (greater) the stock market value as proxied by Tobinrsquos Q for
Canadian (German) firms with environmental disclosure isomorphism playing a
mediating role in Canada but not in Germany Environmental performance does not
directly relate to stock market value for French firms but through environmental
disclosure We also find that the worse (better) a firmrsquos social performance the less
(greater) its stock market value as proxied by Tobinrsquos Q in Canada (Germany) with
social disclosure isomorphism playing a mediating role in Canada but not in Germany
Social performance does not directly relate to stock market value for French firms
Our study provides the following contributions First the paper potentially sheds
some additional light on the debate regarding the debate on the relation between CSR
performance and financial performance We show that the relation is conditional on 1)
the institutional environment in which a firm evolves and the institutionalization forces
which predominate in that setting and 2) the mediating role played by CSR disclosure
similarity which may enhance or attenuate the relation Second our findings offer an
alternative explanation as to how and why firms elaborate their CSR disclosure In
contrast to prior research that focuses on managerial opportunism legitimization attempts
or economic incentives we show that most firms may be seeking anonymity through
uniformity As such by considering CSR disclosure by firms from three countries via the
lens of similarity we extend and further enrich prior work relying on institutional theory
to explain CSR disclosure (eg Archel et al 2011 Cannizzaro amp Weiner 2015) In this
regard we heed the call by Hahn and Kuhnen (2013) for further research to be grounded
in institutional theory to uncover deeper patterns in the determination of sustainability
7
disclosure Third we bring additional insights into the debate regarding global
institutional trends in CSR disclosure Our results show that there is similarity in CSR
disclosure at the international level but that similarities are prevalent at the country level
Hence we extend and formalize earlier work on CSR disclosure at the international level
(eg Maignan amp Ralston 2002) Moreover our results shed additional light into the
relative roles of international and domestic institutions in driving CSR disclosure For
instance Fortanier Kolk and Pinkse (2011) show increasing harmonization of CSR
activities of firms from different countries thus reducing the role of domestic institutions
while Chen and Bouvain (2009) find that firms from different countries exhibit
significant differences in their CSR disclosure the main cause being differences in
national institutional arrangements Finally our paper extends and broadens the scope of
Aerts et al (2006) by adding the similarity in corporate social disclosure and controlling
for different aspects affecting the propensity to similarity ie public media exposure
corporate governance environmentalsocial performance firm size competition
profitability and environmentally-sensitive industries
The next section provides the conceptual framework and related literature The
hypotheses are followed by the method results discussion conclusions and limitations
2 Background and Conceptual Framework
21 CSR Performance and a Firmrsquos Stock Market Value
While it relies on evidence from decades of empirical research the relation
between CSR performance (often labelled as corporate sustainability performance or
CSP) and measures of corporate financial performance (CFP) remains a contentious issue
8
(Clarkson et al 2011 Lys et al 2015) For instance Margolis Elfenbein and Walsh
(2009) review 251 prior studies on the matter and note that 59 percent of studies do not
report a significant relationship 28 percent report a positive relationship and 2 percent
report a negative relationship between CSP and CFP While studies finding a positive
relation dominate those reporting a negative one the predominant finding is that the vast
majority of studies do not find evidence of any relation In a comprehensive meta-
analysis Orlitzky Schmidt and Rynes (2003) find a positive relation between CSP and
CFP and observe that some early studies reporting negative relations suffer from poor
conceptualization or inadequate methodological choices However the positive relation is
largely driven by accounting-based measures of financial performance with the relation
between CSP and market-based measures of CFP being marginally positive Some also
argue that corporate CSR activities simply add noise and volatility to capital markets
(Orlitzky 2013) Lys et al (2015) posit and find empirical support that the direction of
causality between CSP and CFP is reversed in that CSR expenditures are signals of
private information about better future performance Hence according to Joshi and Li
(2016) the literature on the nature of the relation between CSP and CFP remains largely
inconclusive
22 CSR Disclosure similarity as a Mediator between CSR Performance and Stock
Market Value
The inconclusive evidence regarding the relation between CSR performance and a
firmrsquos financial performance as proxied by its stock market value raises the question as
to the source upon which investors relate to ascertain CSR performance In this regard in
9
addition to a firmrsquos disclosure several sources are potentially available (eg KLD
Bloomberg) However a firm itself ultimately provides a major portion of the
information regarding its CSR performance with alternative platforms such as KLD
essentially relaying content disclosed by the firm For instance in discussing its CSR
disclosure rankings of large firms listed on the worldrsquos stock markets Corporate Knights
mentions that ldquoThe overwhelming majority of sustainability data in the market today has
been reported voluntarilyrdquo (2014 p 14)
The saliency of CSR disclosure in assessing CSR performance thus puts the focus
on the ongoing debate regarding managementrsquos ultimate aims when providing CSR
disclosure (andor its components ie environmental and social disclosures) On the one
hand several studies argue and find evidence that is consistent with CSR disclosure being
strategically opportunistic either by trying to manage impressions (Neu Warsame amp
Pedwell 1998 Cho Roberts amp Patten 2010) enhance legitimacy among stakeholders
(Deegan 2002 Patten 1992 Chauvey Cho Giordano-Spring amp Patten 2015 Cormier
amp Magnan 2015 OrsquoDonovan 2002) or more extremely deceive public opinion by
putting up disclosure facades that distort and even misrepresent reality (Cho Laine
Roberts amp Rodrigue 2015)
On the other hand CSR disclosure (mostly in terms of environmental matters)
reflects information economics considerations the ultimate intent being to provide
investors and other stakeholders with a signal or information that is credible and useful
for decision-making (Aerts Cormier amp Magnan 2008 Cormier amp Magnan 2003
Clarkson Li Richardson amp Vasvari 2008 Dhaliwal Radhakrishnan Tsang ampYang
2012 Li Richardson ampThornton 1997) Thus both perspectives offer contrasting
10
findings further confounding our understanding of the nature of the mediating effect that
CSR disclosure plays in the relation between CSR performance and stock market value
In this regard OrsquoDwyer and Unerman (2016) reiterate the pleas by both
Hopwoods (2009) and Gray (2002) for further theorization of research into CSR or
sustainability issues especially its disclosure While they highlight the progress realized
over the years they note that environmental issues have received much more attention
than social ones such as human rights supply chain abuses and fair trade Moreover
they recognize that less focus should be devoted to the actual act of disclosing and that
more attention toward the processes via which disclosure evolves
However Campbell (2007) does offer a path forward in the investigation of CSR
disclosure While his work is more about CSR performance per se than about its
disclosure he argues that institutional conditions underlie the mapping between a firmrsquos
surrounding economic context and its actual CSR actions and ultimately drive its
disclosure Such conditions encompass regulations monitoring organizations
institutionalized norms with respect to corporate actions and imitation among
corporations themselves We now elaborate further as how CSR disclosure similarity can
be viewed as an institutionalized process and what it implies
23 CSR Disclosure as an Institutionalized Process
Institutional theory especially its neo-institutional version (Scott 1995) does
provide a comprehensive yet conceptually grounded approach to revisit the determination
of CSR disclosure and possibly a way to reconcile these disparate findings Chen and
Roberts (2010 p 652-653) state that ldquoWhile legitimacy theory itself does not specifically
express how to meet social expectation and gain social support institutional theory
11
strongly emphasizes that organizations can incorporate institutionalized norms and rules
to gain stability and enhance survival prospectsrdquo Therefore rather than assessing CSR
disclosure as either deceptive or informative and relying on legitimacy stakeholder or
signalling theories we consider that it has become institutionalized over time and is thus
driven by considerations beyond managerial incentives (to deceive or to convey useful
information) An advantage of using such an approach is that the institutionalization of
corporate disclosure has been the object of several theoretical developments over the
years highlighting how disclosure institutionalization arises and what are the
consequences for organizations (see DiMaggio amp Powell 1983 North 1990 Powell amp
DiMaggio 1991 Scott 1995)
However despite their appeal and applicability to disclosure decisions there is
little formal empirical evidence of these theoretical propositions with respect to CSR
disclosure in both its environmental and social dimensions For instance focusing on 36
mining firms from two countries De Villiers and Alexander (2014) argue and illustrate
that the dissemination of CSR disclosure around the world is consistent with its
institutionalization Comparing the corporate social responsibility reporting of Australia
and South Africa mining firms de Villiers and Alexander (2014) find similar overall
patterns of corporate social and environmental reporting in diverse settings while
differences at a more detailed level remain In another international comparison Chen
and Bouvain (2009) find that membership in the United Nationsrsquo Global Compact by
leading firms from the US UK Australia and Germany affect only certain aspects of
their CSR reporting relating to the environment and workers Firms differ extensively
across countries in their promotion of CSR and in the CSR issues that they choose to
12
emphasize in their reports Chen and Bouvain (2009) attribute these country differences
to different country-specific institutional arrangements In contrast Fortanier et al (2011)
find that firms comprising the Fortune Global list show upward harmonization in their
CSR reporting if they adhere to global CSR standards such as GRI However it appears
that stricter enforcement mechanisms do not increase harmonization Fortanier et al
(2011) conclude that such global harmonization in CSR disclosure reduces the influence
of domestic institutions (eg legislation societal concerns) In another context
Contrafatto (2014) examines how the social and environmental reporting of an Italian
corporation becomes increasingly institutionalized over time
Hence while it appears that an institutional perspective provides useful lens for
the analysis of CSR disclosure whether domestic or global institutions drive CSR
disclosure is still an unsettled issue Moreover at the country level the role played by
firm- and industry-specific factors in CSR disclosure is still undefined We now elaborate
further on the new institutional theory and on its isomorphism dimensions as the
foundation of our investigation
24 Isomorphism
Within an institutional perspective institutions constrain or exert pressures on
organizational agencies thus producing organizational structures and strategies that are
both stable and recognizable (Jepperson 1991 Zucker 1977) Such institutional
constraints or pressures and their interaction shape ldquothe potential wealth-maximizing
opportunities of entrepreneursrdquo (North 1990 p 73) Moreover by pursuing their wealth-
maximizing objectives organizations incrementally alter the current institutional context
(North 1990) Therefore the interaction between these firm objectives (like
13
environmental social and financial performance legitimacy and good governance) and
established institutions ultimately determines a firm`s value creation In this regard
North (1990) highlights how rules both formal and informal are important for the
efficiency of an institution and will ultimately define behavioural constraints Institutions
and the pressures they bring onto organizations also play a major role that underlies
corporate practice More specifically institutional rules or pressures facilitate economic
exchanges in situations of uncertainty as they minimize transaction costs for
organizations
Prior research identifies three core types of institutional pressures by which
convergence occurs (Heugens amp Lander 2009 Scott 2001) mimetic coercive and
normative (Martinez-Ferrero amp Garcia-Sanchez 2017) Each is expected to mediate the
relation between CSR performance and stock market value and is now discussed in turn
in the next section
3 Hypotheses - Mediating effect of disclosure similarity on stock market
valuation
Mimetic pressures exert a stabilizing influence on organizational behaviour and
outcomes as they stimulate the adoption of practices that are already widespread among
other organizations Therefore mimetic isomorphism is a process by which under
conditions of ambiguity or uncertainty organizational changes are imitated to gain
legitimacy (DiMaggio amp Powell 1983) thus allowing firms to solve complex problems
at low cost (Cyert amp March 1963) It also enhances their chances for survival when
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
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Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
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48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
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Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
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Contrafatto M 2014 The institutionalization of social and environmental reporting An
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Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
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Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
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49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
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Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
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Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
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Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
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Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
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471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
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PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
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Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
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52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
2
1 Introduction
This paper investigates how the institutional process that underlies the
formulation of Corporate Social Responsibility disclosure (CSR disclosure) affects the
relation between CSR performance and a firmrsquos stock market value For our purpose
CSR encompasses environmental and social dimensions (eg Gamerschlag Moumlller amp
Verbeeten 2011 Hummel amp Schlick 2016) Essentially we argue that CSR disclosure
mediates the relationship between CSR performance and a firmrsquos stock market value Our
argument rests on the premise that beyond raw CSR performance how a firm discloses
its CSR activities shapes the way that capital marketsrsquo participants read and interpret its
CSR performance Furthermore we argue that the CSR disclosure process has become
increasingly institutionalized which strongly affects its impact on stock market values
Our study builds upon the rise in societal expectations regarding the
environmental and social performance of corporations which has certainly been
spectacular in recent years (Porter amp Kramer 2007) Such pressures by various
stakeholders and society entail a greater scrutiny of corporate social and environmental
practices Feeding these rising expectations are concerns about health (eg Wilson amp
Tisdell 2001) sustainability of supply chains (eg De Brito Carbone amp Blanquart
2008 Linton Klassen amp Jayaraman 2007) climate change (eg Kolk amp Pinske 2008)
or labour working conditions (eg Van Tulder Van Wijk amp Kolk 2009) Ecological
disasters (Solomon Solomon Norton amp Joseph 2011) or human tragedies (eg
Sinkovics Hoque amp Sinkovics 2016 Siddiqui amp Uddin 2016) have also contributed to
putting corporationsrsquo environmental and social practices under the spotlight
Hence various stakeholders are asking firms to account for the social
responsibility of their actions (eg Cormier Gordon amp Magnan 2004 Fernandez-
3
Feijoo Romero amp Ruiz 2014) while investors are seeking to obtain assurance that such
potentially costly accidents do not lurk behind rosy financial reporting (eg Simons amp
De Wilde 2017)1 Over the years these pressures have become increasingly
institutionalized with the emergence of Corporate Social Responsibility (CSR)
environmental or sustainability rankings (eg Corporate Knights) stock market indices
(eg Dow Jones Sustainability Index) measurement and reporting metrics (such as the
Global Reporting Initiative ie GRI) CSR assurance experts (eg environmental
auditors) or management processes (eg ISO 14000)
The response of most corporations to these various pressures has been to enhance
both the quality (eg Marquis Toffel amp Zhou 2016) and the substance (eg Marquis amp
Qian 2014) of their disclosure on these matters (see also Deloitte 2013) emphasizing
social and environmental issues In terms of scale many corporations either listed or
privately-owned now provide extensive CSR or sustainability reports often anchored
within designated spaces within the corporate web site (Cooper amp Owen 2007 PwC
2015) In terms of scope what used to be a relatively simple exercise of listing some
awards and water or air pollution statistics is now a comprehensive data gathering and
communication exercise that encompasses a wide range of issues from CO2 emissions to
subcontractorsrsquo labour working conditions2
Consistent with neo-institutional theory (Scott 1995 DiMaggio amp Powell 1983)
we argue that firms disclosure practices change to isomorphism in a given country within
1Clifford Kraus and John Schwartzmay 2016 Exxon Investors Seek Assurance as Climate Shifts Along
With Attitudes The New York Times May 23 httpswwwnytimescom20160524scienceexxon-
investors-seek-assurance-as-climate-shifts-along-with-attitudeshtml_r=0 Retrieved May 22 2017 2 For example Nike had to take drastic actions following allegations that it relied on subcontractors with
sweatshot-like conditions in its supply chain (Hart amp Milstein 2003)
4
their industry motivated by institutional and competitive mechanisms There are three
types of institutional mechanisms of change towards isomorphism coercive normative
and mimetic (DiMaggio amp Powell 1983) that lead firms to adopt the institutionalized
disclosure structures As a result corporate disclosures become increasingly similar or
homogenous over time This similarity can arise for several reasons However a likely
explanation is the convergence between stakeholdersrsquo expectations about a firmrsquos social
responsibility posture and the need for a firmrsquos directors and managers to ensure that they
meet those expectations in a way that does not expose them to further demands doing the
same as what leaders are doing implies that there is safety in numbers Thus by
respecting institutionalized rules firms adopt similar behaviour as they are more
legitimate independently of their efficiency (Boxenbaum et al 2016) The
institutionalization of CSR disclosure potentially underlies the controversy surrounding
the nature and extent of the relation between CSR performance and a firmrsquos future
financial performance even after decades of research (Clarkson et al 2011 Lys et al
2015) By focusing on the mapping between CSR performance and a firmrsquos stock market
value but introducing CSR disclosure as a mediating variable we revisit the issue using a
comprehensive measure that reflects all salient aspects of a firmrsquos future financial
performance Under such conditions CSR performance as conveyed through CSR
disclosure should have a marginal economic impact In contrast management can use
CSR disclosure to convey useful and relevant information to key stakeholders including
investors further enhancing its quality by obtaining audit assurance on the information
being provided (eg Berthelot Cormier amp Magnan 2003 Moser amp Martin 2012)
5
Under such conditions CSR performance as conveyed through CSR disclosure should
have a positive economic impact
The analysis level of our paper is the organizational field as reflected by an
industry in a given country (Scott 1995) An organizational field is a group of
organizations that constitute a recognized area of institutional life eg organizations that
produce similar services or products (DiMaggio amp Powell 1983) In a complementary
fashion Larrinaga (2007) proposes the existence of some locally based sustainability
report fields (EMAS Triple bottom line ISO 14001 compliance-oriented approach
ldquoBilan Socialrdquo and compulsory environmental disclosure) Hence we examine the
relation between CSR performance and stock market value as mediated by CSR
disclosure in three countries with different institutionalization forces a compliance-
oriented context (Canada) an EMAS sustainability reporting context (Germany) and a
Bilan social context (France) Our data covers the 2012-2014 period We argue that CSR
disclosure follows an institutionalization process characterized by CSR disclosure
isomorphism becoming increasingly homogenous among firms within these countriesrsquo
industries as they strive to adopt the practices of the industry Moreover in light of the
critical importance that CSR disclosure has attained in Western world countries we also
consider how corporate governance public media pressures and a firmrsquos underlying CSR
performance interplay with CSR disclosure changes to isomorphism
Overall we observe a mediating effect of the CSR disclosure similarity process
on the relation between CSR (environmental social) performance and stock market
valuation Normative or coercive isomorphism forces organizations to comply with
changes spearheaded by external agents ie regulation concerning environmental and
6
social issues More specifically we find that the worse (better) a firmrsquos environmental
performance the less (greater) the stock market value as proxied by Tobinrsquos Q for
Canadian (German) firms with environmental disclosure isomorphism playing a
mediating role in Canada but not in Germany Environmental performance does not
directly relate to stock market value for French firms but through environmental
disclosure We also find that the worse (better) a firmrsquos social performance the less
(greater) its stock market value as proxied by Tobinrsquos Q in Canada (Germany) with
social disclosure isomorphism playing a mediating role in Canada but not in Germany
Social performance does not directly relate to stock market value for French firms
Our study provides the following contributions First the paper potentially sheds
some additional light on the debate regarding the debate on the relation between CSR
performance and financial performance We show that the relation is conditional on 1)
the institutional environment in which a firm evolves and the institutionalization forces
which predominate in that setting and 2) the mediating role played by CSR disclosure
similarity which may enhance or attenuate the relation Second our findings offer an
alternative explanation as to how and why firms elaborate their CSR disclosure In
contrast to prior research that focuses on managerial opportunism legitimization attempts
or economic incentives we show that most firms may be seeking anonymity through
uniformity As such by considering CSR disclosure by firms from three countries via the
lens of similarity we extend and further enrich prior work relying on institutional theory
to explain CSR disclosure (eg Archel et al 2011 Cannizzaro amp Weiner 2015) In this
regard we heed the call by Hahn and Kuhnen (2013) for further research to be grounded
in institutional theory to uncover deeper patterns in the determination of sustainability
7
disclosure Third we bring additional insights into the debate regarding global
institutional trends in CSR disclosure Our results show that there is similarity in CSR
disclosure at the international level but that similarities are prevalent at the country level
Hence we extend and formalize earlier work on CSR disclosure at the international level
(eg Maignan amp Ralston 2002) Moreover our results shed additional light into the
relative roles of international and domestic institutions in driving CSR disclosure For
instance Fortanier Kolk and Pinkse (2011) show increasing harmonization of CSR
activities of firms from different countries thus reducing the role of domestic institutions
while Chen and Bouvain (2009) find that firms from different countries exhibit
significant differences in their CSR disclosure the main cause being differences in
national institutional arrangements Finally our paper extends and broadens the scope of
Aerts et al (2006) by adding the similarity in corporate social disclosure and controlling
for different aspects affecting the propensity to similarity ie public media exposure
corporate governance environmentalsocial performance firm size competition
profitability and environmentally-sensitive industries
The next section provides the conceptual framework and related literature The
hypotheses are followed by the method results discussion conclusions and limitations
2 Background and Conceptual Framework
21 CSR Performance and a Firmrsquos Stock Market Value
While it relies on evidence from decades of empirical research the relation
between CSR performance (often labelled as corporate sustainability performance or
CSP) and measures of corporate financial performance (CFP) remains a contentious issue
8
(Clarkson et al 2011 Lys et al 2015) For instance Margolis Elfenbein and Walsh
(2009) review 251 prior studies on the matter and note that 59 percent of studies do not
report a significant relationship 28 percent report a positive relationship and 2 percent
report a negative relationship between CSP and CFP While studies finding a positive
relation dominate those reporting a negative one the predominant finding is that the vast
majority of studies do not find evidence of any relation In a comprehensive meta-
analysis Orlitzky Schmidt and Rynes (2003) find a positive relation between CSP and
CFP and observe that some early studies reporting negative relations suffer from poor
conceptualization or inadequate methodological choices However the positive relation is
largely driven by accounting-based measures of financial performance with the relation
between CSP and market-based measures of CFP being marginally positive Some also
argue that corporate CSR activities simply add noise and volatility to capital markets
(Orlitzky 2013) Lys et al (2015) posit and find empirical support that the direction of
causality between CSP and CFP is reversed in that CSR expenditures are signals of
private information about better future performance Hence according to Joshi and Li
(2016) the literature on the nature of the relation between CSP and CFP remains largely
inconclusive
22 CSR Disclosure similarity as a Mediator between CSR Performance and Stock
Market Value
The inconclusive evidence regarding the relation between CSR performance and a
firmrsquos financial performance as proxied by its stock market value raises the question as
to the source upon which investors relate to ascertain CSR performance In this regard in
9
addition to a firmrsquos disclosure several sources are potentially available (eg KLD
Bloomberg) However a firm itself ultimately provides a major portion of the
information regarding its CSR performance with alternative platforms such as KLD
essentially relaying content disclosed by the firm For instance in discussing its CSR
disclosure rankings of large firms listed on the worldrsquos stock markets Corporate Knights
mentions that ldquoThe overwhelming majority of sustainability data in the market today has
been reported voluntarilyrdquo (2014 p 14)
The saliency of CSR disclosure in assessing CSR performance thus puts the focus
on the ongoing debate regarding managementrsquos ultimate aims when providing CSR
disclosure (andor its components ie environmental and social disclosures) On the one
hand several studies argue and find evidence that is consistent with CSR disclosure being
strategically opportunistic either by trying to manage impressions (Neu Warsame amp
Pedwell 1998 Cho Roberts amp Patten 2010) enhance legitimacy among stakeholders
(Deegan 2002 Patten 1992 Chauvey Cho Giordano-Spring amp Patten 2015 Cormier
amp Magnan 2015 OrsquoDonovan 2002) or more extremely deceive public opinion by
putting up disclosure facades that distort and even misrepresent reality (Cho Laine
Roberts amp Rodrigue 2015)
On the other hand CSR disclosure (mostly in terms of environmental matters)
reflects information economics considerations the ultimate intent being to provide
investors and other stakeholders with a signal or information that is credible and useful
for decision-making (Aerts Cormier amp Magnan 2008 Cormier amp Magnan 2003
Clarkson Li Richardson amp Vasvari 2008 Dhaliwal Radhakrishnan Tsang ampYang
2012 Li Richardson ampThornton 1997) Thus both perspectives offer contrasting
10
findings further confounding our understanding of the nature of the mediating effect that
CSR disclosure plays in the relation between CSR performance and stock market value
In this regard OrsquoDwyer and Unerman (2016) reiterate the pleas by both
Hopwoods (2009) and Gray (2002) for further theorization of research into CSR or
sustainability issues especially its disclosure While they highlight the progress realized
over the years they note that environmental issues have received much more attention
than social ones such as human rights supply chain abuses and fair trade Moreover
they recognize that less focus should be devoted to the actual act of disclosing and that
more attention toward the processes via which disclosure evolves
However Campbell (2007) does offer a path forward in the investigation of CSR
disclosure While his work is more about CSR performance per se than about its
disclosure he argues that institutional conditions underlie the mapping between a firmrsquos
surrounding economic context and its actual CSR actions and ultimately drive its
disclosure Such conditions encompass regulations monitoring organizations
institutionalized norms with respect to corporate actions and imitation among
corporations themselves We now elaborate further as how CSR disclosure similarity can
be viewed as an institutionalized process and what it implies
23 CSR Disclosure as an Institutionalized Process
Institutional theory especially its neo-institutional version (Scott 1995) does
provide a comprehensive yet conceptually grounded approach to revisit the determination
of CSR disclosure and possibly a way to reconcile these disparate findings Chen and
Roberts (2010 p 652-653) state that ldquoWhile legitimacy theory itself does not specifically
express how to meet social expectation and gain social support institutional theory
11
strongly emphasizes that organizations can incorporate institutionalized norms and rules
to gain stability and enhance survival prospectsrdquo Therefore rather than assessing CSR
disclosure as either deceptive or informative and relying on legitimacy stakeholder or
signalling theories we consider that it has become institutionalized over time and is thus
driven by considerations beyond managerial incentives (to deceive or to convey useful
information) An advantage of using such an approach is that the institutionalization of
corporate disclosure has been the object of several theoretical developments over the
years highlighting how disclosure institutionalization arises and what are the
consequences for organizations (see DiMaggio amp Powell 1983 North 1990 Powell amp
DiMaggio 1991 Scott 1995)
However despite their appeal and applicability to disclosure decisions there is
little formal empirical evidence of these theoretical propositions with respect to CSR
disclosure in both its environmental and social dimensions For instance focusing on 36
mining firms from two countries De Villiers and Alexander (2014) argue and illustrate
that the dissemination of CSR disclosure around the world is consistent with its
institutionalization Comparing the corporate social responsibility reporting of Australia
and South Africa mining firms de Villiers and Alexander (2014) find similar overall
patterns of corporate social and environmental reporting in diverse settings while
differences at a more detailed level remain In another international comparison Chen
and Bouvain (2009) find that membership in the United Nationsrsquo Global Compact by
leading firms from the US UK Australia and Germany affect only certain aspects of
their CSR reporting relating to the environment and workers Firms differ extensively
across countries in their promotion of CSR and in the CSR issues that they choose to
12
emphasize in their reports Chen and Bouvain (2009) attribute these country differences
to different country-specific institutional arrangements In contrast Fortanier et al (2011)
find that firms comprising the Fortune Global list show upward harmonization in their
CSR reporting if they adhere to global CSR standards such as GRI However it appears
that stricter enforcement mechanisms do not increase harmonization Fortanier et al
(2011) conclude that such global harmonization in CSR disclosure reduces the influence
of domestic institutions (eg legislation societal concerns) In another context
Contrafatto (2014) examines how the social and environmental reporting of an Italian
corporation becomes increasingly institutionalized over time
Hence while it appears that an institutional perspective provides useful lens for
the analysis of CSR disclosure whether domestic or global institutions drive CSR
disclosure is still an unsettled issue Moreover at the country level the role played by
firm- and industry-specific factors in CSR disclosure is still undefined We now elaborate
further on the new institutional theory and on its isomorphism dimensions as the
foundation of our investigation
24 Isomorphism
Within an institutional perspective institutions constrain or exert pressures on
organizational agencies thus producing organizational structures and strategies that are
both stable and recognizable (Jepperson 1991 Zucker 1977) Such institutional
constraints or pressures and their interaction shape ldquothe potential wealth-maximizing
opportunities of entrepreneursrdquo (North 1990 p 73) Moreover by pursuing their wealth-
maximizing objectives organizations incrementally alter the current institutional context
(North 1990) Therefore the interaction between these firm objectives (like
13
environmental social and financial performance legitimacy and good governance) and
established institutions ultimately determines a firm`s value creation In this regard
North (1990) highlights how rules both formal and informal are important for the
efficiency of an institution and will ultimately define behavioural constraints Institutions
and the pressures they bring onto organizations also play a major role that underlies
corporate practice More specifically institutional rules or pressures facilitate economic
exchanges in situations of uncertainty as they minimize transaction costs for
organizations
Prior research identifies three core types of institutional pressures by which
convergence occurs (Heugens amp Lander 2009 Scott 2001) mimetic coercive and
normative (Martinez-Ferrero amp Garcia-Sanchez 2017) Each is expected to mediate the
relation between CSR performance and stock market value and is now discussed in turn
in the next section
3 Hypotheses - Mediating effect of disclosure similarity on stock market
valuation
Mimetic pressures exert a stabilizing influence on organizational behaviour and
outcomes as they stimulate the adoption of practices that are already widespread among
other organizations Therefore mimetic isomorphism is a process by which under
conditions of ambiguity or uncertainty organizational changes are imitated to gain
legitimacy (DiMaggio amp Powell 1983) thus allowing firms to solve complex problems
at low cost (Cyert amp March 1963) It also enhances their chances for survival when
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
3
Feijoo Romero amp Ruiz 2014) while investors are seeking to obtain assurance that such
potentially costly accidents do not lurk behind rosy financial reporting (eg Simons amp
De Wilde 2017)1 Over the years these pressures have become increasingly
institutionalized with the emergence of Corporate Social Responsibility (CSR)
environmental or sustainability rankings (eg Corporate Knights) stock market indices
(eg Dow Jones Sustainability Index) measurement and reporting metrics (such as the
Global Reporting Initiative ie GRI) CSR assurance experts (eg environmental
auditors) or management processes (eg ISO 14000)
The response of most corporations to these various pressures has been to enhance
both the quality (eg Marquis Toffel amp Zhou 2016) and the substance (eg Marquis amp
Qian 2014) of their disclosure on these matters (see also Deloitte 2013) emphasizing
social and environmental issues In terms of scale many corporations either listed or
privately-owned now provide extensive CSR or sustainability reports often anchored
within designated spaces within the corporate web site (Cooper amp Owen 2007 PwC
2015) In terms of scope what used to be a relatively simple exercise of listing some
awards and water or air pollution statistics is now a comprehensive data gathering and
communication exercise that encompasses a wide range of issues from CO2 emissions to
subcontractorsrsquo labour working conditions2
Consistent with neo-institutional theory (Scott 1995 DiMaggio amp Powell 1983)
we argue that firms disclosure practices change to isomorphism in a given country within
1Clifford Kraus and John Schwartzmay 2016 Exxon Investors Seek Assurance as Climate Shifts Along
With Attitudes The New York Times May 23 httpswwwnytimescom20160524scienceexxon-
investors-seek-assurance-as-climate-shifts-along-with-attitudeshtml_r=0 Retrieved May 22 2017 2 For example Nike had to take drastic actions following allegations that it relied on subcontractors with
sweatshot-like conditions in its supply chain (Hart amp Milstein 2003)
4
their industry motivated by institutional and competitive mechanisms There are three
types of institutional mechanisms of change towards isomorphism coercive normative
and mimetic (DiMaggio amp Powell 1983) that lead firms to adopt the institutionalized
disclosure structures As a result corporate disclosures become increasingly similar or
homogenous over time This similarity can arise for several reasons However a likely
explanation is the convergence between stakeholdersrsquo expectations about a firmrsquos social
responsibility posture and the need for a firmrsquos directors and managers to ensure that they
meet those expectations in a way that does not expose them to further demands doing the
same as what leaders are doing implies that there is safety in numbers Thus by
respecting institutionalized rules firms adopt similar behaviour as they are more
legitimate independently of their efficiency (Boxenbaum et al 2016) The
institutionalization of CSR disclosure potentially underlies the controversy surrounding
the nature and extent of the relation between CSR performance and a firmrsquos future
financial performance even after decades of research (Clarkson et al 2011 Lys et al
2015) By focusing on the mapping between CSR performance and a firmrsquos stock market
value but introducing CSR disclosure as a mediating variable we revisit the issue using a
comprehensive measure that reflects all salient aspects of a firmrsquos future financial
performance Under such conditions CSR performance as conveyed through CSR
disclosure should have a marginal economic impact In contrast management can use
CSR disclosure to convey useful and relevant information to key stakeholders including
investors further enhancing its quality by obtaining audit assurance on the information
being provided (eg Berthelot Cormier amp Magnan 2003 Moser amp Martin 2012)
5
Under such conditions CSR performance as conveyed through CSR disclosure should
have a positive economic impact
The analysis level of our paper is the organizational field as reflected by an
industry in a given country (Scott 1995) An organizational field is a group of
organizations that constitute a recognized area of institutional life eg organizations that
produce similar services or products (DiMaggio amp Powell 1983) In a complementary
fashion Larrinaga (2007) proposes the existence of some locally based sustainability
report fields (EMAS Triple bottom line ISO 14001 compliance-oriented approach
ldquoBilan Socialrdquo and compulsory environmental disclosure) Hence we examine the
relation between CSR performance and stock market value as mediated by CSR
disclosure in three countries with different institutionalization forces a compliance-
oriented context (Canada) an EMAS sustainability reporting context (Germany) and a
Bilan social context (France) Our data covers the 2012-2014 period We argue that CSR
disclosure follows an institutionalization process characterized by CSR disclosure
isomorphism becoming increasingly homogenous among firms within these countriesrsquo
industries as they strive to adopt the practices of the industry Moreover in light of the
critical importance that CSR disclosure has attained in Western world countries we also
consider how corporate governance public media pressures and a firmrsquos underlying CSR
performance interplay with CSR disclosure changes to isomorphism
Overall we observe a mediating effect of the CSR disclosure similarity process
on the relation between CSR (environmental social) performance and stock market
valuation Normative or coercive isomorphism forces organizations to comply with
changes spearheaded by external agents ie regulation concerning environmental and
6
social issues More specifically we find that the worse (better) a firmrsquos environmental
performance the less (greater) the stock market value as proxied by Tobinrsquos Q for
Canadian (German) firms with environmental disclosure isomorphism playing a
mediating role in Canada but not in Germany Environmental performance does not
directly relate to stock market value for French firms but through environmental
disclosure We also find that the worse (better) a firmrsquos social performance the less
(greater) its stock market value as proxied by Tobinrsquos Q in Canada (Germany) with
social disclosure isomorphism playing a mediating role in Canada but not in Germany
Social performance does not directly relate to stock market value for French firms
Our study provides the following contributions First the paper potentially sheds
some additional light on the debate regarding the debate on the relation between CSR
performance and financial performance We show that the relation is conditional on 1)
the institutional environment in which a firm evolves and the institutionalization forces
which predominate in that setting and 2) the mediating role played by CSR disclosure
similarity which may enhance or attenuate the relation Second our findings offer an
alternative explanation as to how and why firms elaborate their CSR disclosure In
contrast to prior research that focuses on managerial opportunism legitimization attempts
or economic incentives we show that most firms may be seeking anonymity through
uniformity As such by considering CSR disclosure by firms from three countries via the
lens of similarity we extend and further enrich prior work relying on institutional theory
to explain CSR disclosure (eg Archel et al 2011 Cannizzaro amp Weiner 2015) In this
regard we heed the call by Hahn and Kuhnen (2013) for further research to be grounded
in institutional theory to uncover deeper patterns in the determination of sustainability
7
disclosure Third we bring additional insights into the debate regarding global
institutional trends in CSR disclosure Our results show that there is similarity in CSR
disclosure at the international level but that similarities are prevalent at the country level
Hence we extend and formalize earlier work on CSR disclosure at the international level
(eg Maignan amp Ralston 2002) Moreover our results shed additional light into the
relative roles of international and domestic institutions in driving CSR disclosure For
instance Fortanier Kolk and Pinkse (2011) show increasing harmonization of CSR
activities of firms from different countries thus reducing the role of domestic institutions
while Chen and Bouvain (2009) find that firms from different countries exhibit
significant differences in their CSR disclosure the main cause being differences in
national institutional arrangements Finally our paper extends and broadens the scope of
Aerts et al (2006) by adding the similarity in corporate social disclosure and controlling
for different aspects affecting the propensity to similarity ie public media exposure
corporate governance environmentalsocial performance firm size competition
profitability and environmentally-sensitive industries
The next section provides the conceptual framework and related literature The
hypotheses are followed by the method results discussion conclusions and limitations
2 Background and Conceptual Framework
21 CSR Performance and a Firmrsquos Stock Market Value
While it relies on evidence from decades of empirical research the relation
between CSR performance (often labelled as corporate sustainability performance or
CSP) and measures of corporate financial performance (CFP) remains a contentious issue
8
(Clarkson et al 2011 Lys et al 2015) For instance Margolis Elfenbein and Walsh
(2009) review 251 prior studies on the matter and note that 59 percent of studies do not
report a significant relationship 28 percent report a positive relationship and 2 percent
report a negative relationship between CSP and CFP While studies finding a positive
relation dominate those reporting a negative one the predominant finding is that the vast
majority of studies do not find evidence of any relation In a comprehensive meta-
analysis Orlitzky Schmidt and Rynes (2003) find a positive relation between CSP and
CFP and observe that some early studies reporting negative relations suffer from poor
conceptualization or inadequate methodological choices However the positive relation is
largely driven by accounting-based measures of financial performance with the relation
between CSP and market-based measures of CFP being marginally positive Some also
argue that corporate CSR activities simply add noise and volatility to capital markets
(Orlitzky 2013) Lys et al (2015) posit and find empirical support that the direction of
causality between CSP and CFP is reversed in that CSR expenditures are signals of
private information about better future performance Hence according to Joshi and Li
(2016) the literature on the nature of the relation between CSP and CFP remains largely
inconclusive
22 CSR Disclosure similarity as a Mediator between CSR Performance and Stock
Market Value
The inconclusive evidence regarding the relation between CSR performance and a
firmrsquos financial performance as proxied by its stock market value raises the question as
to the source upon which investors relate to ascertain CSR performance In this regard in
9
addition to a firmrsquos disclosure several sources are potentially available (eg KLD
Bloomberg) However a firm itself ultimately provides a major portion of the
information regarding its CSR performance with alternative platforms such as KLD
essentially relaying content disclosed by the firm For instance in discussing its CSR
disclosure rankings of large firms listed on the worldrsquos stock markets Corporate Knights
mentions that ldquoThe overwhelming majority of sustainability data in the market today has
been reported voluntarilyrdquo (2014 p 14)
The saliency of CSR disclosure in assessing CSR performance thus puts the focus
on the ongoing debate regarding managementrsquos ultimate aims when providing CSR
disclosure (andor its components ie environmental and social disclosures) On the one
hand several studies argue and find evidence that is consistent with CSR disclosure being
strategically opportunistic either by trying to manage impressions (Neu Warsame amp
Pedwell 1998 Cho Roberts amp Patten 2010) enhance legitimacy among stakeholders
(Deegan 2002 Patten 1992 Chauvey Cho Giordano-Spring amp Patten 2015 Cormier
amp Magnan 2015 OrsquoDonovan 2002) or more extremely deceive public opinion by
putting up disclosure facades that distort and even misrepresent reality (Cho Laine
Roberts amp Rodrigue 2015)
On the other hand CSR disclosure (mostly in terms of environmental matters)
reflects information economics considerations the ultimate intent being to provide
investors and other stakeholders with a signal or information that is credible and useful
for decision-making (Aerts Cormier amp Magnan 2008 Cormier amp Magnan 2003
Clarkson Li Richardson amp Vasvari 2008 Dhaliwal Radhakrishnan Tsang ampYang
2012 Li Richardson ampThornton 1997) Thus both perspectives offer contrasting
10
findings further confounding our understanding of the nature of the mediating effect that
CSR disclosure plays in the relation between CSR performance and stock market value
In this regard OrsquoDwyer and Unerman (2016) reiterate the pleas by both
Hopwoods (2009) and Gray (2002) for further theorization of research into CSR or
sustainability issues especially its disclosure While they highlight the progress realized
over the years they note that environmental issues have received much more attention
than social ones such as human rights supply chain abuses and fair trade Moreover
they recognize that less focus should be devoted to the actual act of disclosing and that
more attention toward the processes via which disclosure evolves
However Campbell (2007) does offer a path forward in the investigation of CSR
disclosure While his work is more about CSR performance per se than about its
disclosure he argues that institutional conditions underlie the mapping between a firmrsquos
surrounding economic context and its actual CSR actions and ultimately drive its
disclosure Such conditions encompass regulations monitoring organizations
institutionalized norms with respect to corporate actions and imitation among
corporations themselves We now elaborate further as how CSR disclosure similarity can
be viewed as an institutionalized process and what it implies
23 CSR Disclosure as an Institutionalized Process
Institutional theory especially its neo-institutional version (Scott 1995) does
provide a comprehensive yet conceptually grounded approach to revisit the determination
of CSR disclosure and possibly a way to reconcile these disparate findings Chen and
Roberts (2010 p 652-653) state that ldquoWhile legitimacy theory itself does not specifically
express how to meet social expectation and gain social support institutional theory
11
strongly emphasizes that organizations can incorporate institutionalized norms and rules
to gain stability and enhance survival prospectsrdquo Therefore rather than assessing CSR
disclosure as either deceptive or informative and relying on legitimacy stakeholder or
signalling theories we consider that it has become institutionalized over time and is thus
driven by considerations beyond managerial incentives (to deceive or to convey useful
information) An advantage of using such an approach is that the institutionalization of
corporate disclosure has been the object of several theoretical developments over the
years highlighting how disclosure institutionalization arises and what are the
consequences for organizations (see DiMaggio amp Powell 1983 North 1990 Powell amp
DiMaggio 1991 Scott 1995)
However despite their appeal and applicability to disclosure decisions there is
little formal empirical evidence of these theoretical propositions with respect to CSR
disclosure in both its environmental and social dimensions For instance focusing on 36
mining firms from two countries De Villiers and Alexander (2014) argue and illustrate
that the dissemination of CSR disclosure around the world is consistent with its
institutionalization Comparing the corporate social responsibility reporting of Australia
and South Africa mining firms de Villiers and Alexander (2014) find similar overall
patterns of corporate social and environmental reporting in diverse settings while
differences at a more detailed level remain In another international comparison Chen
and Bouvain (2009) find that membership in the United Nationsrsquo Global Compact by
leading firms from the US UK Australia and Germany affect only certain aspects of
their CSR reporting relating to the environment and workers Firms differ extensively
across countries in their promotion of CSR and in the CSR issues that they choose to
12
emphasize in their reports Chen and Bouvain (2009) attribute these country differences
to different country-specific institutional arrangements In contrast Fortanier et al (2011)
find that firms comprising the Fortune Global list show upward harmonization in their
CSR reporting if they adhere to global CSR standards such as GRI However it appears
that stricter enforcement mechanisms do not increase harmonization Fortanier et al
(2011) conclude that such global harmonization in CSR disclosure reduces the influence
of domestic institutions (eg legislation societal concerns) In another context
Contrafatto (2014) examines how the social and environmental reporting of an Italian
corporation becomes increasingly institutionalized over time
Hence while it appears that an institutional perspective provides useful lens for
the analysis of CSR disclosure whether domestic or global institutions drive CSR
disclosure is still an unsettled issue Moreover at the country level the role played by
firm- and industry-specific factors in CSR disclosure is still undefined We now elaborate
further on the new institutional theory and on its isomorphism dimensions as the
foundation of our investigation
24 Isomorphism
Within an institutional perspective institutions constrain or exert pressures on
organizational agencies thus producing organizational structures and strategies that are
both stable and recognizable (Jepperson 1991 Zucker 1977) Such institutional
constraints or pressures and their interaction shape ldquothe potential wealth-maximizing
opportunities of entrepreneursrdquo (North 1990 p 73) Moreover by pursuing their wealth-
maximizing objectives organizations incrementally alter the current institutional context
(North 1990) Therefore the interaction between these firm objectives (like
13
environmental social and financial performance legitimacy and good governance) and
established institutions ultimately determines a firm`s value creation In this regard
North (1990) highlights how rules both formal and informal are important for the
efficiency of an institution and will ultimately define behavioural constraints Institutions
and the pressures they bring onto organizations also play a major role that underlies
corporate practice More specifically institutional rules or pressures facilitate economic
exchanges in situations of uncertainty as they minimize transaction costs for
organizations
Prior research identifies three core types of institutional pressures by which
convergence occurs (Heugens amp Lander 2009 Scott 2001) mimetic coercive and
normative (Martinez-Ferrero amp Garcia-Sanchez 2017) Each is expected to mediate the
relation between CSR performance and stock market value and is now discussed in turn
in the next section
3 Hypotheses - Mediating effect of disclosure similarity on stock market
valuation
Mimetic pressures exert a stabilizing influence on organizational behaviour and
outcomes as they stimulate the adoption of practices that are already widespread among
other organizations Therefore mimetic isomorphism is a process by which under
conditions of ambiguity or uncertainty organizational changes are imitated to gain
legitimacy (DiMaggio amp Powell 1983) thus allowing firms to solve complex problems
at low cost (Cyert amp March 1963) It also enhances their chances for survival when
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
4
their industry motivated by institutional and competitive mechanisms There are three
types of institutional mechanisms of change towards isomorphism coercive normative
and mimetic (DiMaggio amp Powell 1983) that lead firms to adopt the institutionalized
disclosure structures As a result corporate disclosures become increasingly similar or
homogenous over time This similarity can arise for several reasons However a likely
explanation is the convergence between stakeholdersrsquo expectations about a firmrsquos social
responsibility posture and the need for a firmrsquos directors and managers to ensure that they
meet those expectations in a way that does not expose them to further demands doing the
same as what leaders are doing implies that there is safety in numbers Thus by
respecting institutionalized rules firms adopt similar behaviour as they are more
legitimate independently of their efficiency (Boxenbaum et al 2016) The
institutionalization of CSR disclosure potentially underlies the controversy surrounding
the nature and extent of the relation between CSR performance and a firmrsquos future
financial performance even after decades of research (Clarkson et al 2011 Lys et al
2015) By focusing on the mapping between CSR performance and a firmrsquos stock market
value but introducing CSR disclosure as a mediating variable we revisit the issue using a
comprehensive measure that reflects all salient aspects of a firmrsquos future financial
performance Under such conditions CSR performance as conveyed through CSR
disclosure should have a marginal economic impact In contrast management can use
CSR disclosure to convey useful and relevant information to key stakeholders including
investors further enhancing its quality by obtaining audit assurance on the information
being provided (eg Berthelot Cormier amp Magnan 2003 Moser amp Martin 2012)
5
Under such conditions CSR performance as conveyed through CSR disclosure should
have a positive economic impact
The analysis level of our paper is the organizational field as reflected by an
industry in a given country (Scott 1995) An organizational field is a group of
organizations that constitute a recognized area of institutional life eg organizations that
produce similar services or products (DiMaggio amp Powell 1983) In a complementary
fashion Larrinaga (2007) proposes the existence of some locally based sustainability
report fields (EMAS Triple bottom line ISO 14001 compliance-oriented approach
ldquoBilan Socialrdquo and compulsory environmental disclosure) Hence we examine the
relation between CSR performance and stock market value as mediated by CSR
disclosure in three countries with different institutionalization forces a compliance-
oriented context (Canada) an EMAS sustainability reporting context (Germany) and a
Bilan social context (France) Our data covers the 2012-2014 period We argue that CSR
disclosure follows an institutionalization process characterized by CSR disclosure
isomorphism becoming increasingly homogenous among firms within these countriesrsquo
industries as they strive to adopt the practices of the industry Moreover in light of the
critical importance that CSR disclosure has attained in Western world countries we also
consider how corporate governance public media pressures and a firmrsquos underlying CSR
performance interplay with CSR disclosure changes to isomorphism
Overall we observe a mediating effect of the CSR disclosure similarity process
on the relation between CSR (environmental social) performance and stock market
valuation Normative or coercive isomorphism forces organizations to comply with
changes spearheaded by external agents ie regulation concerning environmental and
6
social issues More specifically we find that the worse (better) a firmrsquos environmental
performance the less (greater) the stock market value as proxied by Tobinrsquos Q for
Canadian (German) firms with environmental disclosure isomorphism playing a
mediating role in Canada but not in Germany Environmental performance does not
directly relate to stock market value for French firms but through environmental
disclosure We also find that the worse (better) a firmrsquos social performance the less
(greater) its stock market value as proxied by Tobinrsquos Q in Canada (Germany) with
social disclosure isomorphism playing a mediating role in Canada but not in Germany
Social performance does not directly relate to stock market value for French firms
Our study provides the following contributions First the paper potentially sheds
some additional light on the debate regarding the debate on the relation between CSR
performance and financial performance We show that the relation is conditional on 1)
the institutional environment in which a firm evolves and the institutionalization forces
which predominate in that setting and 2) the mediating role played by CSR disclosure
similarity which may enhance or attenuate the relation Second our findings offer an
alternative explanation as to how and why firms elaborate their CSR disclosure In
contrast to prior research that focuses on managerial opportunism legitimization attempts
or economic incentives we show that most firms may be seeking anonymity through
uniformity As such by considering CSR disclosure by firms from three countries via the
lens of similarity we extend and further enrich prior work relying on institutional theory
to explain CSR disclosure (eg Archel et al 2011 Cannizzaro amp Weiner 2015) In this
regard we heed the call by Hahn and Kuhnen (2013) for further research to be grounded
in institutional theory to uncover deeper patterns in the determination of sustainability
7
disclosure Third we bring additional insights into the debate regarding global
institutional trends in CSR disclosure Our results show that there is similarity in CSR
disclosure at the international level but that similarities are prevalent at the country level
Hence we extend and formalize earlier work on CSR disclosure at the international level
(eg Maignan amp Ralston 2002) Moreover our results shed additional light into the
relative roles of international and domestic institutions in driving CSR disclosure For
instance Fortanier Kolk and Pinkse (2011) show increasing harmonization of CSR
activities of firms from different countries thus reducing the role of domestic institutions
while Chen and Bouvain (2009) find that firms from different countries exhibit
significant differences in their CSR disclosure the main cause being differences in
national institutional arrangements Finally our paper extends and broadens the scope of
Aerts et al (2006) by adding the similarity in corporate social disclosure and controlling
for different aspects affecting the propensity to similarity ie public media exposure
corporate governance environmentalsocial performance firm size competition
profitability and environmentally-sensitive industries
The next section provides the conceptual framework and related literature The
hypotheses are followed by the method results discussion conclusions and limitations
2 Background and Conceptual Framework
21 CSR Performance and a Firmrsquos Stock Market Value
While it relies on evidence from decades of empirical research the relation
between CSR performance (often labelled as corporate sustainability performance or
CSP) and measures of corporate financial performance (CFP) remains a contentious issue
8
(Clarkson et al 2011 Lys et al 2015) For instance Margolis Elfenbein and Walsh
(2009) review 251 prior studies on the matter and note that 59 percent of studies do not
report a significant relationship 28 percent report a positive relationship and 2 percent
report a negative relationship between CSP and CFP While studies finding a positive
relation dominate those reporting a negative one the predominant finding is that the vast
majority of studies do not find evidence of any relation In a comprehensive meta-
analysis Orlitzky Schmidt and Rynes (2003) find a positive relation between CSP and
CFP and observe that some early studies reporting negative relations suffer from poor
conceptualization or inadequate methodological choices However the positive relation is
largely driven by accounting-based measures of financial performance with the relation
between CSP and market-based measures of CFP being marginally positive Some also
argue that corporate CSR activities simply add noise and volatility to capital markets
(Orlitzky 2013) Lys et al (2015) posit and find empirical support that the direction of
causality between CSP and CFP is reversed in that CSR expenditures are signals of
private information about better future performance Hence according to Joshi and Li
(2016) the literature on the nature of the relation between CSP and CFP remains largely
inconclusive
22 CSR Disclosure similarity as a Mediator between CSR Performance and Stock
Market Value
The inconclusive evidence regarding the relation between CSR performance and a
firmrsquos financial performance as proxied by its stock market value raises the question as
to the source upon which investors relate to ascertain CSR performance In this regard in
9
addition to a firmrsquos disclosure several sources are potentially available (eg KLD
Bloomberg) However a firm itself ultimately provides a major portion of the
information regarding its CSR performance with alternative platforms such as KLD
essentially relaying content disclosed by the firm For instance in discussing its CSR
disclosure rankings of large firms listed on the worldrsquos stock markets Corporate Knights
mentions that ldquoThe overwhelming majority of sustainability data in the market today has
been reported voluntarilyrdquo (2014 p 14)
The saliency of CSR disclosure in assessing CSR performance thus puts the focus
on the ongoing debate regarding managementrsquos ultimate aims when providing CSR
disclosure (andor its components ie environmental and social disclosures) On the one
hand several studies argue and find evidence that is consistent with CSR disclosure being
strategically opportunistic either by trying to manage impressions (Neu Warsame amp
Pedwell 1998 Cho Roberts amp Patten 2010) enhance legitimacy among stakeholders
(Deegan 2002 Patten 1992 Chauvey Cho Giordano-Spring amp Patten 2015 Cormier
amp Magnan 2015 OrsquoDonovan 2002) or more extremely deceive public opinion by
putting up disclosure facades that distort and even misrepresent reality (Cho Laine
Roberts amp Rodrigue 2015)
On the other hand CSR disclosure (mostly in terms of environmental matters)
reflects information economics considerations the ultimate intent being to provide
investors and other stakeholders with a signal or information that is credible and useful
for decision-making (Aerts Cormier amp Magnan 2008 Cormier amp Magnan 2003
Clarkson Li Richardson amp Vasvari 2008 Dhaliwal Radhakrishnan Tsang ampYang
2012 Li Richardson ampThornton 1997) Thus both perspectives offer contrasting
10
findings further confounding our understanding of the nature of the mediating effect that
CSR disclosure plays in the relation between CSR performance and stock market value
In this regard OrsquoDwyer and Unerman (2016) reiterate the pleas by both
Hopwoods (2009) and Gray (2002) for further theorization of research into CSR or
sustainability issues especially its disclosure While they highlight the progress realized
over the years they note that environmental issues have received much more attention
than social ones such as human rights supply chain abuses and fair trade Moreover
they recognize that less focus should be devoted to the actual act of disclosing and that
more attention toward the processes via which disclosure evolves
However Campbell (2007) does offer a path forward in the investigation of CSR
disclosure While his work is more about CSR performance per se than about its
disclosure he argues that institutional conditions underlie the mapping between a firmrsquos
surrounding economic context and its actual CSR actions and ultimately drive its
disclosure Such conditions encompass regulations monitoring organizations
institutionalized norms with respect to corporate actions and imitation among
corporations themselves We now elaborate further as how CSR disclosure similarity can
be viewed as an institutionalized process and what it implies
23 CSR Disclosure as an Institutionalized Process
Institutional theory especially its neo-institutional version (Scott 1995) does
provide a comprehensive yet conceptually grounded approach to revisit the determination
of CSR disclosure and possibly a way to reconcile these disparate findings Chen and
Roberts (2010 p 652-653) state that ldquoWhile legitimacy theory itself does not specifically
express how to meet social expectation and gain social support institutional theory
11
strongly emphasizes that organizations can incorporate institutionalized norms and rules
to gain stability and enhance survival prospectsrdquo Therefore rather than assessing CSR
disclosure as either deceptive or informative and relying on legitimacy stakeholder or
signalling theories we consider that it has become institutionalized over time and is thus
driven by considerations beyond managerial incentives (to deceive or to convey useful
information) An advantage of using such an approach is that the institutionalization of
corporate disclosure has been the object of several theoretical developments over the
years highlighting how disclosure institutionalization arises and what are the
consequences for organizations (see DiMaggio amp Powell 1983 North 1990 Powell amp
DiMaggio 1991 Scott 1995)
However despite their appeal and applicability to disclosure decisions there is
little formal empirical evidence of these theoretical propositions with respect to CSR
disclosure in both its environmental and social dimensions For instance focusing on 36
mining firms from two countries De Villiers and Alexander (2014) argue and illustrate
that the dissemination of CSR disclosure around the world is consistent with its
institutionalization Comparing the corporate social responsibility reporting of Australia
and South Africa mining firms de Villiers and Alexander (2014) find similar overall
patterns of corporate social and environmental reporting in diverse settings while
differences at a more detailed level remain In another international comparison Chen
and Bouvain (2009) find that membership in the United Nationsrsquo Global Compact by
leading firms from the US UK Australia and Germany affect only certain aspects of
their CSR reporting relating to the environment and workers Firms differ extensively
across countries in their promotion of CSR and in the CSR issues that they choose to
12
emphasize in their reports Chen and Bouvain (2009) attribute these country differences
to different country-specific institutional arrangements In contrast Fortanier et al (2011)
find that firms comprising the Fortune Global list show upward harmonization in their
CSR reporting if they adhere to global CSR standards such as GRI However it appears
that stricter enforcement mechanisms do not increase harmonization Fortanier et al
(2011) conclude that such global harmonization in CSR disclosure reduces the influence
of domestic institutions (eg legislation societal concerns) In another context
Contrafatto (2014) examines how the social and environmental reporting of an Italian
corporation becomes increasingly institutionalized over time
Hence while it appears that an institutional perspective provides useful lens for
the analysis of CSR disclosure whether domestic or global institutions drive CSR
disclosure is still an unsettled issue Moreover at the country level the role played by
firm- and industry-specific factors in CSR disclosure is still undefined We now elaborate
further on the new institutional theory and on its isomorphism dimensions as the
foundation of our investigation
24 Isomorphism
Within an institutional perspective institutions constrain or exert pressures on
organizational agencies thus producing organizational structures and strategies that are
both stable and recognizable (Jepperson 1991 Zucker 1977) Such institutional
constraints or pressures and their interaction shape ldquothe potential wealth-maximizing
opportunities of entrepreneursrdquo (North 1990 p 73) Moreover by pursuing their wealth-
maximizing objectives organizations incrementally alter the current institutional context
(North 1990) Therefore the interaction between these firm objectives (like
13
environmental social and financial performance legitimacy and good governance) and
established institutions ultimately determines a firm`s value creation In this regard
North (1990) highlights how rules both formal and informal are important for the
efficiency of an institution and will ultimately define behavioural constraints Institutions
and the pressures they bring onto organizations also play a major role that underlies
corporate practice More specifically institutional rules or pressures facilitate economic
exchanges in situations of uncertainty as they minimize transaction costs for
organizations
Prior research identifies three core types of institutional pressures by which
convergence occurs (Heugens amp Lander 2009 Scott 2001) mimetic coercive and
normative (Martinez-Ferrero amp Garcia-Sanchez 2017) Each is expected to mediate the
relation between CSR performance and stock market value and is now discussed in turn
in the next section
3 Hypotheses - Mediating effect of disclosure similarity on stock market
valuation
Mimetic pressures exert a stabilizing influence on organizational behaviour and
outcomes as they stimulate the adoption of practices that are already widespread among
other organizations Therefore mimetic isomorphism is a process by which under
conditions of ambiguity or uncertainty organizational changes are imitated to gain
legitimacy (DiMaggio amp Powell 1983) thus allowing firms to solve complex problems
at low cost (Cyert amp March 1963) It also enhances their chances for survival when
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
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European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
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Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
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Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
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Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
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Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
neoinstitutionnaliste
Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
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Cannizzaro AP Weiner RJ 2015 Multinational investment and voluntary disclosure
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Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
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Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
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Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
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Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
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48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
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Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
5
Under such conditions CSR performance as conveyed through CSR disclosure should
have a positive economic impact
The analysis level of our paper is the organizational field as reflected by an
industry in a given country (Scott 1995) An organizational field is a group of
organizations that constitute a recognized area of institutional life eg organizations that
produce similar services or products (DiMaggio amp Powell 1983) In a complementary
fashion Larrinaga (2007) proposes the existence of some locally based sustainability
report fields (EMAS Triple bottom line ISO 14001 compliance-oriented approach
ldquoBilan Socialrdquo and compulsory environmental disclosure) Hence we examine the
relation between CSR performance and stock market value as mediated by CSR
disclosure in three countries with different institutionalization forces a compliance-
oriented context (Canada) an EMAS sustainability reporting context (Germany) and a
Bilan social context (France) Our data covers the 2012-2014 period We argue that CSR
disclosure follows an institutionalization process characterized by CSR disclosure
isomorphism becoming increasingly homogenous among firms within these countriesrsquo
industries as they strive to adopt the practices of the industry Moreover in light of the
critical importance that CSR disclosure has attained in Western world countries we also
consider how corporate governance public media pressures and a firmrsquos underlying CSR
performance interplay with CSR disclosure changes to isomorphism
Overall we observe a mediating effect of the CSR disclosure similarity process
on the relation between CSR (environmental social) performance and stock market
valuation Normative or coercive isomorphism forces organizations to comply with
changes spearheaded by external agents ie regulation concerning environmental and
6
social issues More specifically we find that the worse (better) a firmrsquos environmental
performance the less (greater) the stock market value as proxied by Tobinrsquos Q for
Canadian (German) firms with environmental disclosure isomorphism playing a
mediating role in Canada but not in Germany Environmental performance does not
directly relate to stock market value for French firms but through environmental
disclosure We also find that the worse (better) a firmrsquos social performance the less
(greater) its stock market value as proxied by Tobinrsquos Q in Canada (Germany) with
social disclosure isomorphism playing a mediating role in Canada but not in Germany
Social performance does not directly relate to stock market value for French firms
Our study provides the following contributions First the paper potentially sheds
some additional light on the debate regarding the debate on the relation between CSR
performance and financial performance We show that the relation is conditional on 1)
the institutional environment in which a firm evolves and the institutionalization forces
which predominate in that setting and 2) the mediating role played by CSR disclosure
similarity which may enhance or attenuate the relation Second our findings offer an
alternative explanation as to how and why firms elaborate their CSR disclosure In
contrast to prior research that focuses on managerial opportunism legitimization attempts
or economic incentives we show that most firms may be seeking anonymity through
uniformity As such by considering CSR disclosure by firms from three countries via the
lens of similarity we extend and further enrich prior work relying on institutional theory
to explain CSR disclosure (eg Archel et al 2011 Cannizzaro amp Weiner 2015) In this
regard we heed the call by Hahn and Kuhnen (2013) for further research to be grounded
in institutional theory to uncover deeper patterns in the determination of sustainability
7
disclosure Third we bring additional insights into the debate regarding global
institutional trends in CSR disclosure Our results show that there is similarity in CSR
disclosure at the international level but that similarities are prevalent at the country level
Hence we extend and formalize earlier work on CSR disclosure at the international level
(eg Maignan amp Ralston 2002) Moreover our results shed additional light into the
relative roles of international and domestic institutions in driving CSR disclosure For
instance Fortanier Kolk and Pinkse (2011) show increasing harmonization of CSR
activities of firms from different countries thus reducing the role of domestic institutions
while Chen and Bouvain (2009) find that firms from different countries exhibit
significant differences in their CSR disclosure the main cause being differences in
national institutional arrangements Finally our paper extends and broadens the scope of
Aerts et al (2006) by adding the similarity in corporate social disclosure and controlling
for different aspects affecting the propensity to similarity ie public media exposure
corporate governance environmentalsocial performance firm size competition
profitability and environmentally-sensitive industries
The next section provides the conceptual framework and related literature The
hypotheses are followed by the method results discussion conclusions and limitations
2 Background and Conceptual Framework
21 CSR Performance and a Firmrsquos Stock Market Value
While it relies on evidence from decades of empirical research the relation
between CSR performance (often labelled as corporate sustainability performance or
CSP) and measures of corporate financial performance (CFP) remains a contentious issue
8
(Clarkson et al 2011 Lys et al 2015) For instance Margolis Elfenbein and Walsh
(2009) review 251 prior studies on the matter and note that 59 percent of studies do not
report a significant relationship 28 percent report a positive relationship and 2 percent
report a negative relationship between CSP and CFP While studies finding a positive
relation dominate those reporting a negative one the predominant finding is that the vast
majority of studies do not find evidence of any relation In a comprehensive meta-
analysis Orlitzky Schmidt and Rynes (2003) find a positive relation between CSP and
CFP and observe that some early studies reporting negative relations suffer from poor
conceptualization or inadequate methodological choices However the positive relation is
largely driven by accounting-based measures of financial performance with the relation
between CSP and market-based measures of CFP being marginally positive Some also
argue that corporate CSR activities simply add noise and volatility to capital markets
(Orlitzky 2013) Lys et al (2015) posit and find empirical support that the direction of
causality between CSP and CFP is reversed in that CSR expenditures are signals of
private information about better future performance Hence according to Joshi and Li
(2016) the literature on the nature of the relation between CSP and CFP remains largely
inconclusive
22 CSR Disclosure similarity as a Mediator between CSR Performance and Stock
Market Value
The inconclusive evidence regarding the relation between CSR performance and a
firmrsquos financial performance as proxied by its stock market value raises the question as
to the source upon which investors relate to ascertain CSR performance In this regard in
9
addition to a firmrsquos disclosure several sources are potentially available (eg KLD
Bloomberg) However a firm itself ultimately provides a major portion of the
information regarding its CSR performance with alternative platforms such as KLD
essentially relaying content disclosed by the firm For instance in discussing its CSR
disclosure rankings of large firms listed on the worldrsquos stock markets Corporate Knights
mentions that ldquoThe overwhelming majority of sustainability data in the market today has
been reported voluntarilyrdquo (2014 p 14)
The saliency of CSR disclosure in assessing CSR performance thus puts the focus
on the ongoing debate regarding managementrsquos ultimate aims when providing CSR
disclosure (andor its components ie environmental and social disclosures) On the one
hand several studies argue and find evidence that is consistent with CSR disclosure being
strategically opportunistic either by trying to manage impressions (Neu Warsame amp
Pedwell 1998 Cho Roberts amp Patten 2010) enhance legitimacy among stakeholders
(Deegan 2002 Patten 1992 Chauvey Cho Giordano-Spring amp Patten 2015 Cormier
amp Magnan 2015 OrsquoDonovan 2002) or more extremely deceive public opinion by
putting up disclosure facades that distort and even misrepresent reality (Cho Laine
Roberts amp Rodrigue 2015)
On the other hand CSR disclosure (mostly in terms of environmental matters)
reflects information economics considerations the ultimate intent being to provide
investors and other stakeholders with a signal or information that is credible and useful
for decision-making (Aerts Cormier amp Magnan 2008 Cormier amp Magnan 2003
Clarkson Li Richardson amp Vasvari 2008 Dhaliwal Radhakrishnan Tsang ampYang
2012 Li Richardson ampThornton 1997) Thus both perspectives offer contrasting
10
findings further confounding our understanding of the nature of the mediating effect that
CSR disclosure plays in the relation between CSR performance and stock market value
In this regard OrsquoDwyer and Unerman (2016) reiterate the pleas by both
Hopwoods (2009) and Gray (2002) for further theorization of research into CSR or
sustainability issues especially its disclosure While they highlight the progress realized
over the years they note that environmental issues have received much more attention
than social ones such as human rights supply chain abuses and fair trade Moreover
they recognize that less focus should be devoted to the actual act of disclosing and that
more attention toward the processes via which disclosure evolves
However Campbell (2007) does offer a path forward in the investigation of CSR
disclosure While his work is more about CSR performance per se than about its
disclosure he argues that institutional conditions underlie the mapping between a firmrsquos
surrounding economic context and its actual CSR actions and ultimately drive its
disclosure Such conditions encompass regulations monitoring organizations
institutionalized norms with respect to corporate actions and imitation among
corporations themselves We now elaborate further as how CSR disclosure similarity can
be viewed as an institutionalized process and what it implies
23 CSR Disclosure as an Institutionalized Process
Institutional theory especially its neo-institutional version (Scott 1995) does
provide a comprehensive yet conceptually grounded approach to revisit the determination
of CSR disclosure and possibly a way to reconcile these disparate findings Chen and
Roberts (2010 p 652-653) state that ldquoWhile legitimacy theory itself does not specifically
express how to meet social expectation and gain social support institutional theory
11
strongly emphasizes that organizations can incorporate institutionalized norms and rules
to gain stability and enhance survival prospectsrdquo Therefore rather than assessing CSR
disclosure as either deceptive or informative and relying on legitimacy stakeholder or
signalling theories we consider that it has become institutionalized over time and is thus
driven by considerations beyond managerial incentives (to deceive or to convey useful
information) An advantage of using such an approach is that the institutionalization of
corporate disclosure has been the object of several theoretical developments over the
years highlighting how disclosure institutionalization arises and what are the
consequences for organizations (see DiMaggio amp Powell 1983 North 1990 Powell amp
DiMaggio 1991 Scott 1995)
However despite their appeal and applicability to disclosure decisions there is
little formal empirical evidence of these theoretical propositions with respect to CSR
disclosure in both its environmental and social dimensions For instance focusing on 36
mining firms from two countries De Villiers and Alexander (2014) argue and illustrate
that the dissemination of CSR disclosure around the world is consistent with its
institutionalization Comparing the corporate social responsibility reporting of Australia
and South Africa mining firms de Villiers and Alexander (2014) find similar overall
patterns of corporate social and environmental reporting in diverse settings while
differences at a more detailed level remain In another international comparison Chen
and Bouvain (2009) find that membership in the United Nationsrsquo Global Compact by
leading firms from the US UK Australia and Germany affect only certain aspects of
their CSR reporting relating to the environment and workers Firms differ extensively
across countries in their promotion of CSR and in the CSR issues that they choose to
12
emphasize in their reports Chen and Bouvain (2009) attribute these country differences
to different country-specific institutional arrangements In contrast Fortanier et al (2011)
find that firms comprising the Fortune Global list show upward harmonization in their
CSR reporting if they adhere to global CSR standards such as GRI However it appears
that stricter enforcement mechanisms do not increase harmonization Fortanier et al
(2011) conclude that such global harmonization in CSR disclosure reduces the influence
of domestic institutions (eg legislation societal concerns) In another context
Contrafatto (2014) examines how the social and environmental reporting of an Italian
corporation becomes increasingly institutionalized over time
Hence while it appears that an institutional perspective provides useful lens for
the analysis of CSR disclosure whether domestic or global institutions drive CSR
disclosure is still an unsettled issue Moreover at the country level the role played by
firm- and industry-specific factors in CSR disclosure is still undefined We now elaborate
further on the new institutional theory and on its isomorphism dimensions as the
foundation of our investigation
24 Isomorphism
Within an institutional perspective institutions constrain or exert pressures on
organizational agencies thus producing organizational structures and strategies that are
both stable and recognizable (Jepperson 1991 Zucker 1977) Such institutional
constraints or pressures and their interaction shape ldquothe potential wealth-maximizing
opportunities of entrepreneursrdquo (North 1990 p 73) Moreover by pursuing their wealth-
maximizing objectives organizations incrementally alter the current institutional context
(North 1990) Therefore the interaction between these firm objectives (like
13
environmental social and financial performance legitimacy and good governance) and
established institutions ultimately determines a firm`s value creation In this regard
North (1990) highlights how rules both formal and informal are important for the
efficiency of an institution and will ultimately define behavioural constraints Institutions
and the pressures they bring onto organizations also play a major role that underlies
corporate practice More specifically institutional rules or pressures facilitate economic
exchanges in situations of uncertainty as they minimize transaction costs for
organizations
Prior research identifies three core types of institutional pressures by which
convergence occurs (Heugens amp Lander 2009 Scott 2001) mimetic coercive and
normative (Martinez-Ferrero amp Garcia-Sanchez 2017) Each is expected to mediate the
relation between CSR performance and stock market value and is now discussed in turn
in the next section
3 Hypotheses - Mediating effect of disclosure similarity on stock market
valuation
Mimetic pressures exert a stabilizing influence on organizational behaviour and
outcomes as they stimulate the adoption of practices that are already widespread among
other organizations Therefore mimetic isomorphism is a process by which under
conditions of ambiguity or uncertainty organizational changes are imitated to gain
legitimacy (DiMaggio amp Powell 1983) thus allowing firms to solve complex problems
at low cost (Cyert amp March 1963) It also enhances their chances for survival when
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
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Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
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Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
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Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
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Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
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Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
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Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
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Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
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Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
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48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
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Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
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Contrafatto M 2014 The institutionalization of social and environmental reporting An
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Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
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Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
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49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
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Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
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Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
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Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
6
social issues More specifically we find that the worse (better) a firmrsquos environmental
performance the less (greater) the stock market value as proxied by Tobinrsquos Q for
Canadian (German) firms with environmental disclosure isomorphism playing a
mediating role in Canada but not in Germany Environmental performance does not
directly relate to stock market value for French firms but through environmental
disclosure We also find that the worse (better) a firmrsquos social performance the less
(greater) its stock market value as proxied by Tobinrsquos Q in Canada (Germany) with
social disclosure isomorphism playing a mediating role in Canada but not in Germany
Social performance does not directly relate to stock market value for French firms
Our study provides the following contributions First the paper potentially sheds
some additional light on the debate regarding the debate on the relation between CSR
performance and financial performance We show that the relation is conditional on 1)
the institutional environment in which a firm evolves and the institutionalization forces
which predominate in that setting and 2) the mediating role played by CSR disclosure
similarity which may enhance or attenuate the relation Second our findings offer an
alternative explanation as to how and why firms elaborate their CSR disclosure In
contrast to prior research that focuses on managerial opportunism legitimization attempts
or economic incentives we show that most firms may be seeking anonymity through
uniformity As such by considering CSR disclosure by firms from three countries via the
lens of similarity we extend and further enrich prior work relying on institutional theory
to explain CSR disclosure (eg Archel et al 2011 Cannizzaro amp Weiner 2015) In this
regard we heed the call by Hahn and Kuhnen (2013) for further research to be grounded
in institutional theory to uncover deeper patterns in the determination of sustainability
7
disclosure Third we bring additional insights into the debate regarding global
institutional trends in CSR disclosure Our results show that there is similarity in CSR
disclosure at the international level but that similarities are prevalent at the country level
Hence we extend and formalize earlier work on CSR disclosure at the international level
(eg Maignan amp Ralston 2002) Moreover our results shed additional light into the
relative roles of international and domestic institutions in driving CSR disclosure For
instance Fortanier Kolk and Pinkse (2011) show increasing harmonization of CSR
activities of firms from different countries thus reducing the role of domestic institutions
while Chen and Bouvain (2009) find that firms from different countries exhibit
significant differences in their CSR disclosure the main cause being differences in
national institutional arrangements Finally our paper extends and broadens the scope of
Aerts et al (2006) by adding the similarity in corporate social disclosure and controlling
for different aspects affecting the propensity to similarity ie public media exposure
corporate governance environmentalsocial performance firm size competition
profitability and environmentally-sensitive industries
The next section provides the conceptual framework and related literature The
hypotheses are followed by the method results discussion conclusions and limitations
2 Background and Conceptual Framework
21 CSR Performance and a Firmrsquos Stock Market Value
While it relies on evidence from decades of empirical research the relation
between CSR performance (often labelled as corporate sustainability performance or
CSP) and measures of corporate financial performance (CFP) remains a contentious issue
8
(Clarkson et al 2011 Lys et al 2015) For instance Margolis Elfenbein and Walsh
(2009) review 251 prior studies on the matter and note that 59 percent of studies do not
report a significant relationship 28 percent report a positive relationship and 2 percent
report a negative relationship between CSP and CFP While studies finding a positive
relation dominate those reporting a negative one the predominant finding is that the vast
majority of studies do not find evidence of any relation In a comprehensive meta-
analysis Orlitzky Schmidt and Rynes (2003) find a positive relation between CSP and
CFP and observe that some early studies reporting negative relations suffer from poor
conceptualization or inadequate methodological choices However the positive relation is
largely driven by accounting-based measures of financial performance with the relation
between CSP and market-based measures of CFP being marginally positive Some also
argue that corporate CSR activities simply add noise and volatility to capital markets
(Orlitzky 2013) Lys et al (2015) posit and find empirical support that the direction of
causality between CSP and CFP is reversed in that CSR expenditures are signals of
private information about better future performance Hence according to Joshi and Li
(2016) the literature on the nature of the relation between CSP and CFP remains largely
inconclusive
22 CSR Disclosure similarity as a Mediator between CSR Performance and Stock
Market Value
The inconclusive evidence regarding the relation between CSR performance and a
firmrsquos financial performance as proxied by its stock market value raises the question as
to the source upon which investors relate to ascertain CSR performance In this regard in
9
addition to a firmrsquos disclosure several sources are potentially available (eg KLD
Bloomberg) However a firm itself ultimately provides a major portion of the
information regarding its CSR performance with alternative platforms such as KLD
essentially relaying content disclosed by the firm For instance in discussing its CSR
disclosure rankings of large firms listed on the worldrsquos stock markets Corporate Knights
mentions that ldquoThe overwhelming majority of sustainability data in the market today has
been reported voluntarilyrdquo (2014 p 14)
The saliency of CSR disclosure in assessing CSR performance thus puts the focus
on the ongoing debate regarding managementrsquos ultimate aims when providing CSR
disclosure (andor its components ie environmental and social disclosures) On the one
hand several studies argue and find evidence that is consistent with CSR disclosure being
strategically opportunistic either by trying to manage impressions (Neu Warsame amp
Pedwell 1998 Cho Roberts amp Patten 2010) enhance legitimacy among stakeholders
(Deegan 2002 Patten 1992 Chauvey Cho Giordano-Spring amp Patten 2015 Cormier
amp Magnan 2015 OrsquoDonovan 2002) or more extremely deceive public opinion by
putting up disclosure facades that distort and even misrepresent reality (Cho Laine
Roberts amp Rodrigue 2015)
On the other hand CSR disclosure (mostly in terms of environmental matters)
reflects information economics considerations the ultimate intent being to provide
investors and other stakeholders with a signal or information that is credible and useful
for decision-making (Aerts Cormier amp Magnan 2008 Cormier amp Magnan 2003
Clarkson Li Richardson amp Vasvari 2008 Dhaliwal Radhakrishnan Tsang ampYang
2012 Li Richardson ampThornton 1997) Thus both perspectives offer contrasting
10
findings further confounding our understanding of the nature of the mediating effect that
CSR disclosure plays in the relation between CSR performance and stock market value
In this regard OrsquoDwyer and Unerman (2016) reiterate the pleas by both
Hopwoods (2009) and Gray (2002) for further theorization of research into CSR or
sustainability issues especially its disclosure While they highlight the progress realized
over the years they note that environmental issues have received much more attention
than social ones such as human rights supply chain abuses and fair trade Moreover
they recognize that less focus should be devoted to the actual act of disclosing and that
more attention toward the processes via which disclosure evolves
However Campbell (2007) does offer a path forward in the investigation of CSR
disclosure While his work is more about CSR performance per se than about its
disclosure he argues that institutional conditions underlie the mapping between a firmrsquos
surrounding economic context and its actual CSR actions and ultimately drive its
disclosure Such conditions encompass regulations monitoring organizations
institutionalized norms with respect to corporate actions and imitation among
corporations themselves We now elaborate further as how CSR disclosure similarity can
be viewed as an institutionalized process and what it implies
23 CSR Disclosure as an Institutionalized Process
Institutional theory especially its neo-institutional version (Scott 1995) does
provide a comprehensive yet conceptually grounded approach to revisit the determination
of CSR disclosure and possibly a way to reconcile these disparate findings Chen and
Roberts (2010 p 652-653) state that ldquoWhile legitimacy theory itself does not specifically
express how to meet social expectation and gain social support institutional theory
11
strongly emphasizes that organizations can incorporate institutionalized norms and rules
to gain stability and enhance survival prospectsrdquo Therefore rather than assessing CSR
disclosure as either deceptive or informative and relying on legitimacy stakeholder or
signalling theories we consider that it has become institutionalized over time and is thus
driven by considerations beyond managerial incentives (to deceive or to convey useful
information) An advantage of using such an approach is that the institutionalization of
corporate disclosure has been the object of several theoretical developments over the
years highlighting how disclosure institutionalization arises and what are the
consequences for organizations (see DiMaggio amp Powell 1983 North 1990 Powell amp
DiMaggio 1991 Scott 1995)
However despite their appeal and applicability to disclosure decisions there is
little formal empirical evidence of these theoretical propositions with respect to CSR
disclosure in both its environmental and social dimensions For instance focusing on 36
mining firms from two countries De Villiers and Alexander (2014) argue and illustrate
that the dissemination of CSR disclosure around the world is consistent with its
institutionalization Comparing the corporate social responsibility reporting of Australia
and South Africa mining firms de Villiers and Alexander (2014) find similar overall
patterns of corporate social and environmental reporting in diverse settings while
differences at a more detailed level remain In another international comparison Chen
and Bouvain (2009) find that membership in the United Nationsrsquo Global Compact by
leading firms from the US UK Australia and Germany affect only certain aspects of
their CSR reporting relating to the environment and workers Firms differ extensively
across countries in their promotion of CSR and in the CSR issues that they choose to
12
emphasize in their reports Chen and Bouvain (2009) attribute these country differences
to different country-specific institutional arrangements In contrast Fortanier et al (2011)
find that firms comprising the Fortune Global list show upward harmonization in their
CSR reporting if they adhere to global CSR standards such as GRI However it appears
that stricter enforcement mechanisms do not increase harmonization Fortanier et al
(2011) conclude that such global harmonization in CSR disclosure reduces the influence
of domestic institutions (eg legislation societal concerns) In another context
Contrafatto (2014) examines how the social and environmental reporting of an Italian
corporation becomes increasingly institutionalized over time
Hence while it appears that an institutional perspective provides useful lens for
the analysis of CSR disclosure whether domestic or global institutions drive CSR
disclosure is still an unsettled issue Moreover at the country level the role played by
firm- and industry-specific factors in CSR disclosure is still undefined We now elaborate
further on the new institutional theory and on its isomorphism dimensions as the
foundation of our investigation
24 Isomorphism
Within an institutional perspective institutions constrain or exert pressures on
organizational agencies thus producing organizational structures and strategies that are
both stable and recognizable (Jepperson 1991 Zucker 1977) Such institutional
constraints or pressures and their interaction shape ldquothe potential wealth-maximizing
opportunities of entrepreneursrdquo (North 1990 p 73) Moreover by pursuing their wealth-
maximizing objectives organizations incrementally alter the current institutional context
(North 1990) Therefore the interaction between these firm objectives (like
13
environmental social and financial performance legitimacy and good governance) and
established institutions ultimately determines a firm`s value creation In this regard
North (1990) highlights how rules both formal and informal are important for the
efficiency of an institution and will ultimately define behavioural constraints Institutions
and the pressures they bring onto organizations also play a major role that underlies
corporate practice More specifically institutional rules or pressures facilitate economic
exchanges in situations of uncertainty as they minimize transaction costs for
organizations
Prior research identifies three core types of institutional pressures by which
convergence occurs (Heugens amp Lander 2009 Scott 2001) mimetic coercive and
normative (Martinez-Ferrero amp Garcia-Sanchez 2017) Each is expected to mediate the
relation between CSR performance and stock market value and is now discussed in turn
in the next section
3 Hypotheses - Mediating effect of disclosure similarity on stock market
valuation
Mimetic pressures exert a stabilizing influence on organizational behaviour and
outcomes as they stimulate the adoption of practices that are already widespread among
other organizations Therefore mimetic isomorphism is a process by which under
conditions of ambiguity or uncertainty organizational changes are imitated to gain
legitimacy (DiMaggio amp Powell 1983) thus allowing firms to solve complex problems
at low cost (Cyert amp March 1963) It also enhances their chances for survival when
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
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European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
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Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
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Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
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Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
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Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
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Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
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Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
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Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
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Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
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48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
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Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
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Contrafatto M 2014 The institutionalization of social and environmental reporting An
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Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
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Cormier D Magnan M 2003 Environmental reporting management a continental
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Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
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Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
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production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
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Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
7
disclosure Third we bring additional insights into the debate regarding global
institutional trends in CSR disclosure Our results show that there is similarity in CSR
disclosure at the international level but that similarities are prevalent at the country level
Hence we extend and formalize earlier work on CSR disclosure at the international level
(eg Maignan amp Ralston 2002) Moreover our results shed additional light into the
relative roles of international and domestic institutions in driving CSR disclosure For
instance Fortanier Kolk and Pinkse (2011) show increasing harmonization of CSR
activities of firms from different countries thus reducing the role of domestic institutions
while Chen and Bouvain (2009) find that firms from different countries exhibit
significant differences in their CSR disclosure the main cause being differences in
national institutional arrangements Finally our paper extends and broadens the scope of
Aerts et al (2006) by adding the similarity in corporate social disclosure and controlling
for different aspects affecting the propensity to similarity ie public media exposure
corporate governance environmentalsocial performance firm size competition
profitability and environmentally-sensitive industries
The next section provides the conceptual framework and related literature The
hypotheses are followed by the method results discussion conclusions and limitations
2 Background and Conceptual Framework
21 CSR Performance and a Firmrsquos Stock Market Value
While it relies on evidence from decades of empirical research the relation
between CSR performance (often labelled as corporate sustainability performance or
CSP) and measures of corporate financial performance (CFP) remains a contentious issue
8
(Clarkson et al 2011 Lys et al 2015) For instance Margolis Elfenbein and Walsh
(2009) review 251 prior studies on the matter and note that 59 percent of studies do not
report a significant relationship 28 percent report a positive relationship and 2 percent
report a negative relationship between CSP and CFP While studies finding a positive
relation dominate those reporting a negative one the predominant finding is that the vast
majority of studies do not find evidence of any relation In a comprehensive meta-
analysis Orlitzky Schmidt and Rynes (2003) find a positive relation between CSP and
CFP and observe that some early studies reporting negative relations suffer from poor
conceptualization or inadequate methodological choices However the positive relation is
largely driven by accounting-based measures of financial performance with the relation
between CSP and market-based measures of CFP being marginally positive Some also
argue that corporate CSR activities simply add noise and volatility to capital markets
(Orlitzky 2013) Lys et al (2015) posit and find empirical support that the direction of
causality between CSP and CFP is reversed in that CSR expenditures are signals of
private information about better future performance Hence according to Joshi and Li
(2016) the literature on the nature of the relation between CSP and CFP remains largely
inconclusive
22 CSR Disclosure similarity as a Mediator between CSR Performance and Stock
Market Value
The inconclusive evidence regarding the relation between CSR performance and a
firmrsquos financial performance as proxied by its stock market value raises the question as
to the source upon which investors relate to ascertain CSR performance In this regard in
9
addition to a firmrsquos disclosure several sources are potentially available (eg KLD
Bloomberg) However a firm itself ultimately provides a major portion of the
information regarding its CSR performance with alternative platforms such as KLD
essentially relaying content disclosed by the firm For instance in discussing its CSR
disclosure rankings of large firms listed on the worldrsquos stock markets Corporate Knights
mentions that ldquoThe overwhelming majority of sustainability data in the market today has
been reported voluntarilyrdquo (2014 p 14)
The saliency of CSR disclosure in assessing CSR performance thus puts the focus
on the ongoing debate regarding managementrsquos ultimate aims when providing CSR
disclosure (andor its components ie environmental and social disclosures) On the one
hand several studies argue and find evidence that is consistent with CSR disclosure being
strategically opportunistic either by trying to manage impressions (Neu Warsame amp
Pedwell 1998 Cho Roberts amp Patten 2010) enhance legitimacy among stakeholders
(Deegan 2002 Patten 1992 Chauvey Cho Giordano-Spring amp Patten 2015 Cormier
amp Magnan 2015 OrsquoDonovan 2002) or more extremely deceive public opinion by
putting up disclosure facades that distort and even misrepresent reality (Cho Laine
Roberts amp Rodrigue 2015)
On the other hand CSR disclosure (mostly in terms of environmental matters)
reflects information economics considerations the ultimate intent being to provide
investors and other stakeholders with a signal or information that is credible and useful
for decision-making (Aerts Cormier amp Magnan 2008 Cormier amp Magnan 2003
Clarkson Li Richardson amp Vasvari 2008 Dhaliwal Radhakrishnan Tsang ampYang
2012 Li Richardson ampThornton 1997) Thus both perspectives offer contrasting
10
findings further confounding our understanding of the nature of the mediating effect that
CSR disclosure plays in the relation between CSR performance and stock market value
In this regard OrsquoDwyer and Unerman (2016) reiterate the pleas by both
Hopwoods (2009) and Gray (2002) for further theorization of research into CSR or
sustainability issues especially its disclosure While they highlight the progress realized
over the years they note that environmental issues have received much more attention
than social ones such as human rights supply chain abuses and fair trade Moreover
they recognize that less focus should be devoted to the actual act of disclosing and that
more attention toward the processes via which disclosure evolves
However Campbell (2007) does offer a path forward in the investigation of CSR
disclosure While his work is more about CSR performance per se than about its
disclosure he argues that institutional conditions underlie the mapping between a firmrsquos
surrounding economic context and its actual CSR actions and ultimately drive its
disclosure Such conditions encompass regulations monitoring organizations
institutionalized norms with respect to corporate actions and imitation among
corporations themselves We now elaborate further as how CSR disclosure similarity can
be viewed as an institutionalized process and what it implies
23 CSR Disclosure as an Institutionalized Process
Institutional theory especially its neo-institutional version (Scott 1995) does
provide a comprehensive yet conceptually grounded approach to revisit the determination
of CSR disclosure and possibly a way to reconcile these disparate findings Chen and
Roberts (2010 p 652-653) state that ldquoWhile legitimacy theory itself does not specifically
express how to meet social expectation and gain social support institutional theory
11
strongly emphasizes that organizations can incorporate institutionalized norms and rules
to gain stability and enhance survival prospectsrdquo Therefore rather than assessing CSR
disclosure as either deceptive or informative and relying on legitimacy stakeholder or
signalling theories we consider that it has become institutionalized over time and is thus
driven by considerations beyond managerial incentives (to deceive or to convey useful
information) An advantage of using such an approach is that the institutionalization of
corporate disclosure has been the object of several theoretical developments over the
years highlighting how disclosure institutionalization arises and what are the
consequences for organizations (see DiMaggio amp Powell 1983 North 1990 Powell amp
DiMaggio 1991 Scott 1995)
However despite their appeal and applicability to disclosure decisions there is
little formal empirical evidence of these theoretical propositions with respect to CSR
disclosure in both its environmental and social dimensions For instance focusing on 36
mining firms from two countries De Villiers and Alexander (2014) argue and illustrate
that the dissemination of CSR disclosure around the world is consistent with its
institutionalization Comparing the corporate social responsibility reporting of Australia
and South Africa mining firms de Villiers and Alexander (2014) find similar overall
patterns of corporate social and environmental reporting in diverse settings while
differences at a more detailed level remain In another international comparison Chen
and Bouvain (2009) find that membership in the United Nationsrsquo Global Compact by
leading firms from the US UK Australia and Germany affect only certain aspects of
their CSR reporting relating to the environment and workers Firms differ extensively
across countries in their promotion of CSR and in the CSR issues that they choose to
12
emphasize in their reports Chen and Bouvain (2009) attribute these country differences
to different country-specific institutional arrangements In contrast Fortanier et al (2011)
find that firms comprising the Fortune Global list show upward harmonization in their
CSR reporting if they adhere to global CSR standards such as GRI However it appears
that stricter enforcement mechanisms do not increase harmonization Fortanier et al
(2011) conclude that such global harmonization in CSR disclosure reduces the influence
of domestic institutions (eg legislation societal concerns) In another context
Contrafatto (2014) examines how the social and environmental reporting of an Italian
corporation becomes increasingly institutionalized over time
Hence while it appears that an institutional perspective provides useful lens for
the analysis of CSR disclosure whether domestic or global institutions drive CSR
disclosure is still an unsettled issue Moreover at the country level the role played by
firm- and industry-specific factors in CSR disclosure is still undefined We now elaborate
further on the new institutional theory and on its isomorphism dimensions as the
foundation of our investigation
24 Isomorphism
Within an institutional perspective institutions constrain or exert pressures on
organizational agencies thus producing organizational structures and strategies that are
both stable and recognizable (Jepperson 1991 Zucker 1977) Such institutional
constraints or pressures and their interaction shape ldquothe potential wealth-maximizing
opportunities of entrepreneursrdquo (North 1990 p 73) Moreover by pursuing their wealth-
maximizing objectives organizations incrementally alter the current institutional context
(North 1990) Therefore the interaction between these firm objectives (like
13
environmental social and financial performance legitimacy and good governance) and
established institutions ultimately determines a firm`s value creation In this regard
North (1990) highlights how rules both formal and informal are important for the
efficiency of an institution and will ultimately define behavioural constraints Institutions
and the pressures they bring onto organizations also play a major role that underlies
corporate practice More specifically institutional rules or pressures facilitate economic
exchanges in situations of uncertainty as they minimize transaction costs for
organizations
Prior research identifies three core types of institutional pressures by which
convergence occurs (Heugens amp Lander 2009 Scott 2001) mimetic coercive and
normative (Martinez-Ferrero amp Garcia-Sanchez 2017) Each is expected to mediate the
relation between CSR performance and stock market value and is now discussed in turn
in the next section
3 Hypotheses - Mediating effect of disclosure similarity on stock market
valuation
Mimetic pressures exert a stabilizing influence on organizational behaviour and
outcomes as they stimulate the adoption of practices that are already widespread among
other organizations Therefore mimetic isomorphism is a process by which under
conditions of ambiguity or uncertainty organizational changes are imitated to gain
legitimacy (DiMaggio amp Powell 1983) thus allowing firms to solve complex problems
at low cost (Cyert amp March 1963) It also enhances their chances for survival when
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
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European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
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Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
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Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
Sociology of Knowledge New York Anchor Books Doubleday
Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
and synthesis Journal of Accounting Literature 22 1-44
Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
neoinstitutionnaliste
Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
institutional theory new perspectives on private governance Socio-Economic
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Campbell JL 2007 Why would corporations behave in socially responsible ways An
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Chauvey JN Giordano-Spring S Cho CH Patten DM 2015 The normativity and
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Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
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Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
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Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
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Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
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Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
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Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
8
(Clarkson et al 2011 Lys et al 2015) For instance Margolis Elfenbein and Walsh
(2009) review 251 prior studies on the matter and note that 59 percent of studies do not
report a significant relationship 28 percent report a positive relationship and 2 percent
report a negative relationship between CSP and CFP While studies finding a positive
relation dominate those reporting a negative one the predominant finding is that the vast
majority of studies do not find evidence of any relation In a comprehensive meta-
analysis Orlitzky Schmidt and Rynes (2003) find a positive relation between CSP and
CFP and observe that some early studies reporting negative relations suffer from poor
conceptualization or inadequate methodological choices However the positive relation is
largely driven by accounting-based measures of financial performance with the relation
between CSP and market-based measures of CFP being marginally positive Some also
argue that corporate CSR activities simply add noise and volatility to capital markets
(Orlitzky 2013) Lys et al (2015) posit and find empirical support that the direction of
causality between CSP and CFP is reversed in that CSR expenditures are signals of
private information about better future performance Hence according to Joshi and Li
(2016) the literature on the nature of the relation between CSP and CFP remains largely
inconclusive
22 CSR Disclosure similarity as a Mediator between CSR Performance and Stock
Market Value
The inconclusive evidence regarding the relation between CSR performance and a
firmrsquos financial performance as proxied by its stock market value raises the question as
to the source upon which investors relate to ascertain CSR performance In this regard in
9
addition to a firmrsquos disclosure several sources are potentially available (eg KLD
Bloomberg) However a firm itself ultimately provides a major portion of the
information regarding its CSR performance with alternative platforms such as KLD
essentially relaying content disclosed by the firm For instance in discussing its CSR
disclosure rankings of large firms listed on the worldrsquos stock markets Corporate Knights
mentions that ldquoThe overwhelming majority of sustainability data in the market today has
been reported voluntarilyrdquo (2014 p 14)
The saliency of CSR disclosure in assessing CSR performance thus puts the focus
on the ongoing debate regarding managementrsquos ultimate aims when providing CSR
disclosure (andor its components ie environmental and social disclosures) On the one
hand several studies argue and find evidence that is consistent with CSR disclosure being
strategically opportunistic either by trying to manage impressions (Neu Warsame amp
Pedwell 1998 Cho Roberts amp Patten 2010) enhance legitimacy among stakeholders
(Deegan 2002 Patten 1992 Chauvey Cho Giordano-Spring amp Patten 2015 Cormier
amp Magnan 2015 OrsquoDonovan 2002) or more extremely deceive public opinion by
putting up disclosure facades that distort and even misrepresent reality (Cho Laine
Roberts amp Rodrigue 2015)
On the other hand CSR disclosure (mostly in terms of environmental matters)
reflects information economics considerations the ultimate intent being to provide
investors and other stakeholders with a signal or information that is credible and useful
for decision-making (Aerts Cormier amp Magnan 2008 Cormier amp Magnan 2003
Clarkson Li Richardson amp Vasvari 2008 Dhaliwal Radhakrishnan Tsang ampYang
2012 Li Richardson ampThornton 1997) Thus both perspectives offer contrasting
10
findings further confounding our understanding of the nature of the mediating effect that
CSR disclosure plays in the relation between CSR performance and stock market value
In this regard OrsquoDwyer and Unerman (2016) reiterate the pleas by both
Hopwoods (2009) and Gray (2002) for further theorization of research into CSR or
sustainability issues especially its disclosure While they highlight the progress realized
over the years they note that environmental issues have received much more attention
than social ones such as human rights supply chain abuses and fair trade Moreover
they recognize that less focus should be devoted to the actual act of disclosing and that
more attention toward the processes via which disclosure evolves
However Campbell (2007) does offer a path forward in the investigation of CSR
disclosure While his work is more about CSR performance per se than about its
disclosure he argues that institutional conditions underlie the mapping between a firmrsquos
surrounding economic context and its actual CSR actions and ultimately drive its
disclosure Such conditions encompass regulations monitoring organizations
institutionalized norms with respect to corporate actions and imitation among
corporations themselves We now elaborate further as how CSR disclosure similarity can
be viewed as an institutionalized process and what it implies
23 CSR Disclosure as an Institutionalized Process
Institutional theory especially its neo-institutional version (Scott 1995) does
provide a comprehensive yet conceptually grounded approach to revisit the determination
of CSR disclosure and possibly a way to reconcile these disparate findings Chen and
Roberts (2010 p 652-653) state that ldquoWhile legitimacy theory itself does not specifically
express how to meet social expectation and gain social support institutional theory
11
strongly emphasizes that organizations can incorporate institutionalized norms and rules
to gain stability and enhance survival prospectsrdquo Therefore rather than assessing CSR
disclosure as either deceptive or informative and relying on legitimacy stakeholder or
signalling theories we consider that it has become institutionalized over time and is thus
driven by considerations beyond managerial incentives (to deceive or to convey useful
information) An advantage of using such an approach is that the institutionalization of
corporate disclosure has been the object of several theoretical developments over the
years highlighting how disclosure institutionalization arises and what are the
consequences for organizations (see DiMaggio amp Powell 1983 North 1990 Powell amp
DiMaggio 1991 Scott 1995)
However despite their appeal and applicability to disclosure decisions there is
little formal empirical evidence of these theoretical propositions with respect to CSR
disclosure in both its environmental and social dimensions For instance focusing on 36
mining firms from two countries De Villiers and Alexander (2014) argue and illustrate
that the dissemination of CSR disclosure around the world is consistent with its
institutionalization Comparing the corporate social responsibility reporting of Australia
and South Africa mining firms de Villiers and Alexander (2014) find similar overall
patterns of corporate social and environmental reporting in diverse settings while
differences at a more detailed level remain In another international comparison Chen
and Bouvain (2009) find that membership in the United Nationsrsquo Global Compact by
leading firms from the US UK Australia and Germany affect only certain aspects of
their CSR reporting relating to the environment and workers Firms differ extensively
across countries in their promotion of CSR and in the CSR issues that they choose to
12
emphasize in their reports Chen and Bouvain (2009) attribute these country differences
to different country-specific institutional arrangements In contrast Fortanier et al (2011)
find that firms comprising the Fortune Global list show upward harmonization in their
CSR reporting if they adhere to global CSR standards such as GRI However it appears
that stricter enforcement mechanisms do not increase harmonization Fortanier et al
(2011) conclude that such global harmonization in CSR disclosure reduces the influence
of domestic institutions (eg legislation societal concerns) In another context
Contrafatto (2014) examines how the social and environmental reporting of an Italian
corporation becomes increasingly institutionalized over time
Hence while it appears that an institutional perspective provides useful lens for
the analysis of CSR disclosure whether domestic or global institutions drive CSR
disclosure is still an unsettled issue Moreover at the country level the role played by
firm- and industry-specific factors in CSR disclosure is still undefined We now elaborate
further on the new institutional theory and on its isomorphism dimensions as the
foundation of our investigation
24 Isomorphism
Within an institutional perspective institutions constrain or exert pressures on
organizational agencies thus producing organizational structures and strategies that are
both stable and recognizable (Jepperson 1991 Zucker 1977) Such institutional
constraints or pressures and their interaction shape ldquothe potential wealth-maximizing
opportunities of entrepreneursrdquo (North 1990 p 73) Moreover by pursuing their wealth-
maximizing objectives organizations incrementally alter the current institutional context
(North 1990) Therefore the interaction between these firm objectives (like
13
environmental social and financial performance legitimacy and good governance) and
established institutions ultimately determines a firm`s value creation In this regard
North (1990) highlights how rules both formal and informal are important for the
efficiency of an institution and will ultimately define behavioural constraints Institutions
and the pressures they bring onto organizations also play a major role that underlies
corporate practice More specifically institutional rules or pressures facilitate economic
exchanges in situations of uncertainty as they minimize transaction costs for
organizations
Prior research identifies three core types of institutional pressures by which
convergence occurs (Heugens amp Lander 2009 Scott 2001) mimetic coercive and
normative (Martinez-Ferrero amp Garcia-Sanchez 2017) Each is expected to mediate the
relation between CSR performance and stock market value and is now discussed in turn
in the next section
3 Hypotheses - Mediating effect of disclosure similarity on stock market
valuation
Mimetic pressures exert a stabilizing influence on organizational behaviour and
outcomes as they stimulate the adoption of practices that are already widespread among
other organizations Therefore mimetic isomorphism is a process by which under
conditions of ambiguity or uncertainty organizational changes are imitated to gain
legitimacy (DiMaggio amp Powell 1983) thus allowing firms to solve complex problems
at low cost (Cyert amp March 1963) It also enhances their chances for survival when
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
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Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
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Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
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Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
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Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
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Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
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48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
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Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
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Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
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De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
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Deegan C 2002 Introduction The legitimising effect of social and environmental
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Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
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DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
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471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
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Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
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Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
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Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
9
addition to a firmrsquos disclosure several sources are potentially available (eg KLD
Bloomberg) However a firm itself ultimately provides a major portion of the
information regarding its CSR performance with alternative platforms such as KLD
essentially relaying content disclosed by the firm For instance in discussing its CSR
disclosure rankings of large firms listed on the worldrsquos stock markets Corporate Knights
mentions that ldquoThe overwhelming majority of sustainability data in the market today has
been reported voluntarilyrdquo (2014 p 14)
The saliency of CSR disclosure in assessing CSR performance thus puts the focus
on the ongoing debate regarding managementrsquos ultimate aims when providing CSR
disclosure (andor its components ie environmental and social disclosures) On the one
hand several studies argue and find evidence that is consistent with CSR disclosure being
strategically opportunistic either by trying to manage impressions (Neu Warsame amp
Pedwell 1998 Cho Roberts amp Patten 2010) enhance legitimacy among stakeholders
(Deegan 2002 Patten 1992 Chauvey Cho Giordano-Spring amp Patten 2015 Cormier
amp Magnan 2015 OrsquoDonovan 2002) or more extremely deceive public opinion by
putting up disclosure facades that distort and even misrepresent reality (Cho Laine
Roberts amp Rodrigue 2015)
On the other hand CSR disclosure (mostly in terms of environmental matters)
reflects information economics considerations the ultimate intent being to provide
investors and other stakeholders with a signal or information that is credible and useful
for decision-making (Aerts Cormier amp Magnan 2008 Cormier amp Magnan 2003
Clarkson Li Richardson amp Vasvari 2008 Dhaliwal Radhakrishnan Tsang ampYang
2012 Li Richardson ampThornton 1997) Thus both perspectives offer contrasting
10
findings further confounding our understanding of the nature of the mediating effect that
CSR disclosure plays in the relation between CSR performance and stock market value
In this regard OrsquoDwyer and Unerman (2016) reiterate the pleas by both
Hopwoods (2009) and Gray (2002) for further theorization of research into CSR or
sustainability issues especially its disclosure While they highlight the progress realized
over the years they note that environmental issues have received much more attention
than social ones such as human rights supply chain abuses and fair trade Moreover
they recognize that less focus should be devoted to the actual act of disclosing and that
more attention toward the processes via which disclosure evolves
However Campbell (2007) does offer a path forward in the investigation of CSR
disclosure While his work is more about CSR performance per se than about its
disclosure he argues that institutional conditions underlie the mapping between a firmrsquos
surrounding economic context and its actual CSR actions and ultimately drive its
disclosure Such conditions encompass regulations monitoring organizations
institutionalized norms with respect to corporate actions and imitation among
corporations themselves We now elaborate further as how CSR disclosure similarity can
be viewed as an institutionalized process and what it implies
23 CSR Disclosure as an Institutionalized Process
Institutional theory especially its neo-institutional version (Scott 1995) does
provide a comprehensive yet conceptually grounded approach to revisit the determination
of CSR disclosure and possibly a way to reconcile these disparate findings Chen and
Roberts (2010 p 652-653) state that ldquoWhile legitimacy theory itself does not specifically
express how to meet social expectation and gain social support institutional theory
11
strongly emphasizes that organizations can incorporate institutionalized norms and rules
to gain stability and enhance survival prospectsrdquo Therefore rather than assessing CSR
disclosure as either deceptive or informative and relying on legitimacy stakeholder or
signalling theories we consider that it has become institutionalized over time and is thus
driven by considerations beyond managerial incentives (to deceive or to convey useful
information) An advantage of using such an approach is that the institutionalization of
corporate disclosure has been the object of several theoretical developments over the
years highlighting how disclosure institutionalization arises and what are the
consequences for organizations (see DiMaggio amp Powell 1983 North 1990 Powell amp
DiMaggio 1991 Scott 1995)
However despite their appeal and applicability to disclosure decisions there is
little formal empirical evidence of these theoretical propositions with respect to CSR
disclosure in both its environmental and social dimensions For instance focusing on 36
mining firms from two countries De Villiers and Alexander (2014) argue and illustrate
that the dissemination of CSR disclosure around the world is consistent with its
institutionalization Comparing the corporate social responsibility reporting of Australia
and South Africa mining firms de Villiers and Alexander (2014) find similar overall
patterns of corporate social and environmental reporting in diverse settings while
differences at a more detailed level remain In another international comparison Chen
and Bouvain (2009) find that membership in the United Nationsrsquo Global Compact by
leading firms from the US UK Australia and Germany affect only certain aspects of
their CSR reporting relating to the environment and workers Firms differ extensively
across countries in their promotion of CSR and in the CSR issues that they choose to
12
emphasize in their reports Chen and Bouvain (2009) attribute these country differences
to different country-specific institutional arrangements In contrast Fortanier et al (2011)
find that firms comprising the Fortune Global list show upward harmonization in their
CSR reporting if they adhere to global CSR standards such as GRI However it appears
that stricter enforcement mechanisms do not increase harmonization Fortanier et al
(2011) conclude that such global harmonization in CSR disclosure reduces the influence
of domestic institutions (eg legislation societal concerns) In another context
Contrafatto (2014) examines how the social and environmental reporting of an Italian
corporation becomes increasingly institutionalized over time
Hence while it appears that an institutional perspective provides useful lens for
the analysis of CSR disclosure whether domestic or global institutions drive CSR
disclosure is still an unsettled issue Moreover at the country level the role played by
firm- and industry-specific factors in CSR disclosure is still undefined We now elaborate
further on the new institutional theory and on its isomorphism dimensions as the
foundation of our investigation
24 Isomorphism
Within an institutional perspective institutions constrain or exert pressures on
organizational agencies thus producing organizational structures and strategies that are
both stable and recognizable (Jepperson 1991 Zucker 1977) Such institutional
constraints or pressures and their interaction shape ldquothe potential wealth-maximizing
opportunities of entrepreneursrdquo (North 1990 p 73) Moreover by pursuing their wealth-
maximizing objectives organizations incrementally alter the current institutional context
(North 1990) Therefore the interaction between these firm objectives (like
13
environmental social and financial performance legitimacy and good governance) and
established institutions ultimately determines a firm`s value creation In this regard
North (1990) highlights how rules both formal and informal are important for the
efficiency of an institution and will ultimately define behavioural constraints Institutions
and the pressures they bring onto organizations also play a major role that underlies
corporate practice More specifically institutional rules or pressures facilitate economic
exchanges in situations of uncertainty as they minimize transaction costs for
organizations
Prior research identifies three core types of institutional pressures by which
convergence occurs (Heugens amp Lander 2009 Scott 2001) mimetic coercive and
normative (Martinez-Ferrero amp Garcia-Sanchez 2017) Each is expected to mediate the
relation between CSR performance and stock market value and is now discussed in turn
in the next section
3 Hypotheses - Mediating effect of disclosure similarity on stock market
valuation
Mimetic pressures exert a stabilizing influence on organizational behaviour and
outcomes as they stimulate the adoption of practices that are already widespread among
other organizations Therefore mimetic isomorphism is a process by which under
conditions of ambiguity or uncertainty organizational changes are imitated to gain
legitimacy (DiMaggio amp Powell 1983) thus allowing firms to solve complex problems
at low cost (Cyert amp March 1963) It also enhances their chances for survival when
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
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48
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Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
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de Villiers C Alexander D 2014 The institutionalization of corporate social
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httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
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Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
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DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
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Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
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Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
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Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
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Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
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Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
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Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
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Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
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Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
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471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
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PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
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Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
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Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
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Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
10
findings further confounding our understanding of the nature of the mediating effect that
CSR disclosure plays in the relation between CSR performance and stock market value
In this regard OrsquoDwyer and Unerman (2016) reiterate the pleas by both
Hopwoods (2009) and Gray (2002) for further theorization of research into CSR or
sustainability issues especially its disclosure While they highlight the progress realized
over the years they note that environmental issues have received much more attention
than social ones such as human rights supply chain abuses and fair trade Moreover
they recognize that less focus should be devoted to the actual act of disclosing and that
more attention toward the processes via which disclosure evolves
However Campbell (2007) does offer a path forward in the investigation of CSR
disclosure While his work is more about CSR performance per se than about its
disclosure he argues that institutional conditions underlie the mapping between a firmrsquos
surrounding economic context and its actual CSR actions and ultimately drive its
disclosure Such conditions encompass regulations monitoring organizations
institutionalized norms with respect to corporate actions and imitation among
corporations themselves We now elaborate further as how CSR disclosure similarity can
be viewed as an institutionalized process and what it implies
23 CSR Disclosure as an Institutionalized Process
Institutional theory especially its neo-institutional version (Scott 1995) does
provide a comprehensive yet conceptually grounded approach to revisit the determination
of CSR disclosure and possibly a way to reconcile these disparate findings Chen and
Roberts (2010 p 652-653) state that ldquoWhile legitimacy theory itself does not specifically
express how to meet social expectation and gain social support institutional theory
11
strongly emphasizes that organizations can incorporate institutionalized norms and rules
to gain stability and enhance survival prospectsrdquo Therefore rather than assessing CSR
disclosure as either deceptive or informative and relying on legitimacy stakeholder or
signalling theories we consider that it has become institutionalized over time and is thus
driven by considerations beyond managerial incentives (to deceive or to convey useful
information) An advantage of using such an approach is that the institutionalization of
corporate disclosure has been the object of several theoretical developments over the
years highlighting how disclosure institutionalization arises and what are the
consequences for organizations (see DiMaggio amp Powell 1983 North 1990 Powell amp
DiMaggio 1991 Scott 1995)
However despite their appeal and applicability to disclosure decisions there is
little formal empirical evidence of these theoretical propositions with respect to CSR
disclosure in both its environmental and social dimensions For instance focusing on 36
mining firms from two countries De Villiers and Alexander (2014) argue and illustrate
that the dissemination of CSR disclosure around the world is consistent with its
institutionalization Comparing the corporate social responsibility reporting of Australia
and South Africa mining firms de Villiers and Alexander (2014) find similar overall
patterns of corporate social and environmental reporting in diverse settings while
differences at a more detailed level remain In another international comparison Chen
and Bouvain (2009) find that membership in the United Nationsrsquo Global Compact by
leading firms from the US UK Australia and Germany affect only certain aspects of
their CSR reporting relating to the environment and workers Firms differ extensively
across countries in their promotion of CSR and in the CSR issues that they choose to
12
emphasize in their reports Chen and Bouvain (2009) attribute these country differences
to different country-specific institutional arrangements In contrast Fortanier et al (2011)
find that firms comprising the Fortune Global list show upward harmonization in their
CSR reporting if they adhere to global CSR standards such as GRI However it appears
that stricter enforcement mechanisms do not increase harmonization Fortanier et al
(2011) conclude that such global harmonization in CSR disclosure reduces the influence
of domestic institutions (eg legislation societal concerns) In another context
Contrafatto (2014) examines how the social and environmental reporting of an Italian
corporation becomes increasingly institutionalized over time
Hence while it appears that an institutional perspective provides useful lens for
the analysis of CSR disclosure whether domestic or global institutions drive CSR
disclosure is still an unsettled issue Moreover at the country level the role played by
firm- and industry-specific factors in CSR disclosure is still undefined We now elaborate
further on the new institutional theory and on its isomorphism dimensions as the
foundation of our investigation
24 Isomorphism
Within an institutional perspective institutions constrain or exert pressures on
organizational agencies thus producing organizational structures and strategies that are
both stable and recognizable (Jepperson 1991 Zucker 1977) Such institutional
constraints or pressures and their interaction shape ldquothe potential wealth-maximizing
opportunities of entrepreneursrdquo (North 1990 p 73) Moreover by pursuing their wealth-
maximizing objectives organizations incrementally alter the current institutional context
(North 1990) Therefore the interaction between these firm objectives (like
13
environmental social and financial performance legitimacy and good governance) and
established institutions ultimately determines a firm`s value creation In this regard
North (1990) highlights how rules both formal and informal are important for the
efficiency of an institution and will ultimately define behavioural constraints Institutions
and the pressures they bring onto organizations also play a major role that underlies
corporate practice More specifically institutional rules or pressures facilitate economic
exchanges in situations of uncertainty as they minimize transaction costs for
organizations
Prior research identifies three core types of institutional pressures by which
convergence occurs (Heugens amp Lander 2009 Scott 2001) mimetic coercive and
normative (Martinez-Ferrero amp Garcia-Sanchez 2017) Each is expected to mediate the
relation between CSR performance and stock market value and is now discussed in turn
in the next section
3 Hypotheses - Mediating effect of disclosure similarity on stock market
valuation
Mimetic pressures exert a stabilizing influence on organizational behaviour and
outcomes as they stimulate the adoption of practices that are already widespread among
other organizations Therefore mimetic isomorphism is a process by which under
conditions of ambiguity or uncertainty organizational changes are imitated to gain
legitimacy (DiMaggio amp Powell 1983) thus allowing firms to solve complex problems
at low cost (Cyert amp March 1963) It also enhances their chances for survival when
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
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Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
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De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
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Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
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Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
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Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
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DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
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Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
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Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
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Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
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Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
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471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
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PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
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Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
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Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
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52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
11
strongly emphasizes that organizations can incorporate institutionalized norms and rules
to gain stability and enhance survival prospectsrdquo Therefore rather than assessing CSR
disclosure as either deceptive or informative and relying on legitimacy stakeholder or
signalling theories we consider that it has become institutionalized over time and is thus
driven by considerations beyond managerial incentives (to deceive or to convey useful
information) An advantage of using such an approach is that the institutionalization of
corporate disclosure has been the object of several theoretical developments over the
years highlighting how disclosure institutionalization arises and what are the
consequences for organizations (see DiMaggio amp Powell 1983 North 1990 Powell amp
DiMaggio 1991 Scott 1995)
However despite their appeal and applicability to disclosure decisions there is
little formal empirical evidence of these theoretical propositions with respect to CSR
disclosure in both its environmental and social dimensions For instance focusing on 36
mining firms from two countries De Villiers and Alexander (2014) argue and illustrate
that the dissemination of CSR disclosure around the world is consistent with its
institutionalization Comparing the corporate social responsibility reporting of Australia
and South Africa mining firms de Villiers and Alexander (2014) find similar overall
patterns of corporate social and environmental reporting in diverse settings while
differences at a more detailed level remain In another international comparison Chen
and Bouvain (2009) find that membership in the United Nationsrsquo Global Compact by
leading firms from the US UK Australia and Germany affect only certain aspects of
their CSR reporting relating to the environment and workers Firms differ extensively
across countries in their promotion of CSR and in the CSR issues that they choose to
12
emphasize in their reports Chen and Bouvain (2009) attribute these country differences
to different country-specific institutional arrangements In contrast Fortanier et al (2011)
find that firms comprising the Fortune Global list show upward harmonization in their
CSR reporting if they adhere to global CSR standards such as GRI However it appears
that stricter enforcement mechanisms do not increase harmonization Fortanier et al
(2011) conclude that such global harmonization in CSR disclosure reduces the influence
of domestic institutions (eg legislation societal concerns) In another context
Contrafatto (2014) examines how the social and environmental reporting of an Italian
corporation becomes increasingly institutionalized over time
Hence while it appears that an institutional perspective provides useful lens for
the analysis of CSR disclosure whether domestic or global institutions drive CSR
disclosure is still an unsettled issue Moreover at the country level the role played by
firm- and industry-specific factors in CSR disclosure is still undefined We now elaborate
further on the new institutional theory and on its isomorphism dimensions as the
foundation of our investigation
24 Isomorphism
Within an institutional perspective institutions constrain or exert pressures on
organizational agencies thus producing organizational structures and strategies that are
both stable and recognizable (Jepperson 1991 Zucker 1977) Such institutional
constraints or pressures and their interaction shape ldquothe potential wealth-maximizing
opportunities of entrepreneursrdquo (North 1990 p 73) Moreover by pursuing their wealth-
maximizing objectives organizations incrementally alter the current institutional context
(North 1990) Therefore the interaction between these firm objectives (like
13
environmental social and financial performance legitimacy and good governance) and
established institutions ultimately determines a firm`s value creation In this regard
North (1990) highlights how rules both formal and informal are important for the
efficiency of an institution and will ultimately define behavioural constraints Institutions
and the pressures they bring onto organizations also play a major role that underlies
corporate practice More specifically institutional rules or pressures facilitate economic
exchanges in situations of uncertainty as they minimize transaction costs for
organizations
Prior research identifies three core types of institutional pressures by which
convergence occurs (Heugens amp Lander 2009 Scott 2001) mimetic coercive and
normative (Martinez-Ferrero amp Garcia-Sanchez 2017) Each is expected to mediate the
relation between CSR performance and stock market value and is now discussed in turn
in the next section
3 Hypotheses - Mediating effect of disclosure similarity on stock market
valuation
Mimetic pressures exert a stabilizing influence on organizational behaviour and
outcomes as they stimulate the adoption of practices that are already widespread among
other organizations Therefore mimetic isomorphism is a process by which under
conditions of ambiguity or uncertainty organizational changes are imitated to gain
legitimacy (DiMaggio amp Powell 1983) thus allowing firms to solve complex problems
at low cost (Cyert amp March 1963) It also enhances their chances for survival when
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
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Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
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Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
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Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
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Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
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Gibbins M Richardson A Waterhouse J 1990 The management of corporate
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Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
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Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
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Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
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Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
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Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
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analysis of institutional theories of organization Academy of Management
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Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
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Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
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Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
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Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
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Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
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471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
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PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
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Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
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Simons M de Wilde J 2017 The involvement of European insurance groups in the
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Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
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Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
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Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
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amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
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52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
12
emphasize in their reports Chen and Bouvain (2009) attribute these country differences
to different country-specific institutional arrangements In contrast Fortanier et al (2011)
find that firms comprising the Fortune Global list show upward harmonization in their
CSR reporting if they adhere to global CSR standards such as GRI However it appears
that stricter enforcement mechanisms do not increase harmonization Fortanier et al
(2011) conclude that such global harmonization in CSR disclosure reduces the influence
of domestic institutions (eg legislation societal concerns) In another context
Contrafatto (2014) examines how the social and environmental reporting of an Italian
corporation becomes increasingly institutionalized over time
Hence while it appears that an institutional perspective provides useful lens for
the analysis of CSR disclosure whether domestic or global institutions drive CSR
disclosure is still an unsettled issue Moreover at the country level the role played by
firm- and industry-specific factors in CSR disclosure is still undefined We now elaborate
further on the new institutional theory and on its isomorphism dimensions as the
foundation of our investigation
24 Isomorphism
Within an institutional perspective institutions constrain or exert pressures on
organizational agencies thus producing organizational structures and strategies that are
both stable and recognizable (Jepperson 1991 Zucker 1977) Such institutional
constraints or pressures and their interaction shape ldquothe potential wealth-maximizing
opportunities of entrepreneursrdquo (North 1990 p 73) Moreover by pursuing their wealth-
maximizing objectives organizations incrementally alter the current institutional context
(North 1990) Therefore the interaction between these firm objectives (like
13
environmental social and financial performance legitimacy and good governance) and
established institutions ultimately determines a firm`s value creation In this regard
North (1990) highlights how rules both formal and informal are important for the
efficiency of an institution and will ultimately define behavioural constraints Institutions
and the pressures they bring onto organizations also play a major role that underlies
corporate practice More specifically institutional rules or pressures facilitate economic
exchanges in situations of uncertainty as they minimize transaction costs for
organizations
Prior research identifies three core types of institutional pressures by which
convergence occurs (Heugens amp Lander 2009 Scott 2001) mimetic coercive and
normative (Martinez-Ferrero amp Garcia-Sanchez 2017) Each is expected to mediate the
relation between CSR performance and stock market value and is now discussed in turn
in the next section
3 Hypotheses - Mediating effect of disclosure similarity on stock market
valuation
Mimetic pressures exert a stabilizing influence on organizational behaviour and
outcomes as they stimulate the adoption of practices that are already widespread among
other organizations Therefore mimetic isomorphism is a process by which under
conditions of ambiguity or uncertainty organizational changes are imitated to gain
legitimacy (DiMaggio amp Powell 1983) thus allowing firms to solve complex problems
at low cost (Cyert amp March 1963) It also enhances their chances for survival when
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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169-187
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supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
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471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
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Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
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Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
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MNE approaches to implement safety and health codes in international supply
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52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
13
environmental social and financial performance legitimacy and good governance) and
established institutions ultimately determines a firm`s value creation In this regard
North (1990) highlights how rules both formal and informal are important for the
efficiency of an institution and will ultimately define behavioural constraints Institutions
and the pressures they bring onto organizations also play a major role that underlies
corporate practice More specifically institutional rules or pressures facilitate economic
exchanges in situations of uncertainty as they minimize transaction costs for
organizations
Prior research identifies three core types of institutional pressures by which
convergence occurs (Heugens amp Lander 2009 Scott 2001) mimetic coercive and
normative (Martinez-Ferrero amp Garcia-Sanchez 2017) Each is expected to mediate the
relation between CSR performance and stock market value and is now discussed in turn
in the next section
3 Hypotheses - Mediating effect of disclosure similarity on stock market
valuation
Mimetic pressures exert a stabilizing influence on organizational behaviour and
outcomes as they stimulate the adoption of practices that are already widespread among
other organizations Therefore mimetic isomorphism is a process by which under
conditions of ambiguity or uncertainty organizational changes are imitated to gain
legitimacy (DiMaggio amp Powell 1983) thus allowing firms to solve complex problems
at low cost (Cyert amp March 1963) It also enhances their chances for survival when
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
14
maintaining legitimacy is critical (eg Meyer amp Rowan 1997 Westphal Gulati amp
Shortell 1997) In general firms will model their practice by identifying similar
organizations in their field perceived as the most legitimate or the best performing
(Barreto amp Baden‐Fuller 2006) Ultimately then as firms engage in mimetic
isomorphism their practices will tend toward uniformity
A relation between imitation and firm value is consistent with Northrsquos (1990)
argument that the institutionalization of corporate practices among firms facing a similar
context reduces transaction costs in situations of informational uncertainty We assert
and test that the level of uniformity in CSR disclosure mediates the relationship between
CSR performance has with stock market value Consequently the more a firm imitates
others in its organizational field the more its market value increases North D (2010)
By adopting institutionalized behaviours individuals or organizations save efforts that
can be invested in other aspects such as innovation (Berger amp Luckmann 1966)
Under normative pressures there is harmonization in the interpretation of the
surrounding context and events Such harmonization leads to convergence in the
understanding of what is happening Hence normative isomorphism stems mainly from
the professionalization of a particular field and the emergence of professional judgment
(Greenwood Suddaby amp Hinings 2002) Professions are a source of isomorphism
because of the immutability of formal education and cognitive legitimation produced by
academic specialists and the professionalrsquos networks that connect organizations Thus
within a country managers and key personnel who graduated from the same universities
and engaged with a common set of attributes will tend to approach problems and take
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
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Sociological Review 42(5) 726ndash743
15
decisions in the same way and consider the same policies procedures and structures as
standardized and legitimized
Coercive pressures imply a standardization of behaviour because of the enactment
and application of rules compliance monitoring and sanctions In practice coercive
isomorphism results from formal and informal pressures exerted by other organizations
on which they depend and by the expectations of the society in which the organization
operates (Mizruchi amp Fein 1999) Organizations ceremonially adopt institutionalized
structures or standardized operating procedures when they are convinced by force (eg
by the state) or persuasion (eg more powerful firms) that such a response could improve
their access to required resources including legitimacy However over the long term
these responses affect the power relations within organizations to reflect gradually the
institutionalized and legitimized rules (eg a parent company that standardizes the
disclosure mechanisms of its subsidiaries)
Hypothesis 1
CSR disclosure similarity mediates the relationship between CSR performance and
stock market value
With respect to CSR disclosure coercive isomorphism and normative
isomorphism are more likely to arise at the country level National laws and regulations
typically determine CSR activities and disclosure which are then implemented by
professionals and managers evolving within such a national environment (ie
professionals and managers of firms within a country are typically graduates from
universities within that country are members of national professional bodies and evolve
in various national networks) Therefore when comparing firms from different countries
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
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Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
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Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
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Hayes AF 2013 Introduction to mediation moderation and conditional process
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Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
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50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
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Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
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Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
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Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
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Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
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Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
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Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
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Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
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Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
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282
North DC 1990 Institutions institutional change and economic performance
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OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
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51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
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52
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Sociological Review 42(5) 726ndash743
16
in terms of their CSR disclosure practices there is likely to be strong overlap between the
effects of the coercive and normative isomorphism rendering difficult any particular
attribution to one or another Such country-specific coercive and normative pressures are
thus likely to induce inter-country differences in CSR disclosure
We observe more environmentalsocial disclosure regulations in France and
Germany than in Canada3 For example Canada is just beginning to enforce regulations
to specific CSR issues like the Canadian Environmental Protection Act of 1999 that
requires firms to report on specific pollutant emissions Ioannou and Serafeim (2016)
thus conclude that after the adoption of mandatory disclosure laws and regulations
perceptions regarding the social responsibility of corporate executives improve Hence
their cognitive uncertainty with respect to CSR issues and societal expectations
decreases thus reducing the need for mimetic isomorphism to develop their social and
environmental disclosures In the presence of normative or coercive isomorphism firms
are forced to comply to external pressures ie regulation concerning environmental and
social issues thus implying less imitation Hence we expect a country effect in the
isomorphism process with less similarity in Germany and France than in Canada
However there is a countervailing institutional pressure with respect to CSR
disclosure at the international level with the advent of standards such as the GRI (Global
Reporting Initiative) or ISO 14000 which adoption and implementation imply normative
isomorphism across firms from different countries In this regard Chelli Durocher and
Fortin (2018) evaluate and compare environmental reporting practices in France and
3 For further information about each countryrsquos coercive and normative forces see Thomson Reuters
(2015a 2015b 2016) Government Canada (2017) and Wolniak (2013)
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
17
Canada through the lens of institutional legitimacy looking at both their mandatory and
voluntary aspects They examine how French and Canadian firms changed their reporting
practices in reaction to the enactment of laws and regulations in their respective
countries ie the NRE and Grenelle II Acts in France (Loi sur les Nouvelles Reacutegulations
Eacuteconomiques) and National Instrument 51-102 and CSA Staff Notice NR 51-333 issued
by the Canadian Securities Administrators They also investigate firmsrsquo voluntary
disclosures according to GRI guidelines Their results show that the French parliamentary
regime is more successful than the Canadian stock exchange regulation in triggering
environmental reporting and that the GRI combined with local regimes prompts
environmental disclosures However there is contrasting evidence that even with
mandatory requirements there is variance in how firms interpret and apply the mandatory
requirements especially if enforcement is lagging (eg Depoers and Jerome 2017)
Hence to some extent even disclosure items that appear mandatory may actually embed
an important voluntary dimension
In light of the tension between these two sources of pressures (coercive and
normative at the country level normative at the international level) we make the
following non-directional prediction
Hypothesis 2
The mediation effect of CSR disclosure similarity in the relationship between CSR
performance and with stock market value varies across countries
18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
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Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
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Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
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48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
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39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
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Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
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Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
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DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
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Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
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Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
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Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
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Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
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Governement Canada 2017 14-02-2017 Regulated business activities de
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Privileging engagement imaginings new accountings and pragmatism over
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Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
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Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
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Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
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Hayes AF 2013 Introduction to mediation moderation and conditional process
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Hopwood AG 2009 Accounting and the environment Accounting Organizations and
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Hummel K Schlick C 2016 The relationship between sustainability performance and
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Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
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Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
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50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
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Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
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Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
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Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
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Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
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Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
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Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
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Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
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Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
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Administrative science quarterly 44(4) 653-683
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282
North DC 1990 Institutions institutional change and economic performance
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North DC 2010 Understanding the Process of Economic Change Princeton University
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OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
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51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
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Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
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Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
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state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
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Profundo Research and Advice
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amp Accountability Journal 24(8) 1119-1148
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Thomson Reuters 2015b Environmental law and practice in Germany overview
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52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
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adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
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462
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18
4 Method
41 Sample
Our sample comprises 1 401 firm-year observations covering 2012-2014 with
467 unique firms There are 239 unique Canadian firms (member firms of the SampPTSX
Index of the Toronto Stock Exchange) 119 unique French firms (member firms of the
SBF120 Index of the Paris Bourse) and 109 unique German firms (member firms of the
DAX30 MDAX50 and TecDAX30 Indices of the Deutsche Bourse) There are missing
values to compute similarity scores (28 observations for environmental disclosure and 29
for social disclosure) which gives 1 373 firm-year observations for environmental
similarity imitation and 1 372 for social similarity There are many missing values in
Bloomberg database for ESG social performance (272) ESG environmental performance
(481) and ESG corporate governance (101)
This gives a final sample of 753 firm-year observations for environmental
similarity model and 932 firm-year observations for social similarity disclosure
42 Empirical Model
Figure 1 shows the relations being tested with our path analysis for environmental
(social) performance and disclosure
[Insert Figure 1]
Since our focus is the mediating effect of CSR disclosure similarity inducted by a
firmrsquos adoption of the institutions of its reference group on the relation between CSR
performance and stock market value we first estimate the level of uniformity within
national industries in either environmental or social disclosure Uniformity implies that
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
Stock Exchanges Corporate Knights Capital Toronto (Canada)
Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
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471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
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Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
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Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
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Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
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52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
19
focal firms adopt disclosure practices that are similar to the practices of other firms
within their reference group (Deephouse 1996) For the purpose of our analyses CSR
comprises its environmental and social components for both performance and disclosure
In addition well-known determinants of corporate disclosure such as governance media
exposure firm size competition US-listing environmentally-sensitive industries and
profitability are added to the model
To test our hypotheses we use PROCESS path analysis with the objective of
enhancing the interpretation of relations Given that our variable of interest is a mediator
it is interesting to show the direct effect the indirect effect via mediation and the total
effect4 5
43 Measurement of Variables
Stock Market Value (Tobinrsquos Q)
Tobinrsquos Q is measured as the ratio of the market value of equity plus book value of debt
divided by total assets
4 In mediation and conditional process analysis under PROCESS many important statistics
useful for testing hypotheses such as conditional indirect effects and the index of moderated
mediation require the combination of parameter estimates across two or more equations in the
model Inference about these statistics is based on bootstrapping methods given that many of
these statistics have irregular sampling distributions Then making inferences using ordinary
methods problematic (Hayes 2013 Shrout and Bolger 2002)
5 According to Hayes (2013 p 80) ldquofor models that are based entirely on observed variables
investigators can rest assured that it generally makes no difference which is used [SEM or
PROCESS] as the results will be substantively identical The choice in that case is
inconsequentialrdquo
20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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48
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httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
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Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
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Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
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49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
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Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
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Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
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Hayes AF 2013 Introduction to mediation moderation and conditional process
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Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
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Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
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Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
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Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
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Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
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Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
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Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
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Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
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Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
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Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
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Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
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North DC 1990 Institutions institutional change and economic performance
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North DC 2010 Understanding the Process of Economic Change Princeton University
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OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
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51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
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Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
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Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
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20
Environmental Disclosure and Social Disclosure Similarity Disclosure similarity is
measured within a reference group that is defined at the industry-country level as firms
within an industry are more likely to pursue strategies (Fiegenbaum amp Thomas 1995)
The starting point is the measurement of each firmrsquos environmental and social
disclosures which are captured through two coding grids designed by Cormier and
Magnan (2015) for environmental disclosure and Cormier Gordon and Magnan (2016)
for social disclosure The environmental disclosure coding grid comprises 40 items that
are grouped into six categories economic factors laws and regulations pollution
abatement sustainable development land remediation and contamination (including
spills) and environmental management The social disclosure coding grid comprises 35
items grouped into four categories Labour practices and decent work Human rights
Society and Consumer and product responsibility (see Appendix 2)6 Disclosure content
is rated in terms of the presence (1) or absence (0) of the information
Once each firmrsquos disclosure is coded a dissimilarity score is then computed for
each firm
Environmental disclosure dissimilarity score =
ABS [environmental disclosureit ndash M (environmental disclosurejt)]
SD (environmental disclosurejt)
Social disclosure dissimilarity score =
ABS [(social disclosureit ndash M (social disclosurejt)] SD (social disclosurejt)
6 Two frameworks serve as examples for our disclosure grids The GRI framework (2014)
suggests sustainability reporting by all organizations The International Standards Organization
(ISO) offers voluntary standards that products are ldquosafe efficient and good for the environmentrdquo
(ISO 2014) Specific CSR standards include ISO 14000 (environment) ISO 26000 (social
responsibility) and ISO 20121(sustainable events)
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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48
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analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
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Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
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Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
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PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
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amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
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Thomson Reuters 2015b Environmental law and practice in Germany overview
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52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
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Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
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462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
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Sociological Review 42(5) 726ndash743
21
Where i indicates a focal firm t a given year and j other firms besides the focal firm
within its reference group
ABS indicates an absolute value M and SD represent the mean and the standard
deviation for environmental and social disclosures in the firmrsquos reference group
(excluding the focal firm) Essentially the higher the dissimilarity score the more distant
a firmrsquos environmental disclosure or social disclosure is from the reference group The
reference group or organizational field comprises other firms within the same industry
for a given country To convert the disclosure dissimilarity score into a disclosure
similarity score we subtract each firmrsquos dissimilarity score from the highest dissimilarity
score in the industry
Environmentalsocial disclosure similarity scoreit =
Highest industry environmentalsocial dissimilarity scoret ndash environmentalsocial
dissimilarity scoreit
This approach provides a relative ranking of firms within a reference group while
retaining differences in similarity profiles between reference groups This approach is
consistent with earlier work by DiMaggio and Powell (1983 p 156) Scott (1995 p 76)
North (2010) and is used to indicate conformity to institutional norms
Environmentalsocial performance and governance For each firm three individual
scores for Environmental Performance Social Performance and Corporate Governance
are collected from the Bloomberg database Bloomberg rates firms based on their
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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North DC 1990 Institutions institutional change and economic performance
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Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
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adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
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Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
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Sociological Review 42(5) 726ndash743
22
disclosure of quantitative and policy-related ESG data relying on different sources
Annual reports sustainability reports press releases direct communication with
companies including meetings phone interviews email exchanges and survey responses
Bloomberg is on track to cover more than 13 000 firms with Environmental Social and
Governance data in 83 countries by the end of 2018 The aim is to assess a firms
management and performance in terms of CSR and governance Examples of issues
treated are
Environmental (environmental Policy environmental management systems
voluntary codes product stewardship and life cycle assessment sustainability
investing ndash commitment to ecologically sustainable development climate change
risk carbon emissions toxic waste treatment raw materials scarcity water
scarcity air pollution natural resources used environmental opportunities
Social (community investment human rights amp supply chain consumer rights and
empowerment stakeholder engagement and reporting workplace safety
employee development amp training child labour human capital product safety
social opportunities)
Governance (ethical business conduct ownership of organization organizational
structure and management risk management audit and compliance executive
compensation shareholder rights and reporting)
Environmentalsocial media exposure Media exposure is the number of news stories that
refer to a focal firmrsquos CSR activities in a given year Based on elements included in our
environmentalsocial disclosure grids we collect data (number of articles) related to
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
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Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
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MNE approaches to implement safety and health codes in international supply
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52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
23
environmental and social issues from ABI Inform which provides access to corporate
information
Economic Variable We also introduce an economic variable as a proxy for coercive
pressures to reflect the interests of financial resources providers upon which a firm may
be dependent We expect that the more a firm is dependent upon financial resources
providers the less it will engage in disclosure similarity behaviour More specifically we
posit profitability (eg financial strength) as proxied by cash flow from operations on
assets reduces the need to imitate other firms in a given industry Coercive consequences
of similarity are lower for firms in financial health We expect a negative association
between profitability and similarity Large firms (LnAssets) are more likely to face
pressures from environmental groups than small firms thus inducing to isomorphism We
can also argue that US-listings may affect industry level isomorphism For instance a
Canadian firm cross-listed in the US may face increased pressures from the SEC (due to
higher disclosure requirements) to provide additional disclosures about its environmental
impact In a similar fashion competition as proxied by the inverse of concentration ratio
and Capital intensity (Fixed assetsTotal assets) may affect the isomorphism of CSR
disclosure Finally a firm operating in an Environmental-sensitive industry may see an
advantage to adopt the institutionalized disclosure patterns of its industry We consider
four sectors being members of environmentally-sensitive industries Construction
Manufacturing Mining and Transportation amp Public Utilities
5 Results
51 Descriptive Statistics
24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
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Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
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Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
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Hayes AF 2013 Introduction to mediation moderation and conditional process
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Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
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Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
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Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
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14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
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Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
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Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
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Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
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Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
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Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
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Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
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Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
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282
North DC 1990 Institutions institutional change and economic performance
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North DC 2010 Understanding the Process of Economic Change Princeton University
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OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
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51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
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52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
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24
Tables 1 and 2 present Environmental disclosure scores and Social disclosure
scores France exhibits the highest mean score with 15492 followed Canada (11919)
and Germany (8476) For Social disclosure Germany exhibits the highest mean score
(17025) followed by France (15643) and Canada (11222)
[Insert Tables 1 and 2]
Table 3a presents descriptive statistics about environmental similarity scores for
the sample and by country As expected similarity scores are on average higher in
Canada (25873) than in France (22044) and Germany (18677) Table 3b shows that
similarity scores are on average lowest for the Finance Insurance and real estate
industry (17734)
[Insert Table 3]
Table 4a provides mean social similarity scores Again similarity scores are on
average higher in Canada (30363) than in France (25202) and Germany (29831) The
construction industry exhibits the lowest average social similarity score (21593)
These country-level differences in both environmental and social similarity scores
are consistent with the view that organizations become aligned with their institutional
contexts in different ways Institutional contexts diverge in their completeness providing
scope for strategic choice Therefore isomorphism can be an institutional effect
motivated by the goal of legitimacy (ie institutional isomorphism) or it can be a strategic
choice of learning (competitive isomorphism) (Greenwood et al 2008) Results show
that in the presence of more normative or coercive forces as is the case in France and
Germany compared with Canada there is likely less similarity which leads to less
isomorphism among firms
25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
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Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
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25
[Insert Table 4]
Table 5 provides some descriptive statistics about explanatory variables
Corporate governance seems weaker in Germany (mean score of 41534 versus 53748 in
Canada and 58369 in France) Environmental performance appears to be lower in
Canada (22042 versus 37516 for France and 33829 for Germany) We observe the same
pattern for social performance As discussed earlier environmentalsocial regulations are
more severe in France and Germany than in Canada Moreover environmental and social
media exposure is much higher in France and Germany compared with Canada We
observe that firm size is bigger in France Finally as expected more firms belong to
environmentally-sensitive industries in Canada compared with France and Germany
[Insert Table 5]
52 Multivariate Analyses ndash Environmental Disclosure Similarity and Firm Valuation
Table 6 provides results for Environmental similarity as a mediator that rely on
the PROCESS procedure from SPSS on mediation analysis (Hayes 2013) This path
procedure allows for testing our hypotheses Instead of X causing Y directly X is causing
the mediator M and M is in turn causing Y The causal relationship between X
(Environmental performance) and Y (Tobin) is said to be indirect The relationships
between the independent mediator (Environmental similarity) and the dependent
variables can be depicted in the form of a path model Bootstrapping is used to calculate
standard errors and confidence intervals
First Environmental performance (independent variable) is a significant predictor
of mediator (M) ie Environmental similarity The relation between the independent
variable and the dependent variable is hypothesized to include an indirect effect due to
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
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Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
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52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
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462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
26
the influence of a third variable (the mediator) Concerning the indirect effect on Tobin
(Y) the mediator Environmental similarity is significant and positive for Canada (0013
p lt 0009) and negative and significant for France (-0005 p lt 0074) and Germany (-
0005 p lt 0071) according to a Sobel test (Sobel 1982) Results suggest that
Environmental similarity enhances the relation between Environmental performance and
stock market value in Canada while we observe the opposite in France and Germany
This supports hypothesis 1 that environmental disclosure similarity mediates the
relationship between environmental performance and stock market value Coercive forces
in France and Germany concerning environmental issues lead firms to exhibit less
decoupling between performance and disclosure
Our results show that the worse environmental performance in Canada the more
environmental disclosure follows the institutionalized patterns of environmental
disclosure and the less this information is valued by the market This means that the
market views the institutionalized patterns of environmental disclosure in Canada as
uninformative about the environmental performance of firms Unlike Canada in both
France and Germany the better the environmental performance the more it follows the
institutionalized patterns of disclosure but the less the information is valued by the
market
Among determinants of Environmental similarity Environmental performance
has a negative direct effect on environmental disclosure similarity in Canada (-0296 p lt
0000) but a positive effect in France (0096 p lt 0000) and Germany (0132 p lt 0000)
It means that in Canada when firms exhibit a poor environmental performance they tend
to disclose environmental information consistent with their industry-country patterns
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
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Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
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Journal of Business Ethics 87(1) 299-317
Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
and Society 40(1) 78-94
Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
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Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
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Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
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Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
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Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
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Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
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amp Accountability Journal 24(8) 1119-1148
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Thomson Reuters 2015b Environmental law and practice in Germany overview
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52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
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Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
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462
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Sociological Review 42(5) 726ndash743
27
Coercive forces in France and Germany concerning environmental issues lead firms to
exhibit less decoupling between performance and disclosure It is also the case for firm
size Moreover we observe that a US-listing (11191 p lt 0000) and competition
(Inverse of Concentration ratio 9056 p lt 0012) and Environmentally-sensitive
industries (5451 p lt 0000) are factors leading to more isomorphism in Canada a
country with less coercive forces than France and Germany Firm size gives opposite
results It seems that CSR disclosure of large firms are induced to become more similar in
France and Germany but not in Canada Overall there is less decoupling in France and
Germany than in Canada
Concerning the determinants of stock market value (Tobin) Environmental
similarity (mediator) has a direct negative impact on Tobin (Canada -0043 p lt 0007
France -0048 0049 Germany -0041 p lt 0062) Furthermore in addition to
Environmental performance (0007 p lt 0025) profitability (6795 p lt 0000) Firm size
(-0198 p lt 0003) and Environmentally-sensitive industries (-0749 0000) have a
direct effect on Tobin
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Moreover constraints at the firm level such as
environmental performance and media pressures play a smaller role in Canada to
influence CSR disclosure isomorphism and its impact on stock markets This can be
observed in Canada by the direct effects of environmental performance on environmental
similarity Our results support hypothesis 2 arguing that the mediation effect of CSR
28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
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Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
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Hayes AF 2013 Introduction to mediation moderation and conditional process
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Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
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50
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Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
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Insights from businessesrsquo self-presentations Journal of International Business
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Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
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Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
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Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
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Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
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282
North DC 1990 Institutions institutional change and economic performance
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OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
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51
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28
disclosure similarity in the relationship between CSR performance and stock market
value varies between countries
These results give empirical support to two important new-institutional
propositions 1) becoming isomorphic with their institutional context provides survival
benefits and 2) conformity is mostly ceremonial based on symbolic structures decoupled
from organizational performance (Greenwood et al 2008) The effect of environmental
similarity on the relation between firm-level constraints and stock market value is higher
in Canada than in either France or Germany may be because of decoupling between real
performance and environmental disclosure
The positive relation between the mediating effect of Environmental disclosure
similarity (in Canada) on the relation between Environmental performance and firm
valuation is consistent with Northrsquos view (1990) that the institutionalization of practices
within an organizational field which similarity represents is a transaction costs-reducing
choice by management In other words in a context of uncertainty to imitate other firmsrsquo
practices could be value enhancing
[Insert Tables 6 and Figure 2]
53 Multivariate Analyses ndash Social Disclosure Similarity and Stock Market Value
Results are qualitatively similar to environmental disclosure similarity for the
direct relation factors between social disclosure similarity and firm value However
contrary to environmental disclosure similarity social disclosure similarity has a negative
direct mediating effect on the relation between social performance and stock market
value The indirect effect is positive for France (00104 p lt 0085) and German (00099
29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
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Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
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Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
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Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
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Hayes AF 2013 Introduction to mediation moderation and conditional process
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Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
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50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
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Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
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Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
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Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
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Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
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Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
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Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
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global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
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North DC 1990 Institutions institutional change and economic performance
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52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
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29
p lt 0018) while not significant for Canada (0-00095 p lt 0145) Also contrary to
environmental disclosure similarity that exhibits a negative relation with Tobin for the
three countries social disclosure similarity is positively related to Tobin for the three
countries
Our results show that the worse a firmrsquos social performance in Canada the more
social disclosure follows institutionalized patterns of social disclosure and the more the
market values this information This means that unlike environmental disclosure the
market considers the institutionalized patterns of social disclosure in Canada as being
useful for informing about the social performance of firms In the same way as for
environmental disclosure in France and Germany the better the social performance the
more it follows the institutionalized patterns of disclosure However unlike
environmental disclosure the more social disclosure follows institutionalized patterns the
more this information is valued by the market This means that the market considers that
institutionalized social disclosure patterns in France and Germany are a good way to
communicate the social performance of firms
In general contrary to environmental similarity firm-level constraints on social
disclosure similarity are much higher in Canada than in France and Germany The only
exceptions are social media exposure that exhibits a positive association in Germany and
firm size in France and Germany It means that in Germany it is important to the public
opinion that firmsrsquo social disclosure respects their industry-country patterns
Our results are in line with hypothesis 2 arguing that the mediation effect of CSR
disclosure similarity on the relationship between CSR performance and stock market value
varies among countries
30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
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30
[Insert Table 7 and Figure 3]
54 Additional analyses
The organizational field level of analysis is sometimes considered to be too
narrow (Greenwood et al 2008) Results presented so far rely on a focal firmrsquos reference
group that is defined as the other firms in the same industry in the same country
However since our sample firms are large and often have international operations the
reference group could be defined at a global industry level Hence in an additional
analysis we compare differences in disclosure similarity at country-industry level versus
combined country and industry
The mediating effect (indirect) of environmental similarity on the relation
between environmental performance and Tobin (00107 p lt 0008) remains almost
equivalent to results presented in Table 6 for Canada while in for France (-00030 p lt
01183) and Germany (-00035 p lt 01938) the indirect effect is not statistically
significant anymore Concerning the indirect effect of Social similarity as a mediating
effect on the relation between Social performance and Tobin results are almost
equivalent to those presented in Table 7
Previous literature gives three explanations for the heterogeneity that drives
institutional changes imperfect copying regulatory pressures and field level competition
(Haunschild amp Chandler 2008) Imperfect copying is a process by which field-level
institutional change can occur the regulatory pressures of an organizational field can give
cognitive orientations to other fields and also lead to an institutional change and in
highly competitive industries firms are encouraged to innovate thus generating
institutional changes (Haunschild amp Chandler 2008) The most probable explanation to
31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
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Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
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31
less mediating effect of environmental disclosure similarities at the global industry level
is the commonality of coercive and normative forces at the country level thus leaving
only cognitive uncertainty about the same environmental aspects
With respect to social disclosure similarity our results suggest that social issues
operate in quite a similar manner at country level and international level Thus social
disclosure institutions are more globally diffused than environmental ones Overall this
result comforts our approach to address the industry similarity phenomenon
Results are consistent with Scotts (1995) view who argues that organizations
attempt to imitate structures and activity patterns of others having the same cultural
patterns However the possibility of doing so may vary According to Brammer et al
(2012) different institutional sets have different dominant institutions In the Anglo-
Saxon context CSR dominant institutions correspond to global policies and programs
most of which are essentially voluntary while in other contexts they correspond to legal
customary or religious institutions (Brammer et al 2012) Our results confirm this view
by showing more imitation in an Anglo-Saxon countryrsquos (Canada) industries
6 Conclusion
Overall our results indicate that environmentalsocial disclosure similarity is
higher in Canada than in France and Germany In Canada the lower the CSR
performance the more firms adopt institutionalized patterns of disclosure in search of
legitimacy This effort is valued by the market regarding social performance but not
environmental performance The adoption of patterns of social disclosure similar to those
of other firms does not necessarily mean that their performance is better but it shows that
32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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48
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Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
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49
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32
the firm follows the rules of the game This increases its legitimacy Therefore investors
can expect the firm to survive long enough to secure their future gains
In Canada coercive and normative actors mostly the state and the professions
play a less important role than in France and Germany in enforcing cognitive
environmental and social issues Consequently the level of isomorphism among
Canadian firms appears higher than among French and German firms These results
confirm the institutional proposition that regulatory pressures can result in greater field-
level heterogeneity than similarities (Haunschild amp Chandler 2008) However the
resulting structural similarities are often evidence of an absence of substance (Shabana et
al 2016)
Unlike Canada in France and Germany when CSR performance is better firms
use more institutional CSR disclosure patterns These patterns seem to be sufficient to
inform the market of the social performance of firms but they prevent firms with better
environmental performance from communicating it to the market The mediating role of
CSR disclosure is more evident for France and Germany than for Canada This means
that the market considers that the CSR disclosure of Canadian firms does not reflect their
social and environmental performance in a reliable manner while in France and Germany
it is more credible
We also provide evidence that is consistent with a mediating effect of the CSR
disclosure similarity behaviour on the relation between CSR (environmental and social)
performance and stock market valuation The results show that the market values social
and environmental performance through social and environmental disclosure This means
that CSR disclosure is a useful source of information in the evaluation of firms by the
33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
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Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
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Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
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33
market However environmental disclosure is more relevant to the market than social
disclosure This may be due to the existence of more sources of information regarding the
social performance of firms (other than CSR disclosure)
CSR disclosure similarity also plays a mediating role on the relation between
other firm attributes (governance media exposure financial return firm size
environmentally-sensitive industries) and stock market value Thus CSR disclosure
similarity behaviour helps the market to evaluate the firm response their institutional
(governance and public media pressures) and technical pressures (environmental and
social performance) and hence their survival probabilities
We find that the convergence is stronger at the industry-country-level
Institutional mechanisms of change to isomorphism can result in heterogeneity
(Haunschild amp Chandler 2008) or similarities depending upon stakeholdersrsquo demands
The choice to satisfy or not these demands affects market compensation or punishments
Our results show that in different institutional contexts CSR disclosure similarity
can play different roles While institutionalized patterns in Canada help weak performers
to become legitimate in France and Germany they provide a good guide for social
disclosure and a barrier to the disclosure of good environmental performance Our
findings may be of interest to Canadian regulators if they aim to increase environmental
and social disclosure regulations since European evidence suggests that mandatory
corporate responsibility disclosure diminishes cognitive uncertainty and thus reduces
mimetic isomorphism tendencies
Results show the importance to disentangle between environmental and social
disclosure when assessing CSR disclosure similarity behaviour Finally despite the
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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48
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httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
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Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
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Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
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49
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Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
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51
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Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
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Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
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Sociological Review 42(5) 726ndash743
34
advent of worldwide disclosure frameworks such as GRI it does appear that there is still
a strong level of similarity in CSR disclosure that is driven by the tendencies to change to
isomorphism at the country-industry level
This paper gives empirical support to the new-institutional theory highlighting
benefits to the firm of disclosing their environmental and social information in a manner
that is similar to the rest of their industry-country firms The paper also reveals the
existence of a decoupling between the social and environmental disclosure and
performance Also as suggested by Greenwood et al (2008) this study makes the
distinction between technically rational and legitimation isomorphic motivations
The findings are subject to various limitations First the paperrsquos disclosure
measures may not adequately reflect a firmrsquos disclosure as they are somewhat subjective
However the subjectivity is to some extent reduced since we employ a binary coding ie
the presence or the absence of an element Second the study focuses on only three
countries and hence this could limit the generalization of results Third we do not
directly differentiate coercive and normative determinants of isomorphic change because
as expressed by Dimaggio and Powell (1983) their theoretical typology is not always
empirically distinct Finally we treated social and environmental disclosure similarity as
the result of institutional isomorphism but we recognize that this is only one possible
effect of institutional pressures (Greenwood et al 2008)
35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
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Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
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Hayes AF 2013 Introduction to mediation moderation and conditional process
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Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
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North DC 1990 Institutions institutional change and economic performance
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51
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amp Accountability Journal 24(8) 1119-1148
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35
Table 1(a) Environmental Disclosure Scores
Mean Scores
Full Sample Canada France Germany
12034
N 1 373
11919
N 705
15492
N 352
8476
N 316
Table 1(b)
Mean Environmental Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 12212 12556 11444 12333
Finance Insurance real estate 204 8372 6556 13867 7548
Manufacturing 234 12337 9725 17059 9678
Mining 275 14435 14485 14333 10667
Retail Trade 152 11664 9081 15533 9267
Services 166 9915 8226 14267 7021
Transportation and public
utilities
159 14408 16756 16053 7872
Wholesale Trade 150 12261 13226 163278 7711
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
Aerts W 2001 Inertia in the attributional content of annual accounting narratives
European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
public Policy 25(3) 299-331
Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
legitimacy‐based groups and performance consequences Journal of Management
Studies 43(7) 1559-1581
Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
Sociology of Knowledge New York Anchor Books Doubleday
Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
and synthesis Journal of Accounting Literature 22 1-44
Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
neoinstitutionnaliste
Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
institutional theory new perspectives on private governance Socio-Economic
Review 10(1) 3-28
Campbell JL 2007 Why would corporations behave in socially responsible ways An
institutional theory of corporate social responsibility Academy of management
Review 32(3) 946-967
Cannizzaro AP Weiner RJ 2015 Multinational investment and voluntary disclosure
Project-level evidence from the petroleum industry Accounting Organizations
and Society 42(1) 32-47
Chauvey JN Giordano-Spring S Cho CH Patten DM 2015 The normativity and
legitimacy of CSR disclosure Evidence from France Journal of Business Ethics
130(4) 789-803
Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
corporate responsibility reporting in the USA UK Australia and Germany
Journal of Business Ethics 87(1) 299-317
Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
and Society 40(1) 78-94
Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
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Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
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471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
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Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
36
Table 2(a) Social Disclosure Scores
Mean Scores
Full Sample Canada France Germany
13702
N 1 372
11222
N 703
15643
N 353
17025
N 316
Table 2(b)
Mean Social Disclosure Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 13424 16333 9555 20667
Finance Insurance real estate 204 11740 15133 8632 16762
Manufacturing 234 15483 14845 12509 17556
Mining 276 11509 14000 11298 17333
Retail Trade 152 14980 16367 11161 20100
Services 163 14031 15661 10136 16917
Transportation and public
utilities
160 15831 15564 15731 16308
Wholesale Trade 150 13820 17133 10189 14654
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
Aerts W 2001 Inertia in the attributional content of annual accounting narratives
European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
public Policy 25(3) 299-331
Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
legitimacy‐based groups and performance consequences Journal of Management
Studies 43(7) 1559-1581
Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
Sociology of Knowledge New York Anchor Books Doubleday
Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
and synthesis Journal of Accounting Literature 22 1-44
Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
neoinstitutionnaliste
Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
institutional theory new perspectives on private governance Socio-Economic
Review 10(1) 3-28
Campbell JL 2007 Why would corporations behave in socially responsible ways An
institutional theory of corporate social responsibility Academy of management
Review 32(3) 946-967
Cannizzaro AP Weiner RJ 2015 Multinational investment and voluntary disclosure
Project-level evidence from the petroleum industry Accounting Organizations
and Society 42(1) 32-47
Chauvey JN Giordano-Spring S Cho CH Patten DM 2015 The normativity and
legitimacy of CSR disclosure Evidence from France Journal of Business Ethics
130(4) 789-803
Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
corporate responsibility reporting in the USA UK Australia and Germany
Journal of Business Ethics 87(1) 299-317
Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
and Society 40(1) 78-94
Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
Stock Exchanges Corporate Knights Capital Toronto (Canada)
Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
37
Table 3(a) Environmental Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
22235 25873 22044 18677
N 1 373 N 705 N 352 N 316
Table 3(b)
Mean Environmental Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 19436 22550 16638 14292
Finance Insurance real estate 204 17734 18192 19257 14827
Manufacturing 234 21067 18446 20961 22302
Mining 275 30692 31505 16591 -
Retail Trade 152 22737 21817 26297 17521
Services 166 19717 21461 20268 16820
Transportation and public
utilities
159 25814 30513 23255 18427
Wholesale Trade 150 22929 25815 25271 17963
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
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European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
public Policy 25(3) 299-331
Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
legitimacy‐based groups and performance consequences Journal of Management
Studies 43(7) 1559-1581
Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
Sociology of Knowledge New York Anchor Books Doubleday
Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
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Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
neoinstitutionnaliste
Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
institutional theory new perspectives on private governance Socio-Economic
Review 10(1) 3-28
Campbell JL 2007 Why would corporations behave in socially responsible ways An
institutional theory of corporate social responsibility Academy of management
Review 32(3) 946-967
Cannizzaro AP Weiner RJ 2015 Multinational investment and voluntary disclosure
Project-level evidence from the petroleum industry Accounting Organizations
and Society 42(1) 32-47
Chauvey JN Giordano-Spring S Cho CH Patten DM 2015 The normativity and
legitimacy of CSR disclosure Evidence from France Journal of Business Ethics
130(4) 789-803
Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
corporate responsibility reporting in the USA UK Australia and Germany
Journal of Business Ethics 87(1) 299-317
Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
and Society 40(1) 78-94
Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
Stock Exchanges Corporate Knights Capital Toronto (Canada)
Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
38
Table 4(a) Social Disclosure Similarity Scores
Mean Similarity Scores
Full Sample Canada France Germany
28913 30363 25202 29831
N 1 372 N 703 N 353 N 316
Table 4(b)
Mean Social Disclosure Similarity Scores by Industry
N Full
Sample
Canada France Germany
Construction 33 21593 21745 20851 22252
Finance Insurance real estate 204 28681 30564 22134 30453
Manufacturing 234 28189 26448 24550 32174
Mining 276 32698 33524 18342 -
Retail Trade 152 25119 23801 24833 28418
Services 163 29470 29159 29183 30188
Transportation and public utilities 160 31224 35103 24483 29812
Wholesale Trade 150 25770 22773 28804 26240
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
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Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
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Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
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Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
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Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
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Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
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Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
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Chauvey JN Giordano-Spring S Cho CH Patten DM 2015 The normativity and
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Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
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Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
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Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
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Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
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Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
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Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
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Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
Stock Exchanges Corporate Knights Capital Toronto (Canada)
Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
39
Table 5
Descriptive Statistics
Panel A Mean Standard
Deviation
Minimum Maximum
Corporate governance 52308 10921 3571 85714
Environmental performance 29777 17732 0775 71318
Social performance 34597 20242 3125 77193
Environmental media exposure 2543 10560 0 124
Social media exposure 15313 58529 0 885
Tobinrsquos Q 1844 2177 0293 48426
Profitability 0076 0071 -0340 0400
Firm size (Asset in million $) 4 912 187 037 15 2 077 758
US-listing 0170 0373 0 1
Capital intensity 0403 1146 0 1000
Inverse of Concentration ratio 0602 0103 0192 0699
Environmentally-sensitive industries 0510 0500 0 1
Panel B Mean
Canada France Germany
Corporate governance 53748 58369 41535
Environmental performance 22042 37516 33829
Social performance 24290 49557 41697
Environmental media exposure 1831 2456 4198
Social media exposure 8998 20563 23428
Tobinrsquos Q 1654 1895 2204
Profitability 0085 0067 0068
Firm size (Assets in million $) 29 967 77 310 54 990
US-listing 0290 0030 0040
Capital intensity 0465 0350 0334
Inverse of Concentration ratio 0618 0585 0585
Environmentally-sensitive industries 0590 0410 0470
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
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European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
public Policy 25(3) 299-331
Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
legitimacy‐based groups and performance consequences Journal of Management
Studies 43(7) 1559-1581
Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
Sociology of Knowledge New York Anchor Books Doubleday
Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
and synthesis Journal of Accounting Literature 22 1-44
Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
neoinstitutionnaliste
Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
institutional theory new perspectives on private governance Socio-Economic
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Campbell JL 2007 Why would corporations behave in socially responsible ways An
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Cannizzaro AP Weiner RJ 2015 Multinational investment and voluntary disclosure
Project-level evidence from the petroleum industry Accounting Organizations
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Chauvey JN Giordano-Spring S Cho CH Patten DM 2015 The normativity and
legitimacy of CSR disclosure Evidence from France Journal of Business Ethics
130(4) 789-803
Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
corporate responsibility reporting in the USA UK Australia and Germany
Journal of Business Ethics 87(1) 299-317
Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
and Society 40(1) 78-94
Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
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analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
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Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
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49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
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Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
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de Villiers C Alexander D 2014 The institutionalization of corporate social
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Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
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Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
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49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
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Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
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Gibbins M Richardson A Waterhouse J 1990 The management of corporate
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Gray R 2002 The social accounting project and Accounting Organizations and Society
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Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
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Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
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Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
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Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
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Hayes AF 2013 Introduction to mediation moderation and conditional process
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Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
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Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
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50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
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Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
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Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
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Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
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International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
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Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
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282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
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Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
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Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
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Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
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Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
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Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
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Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
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reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
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Thomson Reuters 2015b Environmental law and practice in Germany overview
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Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
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52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
40
Figure 2- Empirical model
Environmental Social
performance
Environmental
Social similarity
Tobin
Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio
Environmentally-sensitive industries
Environmental Social similarity Environmental Social performance Governance Environmental Social media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
Aerts W 2001 Inertia in the attributional content of annual accounting narratives
European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
public Policy 25(3) 299-331
Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
legitimacy‐based groups and performance consequences Journal of Management
Studies 43(7) 1559-1581
Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
Sociology of Knowledge New York Anchor Books Doubleday
Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
and synthesis Journal of Accounting Literature 22 1-44
Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
neoinstitutionnaliste
Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
institutional theory new perspectives on private governance Socio-Economic
Review 10(1) 3-28
Campbell JL 2007 Why would corporations behave in socially responsible ways An
institutional theory of corporate social responsibility Academy of management
Review 32(3) 946-967
Cannizzaro AP Weiner RJ 2015 Multinational investment and voluntary disclosure
Project-level evidence from the petroleum industry Accounting Organizations
and Society 42(1) 32-47
Chauvey JN Giordano-Spring S Cho CH Patten DM 2015 The normativity and
legitimacy of CSR disclosure Evidence from France Journal of Business Ethics
130(4) 789-803
Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
corporate responsibility reporting in the USA UK Australia and Germany
Journal of Business Ethics 87(1) 299-317
Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
and Society 40(1) 78-94
Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
Stock Exchanges Corporate Knights Capital Toronto (Canada)
Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
41
Table 6
Environmental similarity as a mediating role in the relationship between environmental performance
and stock markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Environmental performance M = Environmental similarity
Statistical Controls Corporate governance Environmental media exposure Profitability Firm size US-listing
Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Outcome Environmental similarity
N 753 R-Square
504
F 1539
P (0000) R-Square
261
F 311
P (0000) R-Square
407
F 341
P (0000)
Coefficient P
Canada France Germany
Environmental performance -0296 0000 0096 0000 0132 0000
Corporate governance 0397 0000 0199 0000 -0475 0000
Environmental media exposure 0019 0321 -0082 0010 0077 0018
Profitability 5724 0365 -2529 0597 0229 0943
Firm size (LnAsset) -0687 0000 0644 0014 0586 0007
US-listing 11191 0000 -5923 0000 -2088 0000
Capital intensity 5256 0094 -1615 0251 -0779 0145
Inverse of Concentration ratio 9056 0012 -5819 0052 0139 0942
Environmentally-sensitive
industries
5451 0000 -2939 0000 -0241 0632
Outcome Tobin
R-square 80 F 50 P (0000)
Coefficient P
Environmental similarity Canada -0043 0007
Environmental similarity France -0048 0049
Environmental similarity Germany -0041 0064
Corporate governance 0003 0696
Environmental performance 0007 0025
Environmental media exposure 0004 0206
Profitability 6795 0000
Firm size (LnAsset) -1916 0003
US-listing 0026 0756
Capital intensity 0001 0990
Inverse of Concentration ratio 0468 0608
Environmentally-sensitive
industries
-0749 0000
Coefficient P
Total effect of X on Y 0010 0000
Direct effect of X on Y 0007 0025
Indirect effect of X on Y
Environmental similarity
0003
Sobel test
Canada 0013 0009
France -0005 0074
Germany -0005 0071
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
Aerts W 2001 Inertia in the attributional content of annual accounting narratives
European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
public Policy 25(3) 299-331
Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
legitimacy‐based groups and performance consequences Journal of Management
Studies 43(7) 1559-1581
Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
Sociology of Knowledge New York Anchor Books Doubleday
Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
and synthesis Journal of Accounting Literature 22 1-44
Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
neoinstitutionnaliste
Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
institutional theory new perspectives on private governance Socio-Economic
Review 10(1) 3-28
Campbell JL 2007 Why would corporations behave in socially responsible ways An
institutional theory of corporate social responsibility Academy of management
Review 32(3) 946-967
Cannizzaro AP Weiner RJ 2015 Multinational investment and voluntary disclosure
Project-level evidence from the petroleum industry Accounting Organizations
and Society 42(1) 32-47
Chauvey JN Giordano-Spring S Cho CH Patten DM 2015 The normativity and
legitimacy of CSR disclosure Evidence from France Journal of Business Ethics
130(4) 789-803
Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
corporate responsibility reporting in the USA UK Australia and Germany
Journal of Business Ethics 87(1) 299-317
Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
and Society 40(1) 78-94
Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
Stock Exchanges Corporate Knights Capital Toronto (Canada)
Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
42
Figure 2- Mediator Environmental similarity
Total (0010 plt0000) (+) Direct (0007 plt0003) (+)
Indirect Canada (0013 plt0009) (+) France (-0005 plt0073) (-)
Germany (-0005 plt0071) (-)
( ) Significant coefficient at least 010
Environmental
performance
Environmental
similarity
Tobin
Environmental performance Governance Environmental media Profitability Size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive
industries
Environmental similarity Canada (-) Environmental similarity France (-) Environmental similarity Germany (-) Environmental performance (+) Governance Environmental media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Canada (-) (+) (-) (+) (+) (+) (+)
France (+) (+) (-) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
Aerts W 2001 Inertia in the attributional content of annual accounting narratives
European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
public Policy 25(3) 299-331
Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
legitimacy‐based groups and performance consequences Journal of Management
Studies 43(7) 1559-1581
Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
Sociology of Knowledge New York Anchor Books Doubleday
Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
and synthesis Journal of Accounting Literature 22 1-44
Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
neoinstitutionnaliste
Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
institutional theory new perspectives on private governance Socio-Economic
Review 10(1) 3-28
Campbell JL 2007 Why would corporations behave in socially responsible ways An
institutional theory of corporate social responsibility Academy of management
Review 32(3) 946-967
Cannizzaro AP Weiner RJ 2015 Multinational investment and voluntary disclosure
Project-level evidence from the petroleum industry Accounting Organizations
and Society 42(1) 32-47
Chauvey JN Giordano-Spring S Cho CH Patten DM 2015 The normativity and
legitimacy of CSR disclosure Evidence from France Journal of Business Ethics
130(4) 789-803
Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
corporate responsibility reporting in the USA UK Australia and Germany
Journal of Business Ethics 87(1) 299-317
Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
and Society 40(1) 78-94
Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
Stock Exchanges Corporate Knights Capital Toronto (Canada)
Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
43
Table 7
Social similarity as a mediating role in the relationship between social performance and stock
markets
PROCESS Procedure SPSS (Hayes 2013) ndash Model 4
Y = Tobin X = Social performance M = Social similarity
Statistical Controls Corporate governance Social media exposure Profitability Firm size US-listing Capital intensity Inverse of
concentration ratio Environmentally-sensitive industries
Outcome Social similarity
N 932 R-Square
583
F 3203
P (0000) R-Square
317
F 479
P (0000) R-Square
429
F 791
P (0000)
Coefficient P Coefficient P Coefficient P
Canada France Germany
Social performance -0412 0000 0200 0000 0193 0000
Corporate governance 0494 0000 0228 0000 -0776 0000
Social media exposure -0010 0046 -0015 0005 0029 0000
Profitability -0926 0839 -3328 0425 3106 0442
Firm size (LnAsset) -1671 0000 0157 0569 1248 0000
US-listing 10753 0000 -6111 0000 -2494 0000
Capital intensity 1154 0007 -2538 0158 -1208 0103
Inverse of Concentration ratio 11753 0000 -2373 0471 2214 0425
Environmentally-sensitive industries 4902 0087 -3499 0000 -0281 0681
Outcome Tobin
R-square 85 F 60 P (0000)
Coefficient P
Social similarity Canada 0023 0144
Social similarity France 0052 0079
Social similarity Germany 0051 0064
Corporate governance 0005 0691
Social performance -0012 0029
Social media exposure 0002 0156
Profitability 7002 0000
Firm size (LnAsset) -0117 0020
US-listing 0009 0922
Capital intensity -0130 0382
Inverse of Concentration ratio 0089 0893
Environmentally-sensitive industries -0619 0000
Coefficient P
Total effect of X on Y -00012 0690
Direct effect of X on Y -00120 0029
Indirect effect of X on Y
Environmental similarity
00108 Sobel
test
Canada -00095 0145
France 00104 0085
Germany 00099 0018
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
Aerts W 2001 Inertia in the attributional content of annual accounting narratives
European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
public Policy 25(3) 299-331
Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
legitimacy‐based groups and performance consequences Journal of Management
Studies 43(7) 1559-1581
Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
Sociology of Knowledge New York Anchor Books Doubleday
Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
and synthesis Journal of Accounting Literature 22 1-44
Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
neoinstitutionnaliste
Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
institutional theory new perspectives on private governance Socio-Economic
Review 10(1) 3-28
Campbell JL 2007 Why would corporations behave in socially responsible ways An
institutional theory of corporate social responsibility Academy of management
Review 32(3) 946-967
Cannizzaro AP Weiner RJ 2015 Multinational investment and voluntary disclosure
Project-level evidence from the petroleum industry Accounting Organizations
and Society 42(1) 32-47
Chauvey JN Giordano-Spring S Cho CH Patten DM 2015 The normativity and
legitimacy of CSR disclosure Evidence from France Journal of Business Ethics
130(4) 789-803
Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
corporate responsibility reporting in the USA UK Australia and Germany
Journal of Business Ethics 87(1) 299-317
Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
and Society 40(1) 78-94
Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
Stock Exchanges Corporate Knights Capital Toronto (Canada)
Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
44
Figure 3- Mediator Social similarity
Total (-00012 plt0690) (-) Direct (-00120 plt0029) (-)
Indirect Canada (-00095 plt0145) (-) France (00104 plt0085) (+)
Germany (00099 plt0018) (+)
( ) Significant coefficient at least 010
Social performance Governance Social media Profitability Firm size US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive industries
Social similarity Canada (+) Social similarity France (+) Social similarity Germany (+) Social performance Governance Social media Profitability (+) Size (-) US-listing Capital intensity Inverse of concentration ratio Environmentally-sensitive Industries (-)
Social performance
Social similarity
Tobin
Canada (-) (+) (-) (-) (+) (+) (+) (+)
France (+) (+) (-) (-) (-)
Germany (+) (-) (+) (+) (-)
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
Aerts W 2001 Inertia in the attributional content of annual accounting narratives
European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
public Policy 25(3) 299-331
Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
legitimacy‐based groups and performance consequences Journal of Management
Studies 43(7) 1559-1581
Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
Sociology of Knowledge New York Anchor Books Doubleday
Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
and synthesis Journal of Accounting Literature 22 1-44
Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
neoinstitutionnaliste
Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
institutional theory new perspectives on private governance Socio-Economic
Review 10(1) 3-28
Campbell JL 2007 Why would corporations behave in socially responsible ways An
institutional theory of corporate social responsibility Academy of management
Review 32(3) 946-967
Cannizzaro AP Weiner RJ 2015 Multinational investment and voluntary disclosure
Project-level evidence from the petroleum industry Accounting Organizations
and Society 42(1) 32-47
Chauvey JN Giordano-Spring S Cho CH Patten DM 2015 The normativity and
legitimacy of CSR disclosure Evidence from France Journal of Business Ethics
130(4) 789-803
Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
corporate responsibility reporting in the USA UK Australia and Germany
Journal of Business Ethics 87(1) 299-317
Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
and Society 40(1) 78-94
Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
Stock Exchanges Corporate Knights Capital Toronto (Canada)
Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
45
Appendix 1
Environmental Disclosure Grid
Expenditures and risks
Investments
Operation costs
Future investments
Future operating costs
Financing for investments
Environmental debts
Risk provisions
Risk litigation
Provision for future expenditures
Laws and regulations conformity
Litigation actual and potential
Fines
Orders to conform
Corrective action
Incidents
Future legislation and regulations
Pollution abatement
Emission of pollutants
Discharges
Waste management
Installation and process controls
Compliance status of facilities
Noise and odours
Sustainable development
Natural resources conservation
Recycling
Life cycle information
Land remediation and contamination
Sites
Efforts of remediation
Potential liability- remediation
Implicit liability
Spills (number nature efforts of reduction)
Environmental management
Environmental policies or company concern for the environment
Environmental management system
Environmental auditing
Goals and targets
Awards
Department group service dedicated to the environment
ISO 14000
Involvement of the firm in the development of environmental standards
Involvement in environmental organizations (eg industry committees)
Joint environment management services projects with other firms
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
Aerts W 2001 Inertia in the attributional content of annual accounting narratives
European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
public Policy 25(3) 299-331
Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
legitimacy‐based groups and performance consequences Journal of Management
Studies 43(7) 1559-1581
Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
Sociology of Knowledge New York Anchor Books Doubleday
Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
and synthesis Journal of Accounting Literature 22 1-44
Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
neoinstitutionnaliste
Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
institutional theory new perspectives on private governance Socio-Economic
Review 10(1) 3-28
Campbell JL 2007 Why would corporations behave in socially responsible ways An
institutional theory of corporate social responsibility Academy of management
Review 32(3) 946-967
Cannizzaro AP Weiner RJ 2015 Multinational investment and voluntary disclosure
Project-level evidence from the petroleum industry Accounting Organizations
and Society 42(1) 32-47
Chauvey JN Giordano-Spring S Cho CH Patten DM 2015 The normativity and
legitimacy of CSR disclosure Evidence from France Journal of Business Ethics
130(4) 789-803
Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
corporate responsibility reporting in the USA UK Australia and Germany
Journal of Business Ethics 87(1) 299-317
Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
and Society 40(1) 78-94
Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
Stock Exchanges Corporate Knights Capital Toronto (Canada)
Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
46
Appendix 2
Social Disclosure Grid Labour practices and decent work
Employment opportunities
Labour rights Job creation
Equity programs
Human capital development training
Accidents at work
Health and safety programs
Social activities
Diversity and equal opportunity Gender cultural corporate governance bodies
Human Rights
Management Investment procurement practices supply chain
Social rights risk violation discrimination promotion
Freedom of association and collective bargaining
Abolition of child labour ILO Code
Prevention of forced and compulsory labour
Complaints and grievance practices
Security practices
Indigenous rights
Civil and political rights
Society Regional educational and cultural development
Gifts and sponsorships and philanthropy
Bribery and Corruption
Wealth and income creation
Respect for property rights
Public Policy Political lobbying and contributions
Business ethics Anti-Competitive behaviour
Promoting social responsibility in the sphere of influence
Community Involvement development investment representation (board committees)
Consumer and product responsibility Purchases of goods and services
Customer health and safety Complains code compliance
Product-related-incidents
Products development and environment Access to essential services sustainable consumption
Consumer service support and dispute resolution
Product information labelling Complaints consumer satisfaction
Marketing Communications (Advertising) Standards and code
Education and awareness
Customer privacy
47
References
Aerts W 2001 Inertia in the attributional content of annual accounting narratives
European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
public Policy 25(3) 299-331
Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
legitimacy‐based groups and performance consequences Journal of Management
Studies 43(7) 1559-1581
Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
Sociology of Knowledge New York Anchor Books Doubleday
Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
and synthesis Journal of Accounting Literature 22 1-44
Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
neoinstitutionnaliste
Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
institutional theory new perspectives on private governance Socio-Economic
Review 10(1) 3-28
Campbell JL 2007 Why would corporations behave in socially responsible ways An
institutional theory of corporate social responsibility Academy of management
Review 32(3) 946-967
Cannizzaro AP Weiner RJ 2015 Multinational investment and voluntary disclosure
Project-level evidence from the petroleum industry Accounting Organizations
and Society 42(1) 32-47
Chauvey JN Giordano-Spring S Cho CH Patten DM 2015 The normativity and
legitimacy of CSR disclosure Evidence from France Journal of Business Ethics
130(4) 789-803
Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
corporate responsibility reporting in the USA UK Australia and Germany
Journal of Business Ethics 87(1) 299-317
Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
and Society 40(1) 78-94
Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
Stock Exchanges Corporate Knights Capital Toronto (Canada)
Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
47
References
Aerts W 2001 Inertia in the attributional content of annual accounting narratives
European accounting review 10(1) 3-32
Aerts W Cormier D Magnan M 2006 Intra-industry imitation in corporate
environmental reporting An international perspective Journal of Accounting and
public Policy 25(3) 299-331
Archel P Husillos J Spence C 2011 The institutionalization of unaccountability
Loading the dice of Corporate Social Responsibility discourse Accounting
Organizations and Society 36(6) 327-343
Barreto I Baden‐Fuller C 2006 To conform or to perform Mimetic behaviour
legitimacy‐based groups and performance consequences Journal of Management
Studies 43(7) 1559-1581
Berger PL Luckmann T 1966 The Social Construction of Reality A Treatise in the
Sociology of Knowledge New York Anchor Books Doubleday
Berthelot S Cormier D Magnan M 2003 Environmental disclosure research review
and synthesis Journal of Accounting Literature 22 1-44
Boxenbaum E Huault I et Leca B (2016) Le tournant ldquomaterielrdquo dans la theorie
neoinstitutionnaliste
Brammer S Jackson G Matten D 2012 Corporate Social Responsibility and
institutional theory new perspectives on private governance Socio-Economic
Review 10(1) 3-28
Campbell JL 2007 Why would corporations behave in socially responsible ways An
institutional theory of corporate social responsibility Academy of management
Review 32(3) 946-967
Cannizzaro AP Weiner RJ 2015 Multinational investment and voluntary disclosure
Project-level evidence from the petroleum industry Accounting Organizations
and Society 42(1) 32-47
Chauvey JN Giordano-Spring S Cho CH Patten DM 2015 The normativity and
legitimacy of CSR disclosure Evidence from France Journal of Business Ethics
130(4) 789-803
Chelli M Durocher S and Fortin A (2018) Normativity in environmental reporting
A comparison of three regimes Journal of Business Ethics 149(2) 285-311
Chen S Bouvain P (2009) Is corporate responsibility converging A comparison of
corporate responsibility reporting in the USA UK Australia and Germany
Journal of Business Ethics 87(1) 299-317
Chen JC Roberts RW 2010 Toward a More Coherent Understanding of the
OrganizationndashSociety Relationship A Theoretical Consideration for Social and
Environmental Accounting Research Journal of Business Ethics 97(4) 651-665
Cho CH Laine M Roberts RW Rodrigue M 2015 Organized hypocrisy
organizational faccedilades and sustainability reporting Accounting Organizations
and Society 40(1) 78-94
Cho CH Roberts RW Patten DM 2010 The language of US corporate environmental
disclosure Accounting Organizations and Society 35(4) 431-443
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
Stock Exchanges Corporate Knights Capital Toronto (Canada)
Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
48
Clarkson PM Li Y Richardson GD Vasvari FP 2008 Revisiting the relation
between environmental performance and environmental disclosure An empirical
analysis Accounting organizations and society 33(4) 303-327
Clarkson P Li Y Richardson G Vasvari F 2011 Does it really pay to be green
Determinants and consequences of proactive environmental strategies Journal of
Accounting and Public Policy 30 122ndash144
Contrafatto M 2014 The institutionalization of social and environmental reporting An
Italian narrative Accounting Organizations and Society 39(6) 414-432
Cooper SM Owen DL 2007 Corporate social reporting and stakeholder accountability
The missing link Accounting Organizations and Society 32(7) 649-667
Cormier D Gordon IM Magnan M 2004 Corporate environmental disclosure
contrasting managements perceptions with reality Journal of Business Ethics
49(2) 143-165
Cormier D Magnan M 2003 Environmental reporting management a continental
European perspective Journal of Accounting and public Policy 22(1) 43-62
Cormier D Magnan M 2015 The economic relevance of environmental disclosure and
its impact on corporate legitimacy An empirical investigation Business Strategy
and the Environment 24(6) 431-450
Corporate Knights 2014 Measuring Sustainability Disclosure Ranking the Worlds
Stock Exchanges Corporate Knights Capital Toronto (Canada)
Cyert RM March JG 1963 A behavioural theory of the firm Englewood Cliffs NJ 2
169-187
De Brito MP Carbone V Blanquart CM 2008 Towards a sustainable fashion retail
supply chain in Europe Organisation and performance International journal of
production economics 114(2) 534-553
Deegan C 2002 Introduction The legitimising effect of social and environmental
disclosuresndasha theoretical foundation Accounting Auditing amp Accountability
Journal 15(3) 282-311
Deephouse DL 1996 Does isomorphism legitimate Academy of Management Journal
39(4) 1024-1039
de Villiers C Alexander D 2014 The institutionalization of corporate social
responsibility reporting The British Accounting Review 46(2) 198-212
Deloitte 2013 The Era of Sustainability Disclosure Risk and Compliance Journal The
Wall Street Journal September 9
httpdeloittewsjcomriskandcompliance20130909the-era-of-sustainability-
disclosure Retrieved on May 17 2017
Depoers F amp Jeacuterocircme T (2017) Environmental expenditure disclosure strategies in a
regulated context Comptabiliteacute-Controcircle-Audit 23(1) 41-74
Dhaliwal DS Radhakrishnan S Tsang A Yang YG 2012 Nonfinancial disclosure
and analyst forecast accuracy International evidence on corporate social
responsibility disclosure The Accounting Review 87(3) 723-759
DiMaggio PJ Powell WW 1983 The Iron Cage Revisited Institutional Isomorphism
and Collective Rationality in Organizational Fields American Sociological
Review 48(2) 147-160
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
49
Fiegenbaum A Thomas H 1995 Strategic group as reference groups Theory
modeling and empirical examination of industry and competitive strategy
Strategic Management Journal 16(6) 461-476
Fernandez-Feijoo B Romero S Ruiz S 2014 Effect of stakeholdersrsquo pressure on
transparency of sustainability reports within the GRI framework Journal of
Business Ethics 122(1) 53-63
Fortanier F Kolk A Pinkse J 2011 Harmonization in CSR reporting Management
International Review 51(5) 665-696
Gamerschlag R Moumlller K Verbeeten F 2011 Determinants of voluntary CSR
disclosure empirical evidence from Germany Review of Managerial Science 5(2-
3) 233-262
Gibbins M Richardson A Waterhouse J 1990 The management of corporate
financial disclosure opportunism ritualism policies and processes Journal of
accounting research 28(1) 121-143
Governement Canada 2017 14-02-2017 Regulated business activities de
httpcanadabusinesscagovernmentregulationsregulated-business-activities
Gray R 2002 The social accounting project and Accounting Organizations and Society
Privileging engagement imaginings new accountings and pragmatism over
critique Accounting organizations and society 27(7) 687-708
Greenwood R Suddaby R Hinings CR 2002 Theorizing change The role of
professional associations in the transformation of institutionalized fields
Academy of management journal 45(1) 58-80
Greenwood R Oliver C Suddaby R Sahlin-Andersson K 2008 The Sage handbook
of organizational institutionalism Sage
Hahn R Kuumlhnen M 2013 Determinants of sustainability reporting a review of results
trends theory and opportunities in an expanding field of research Journal of
Cleaner Production 59(1) 5-21
Haunschild P Chandler D 2008 Institutional-level learning Learning as a source of
institutional change The Sage handbook of organizational institutionalism 624-
649
Hayes AF 2013 Introduction to mediation moderation and conditional process
analysis A regression‐based approach New York NY The Guilford Press
Heugens PP Lander MW 2009 Structure Agency(and other quarrels) A meta-
analysis of institutional theories of organization Academy of Management
Journal 52(1) 61-85
Hopwood AG 2009 Accounting and the environment Accounting Organizations and
Society 34(3) 433-439
Hummel K Schlick C 2016 The relationship between sustainability performance and
sustainability disclosure ndash Reconciling voluntary disclosure theory and legitimacy
theory Journal of Accounting and Public Policy 35(5) 455-476
Ioannou I Serafeim G 2016 The consequences of mandatory corporate sustainability
reporting evidence from four countries Harvard Business School Research
Working Paper No 11-100
Jepperson RL 1991 Institutions institutional effects and institutionalism In W W
Powell amp P J DiMaggio (Eds) The new institutionalism in organizational
analysis 143ndash163 Chicago University of Chicago Press
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
50
Joshi S Li Y 2016 What is corporate sustainability and how do firms practice it A
management accounting research perspective Journal of Management
Accounting Research 28(2) 1-11
Kolk A Pinkse J 2008 A perspective on multinational enterprises and climate change
Learning from an inconvenient truth Journal of International Business Studies
39(8) 1359-1378
Larrinaga C 2007 Sustainability reporting insights from neo-institutional theory
Working paper University of Burgos (Spain)
Li Y Richardson GD Thornton DB 1997 Corporate disclosure of environmental
liability information Theory and evidence Contemporary Accounting Research
14(3) 435-474
Linton JD Klassen R Jayaraman V 2007 Sustainable supply chains An
introduction Journal of operations management 25(6) 1075-1082
Lys T Naughton JP Wang C 2015 Signaling through corporate accountability
reporting Journal of Accounting amp Economics 60(1) 56ndash72
Maignan I Ralston DA 2002 Corporate social responsibility in Europe and the US
Insights from businessesrsquo self-presentations Journal of International Business
Studies 33(3) 497-514
Margolis JD Elfenbein HA Walsh JP 2009 Does It Pay to Be Good And Does It
Matter A Meta-Analysis of the Relationship between Corporate Social and
Financial Performance Available at httpssrncomabstractfrac141866371
Marquis C Toffel MW Zhou Y 2016 Scrutiny norms and selective disclosure A
global study of greenwashing Organization Science 27(2) 483-504
Marquis C Qian C 2014 Corporate social responsibility reporting in China Symbol or
substance Organization Science 25(1) 127ndash148
Martiacutenez-Ferrero J Garciacutea-Saacutenchez IM 2017 Coercive normative and mimetic
isomorphism as determinants of the voluntary assurance of sustainability reports
International Business Review 26(1) 102-118
Meyer JW Rowan B 1977 Institutional organizations formal structure as myth and
ceremony American Journal of Sociology 83(2) 340ndash63
Mizruchi MS Fein LC 1999 The social construction of organizational knowledge A
study of the uses of coercive mimetic and normative isomorphism
Administrative science quarterly 44(4) 653-683
Moser DV Martin PR 2012 A broader perspective on corporate social responsibility
research in accounting The Accounting Review 87(3) 797-806
Neu D Warsame H Pedwell K 1998 Managing public impressions Environmental
disclosures in annual reportsa Accounting organizations and society 23(3) 265-
282
North DC 1990 Institutions institutional change and economic performance
Cambridge university press
North DC 2010 Understanding the Process of Economic Change Princeton University
Press
OrsquoDonovan G 2002 Environmental disclosures in the annual report Extending the
applicability and predictive power of legitimacy theory Accounting Auditing amp
Accountability Journal 15(3) 344-371
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
51
ODwyer B Unerman J 2016 Fostering rigour in accounting for social
sustainability Accounting Organizations and Society 49(1) 32-40
Orlitzky M 2013 Corporate social responsibility noise and stock market volatility The
Academy of Management Perspectives 27(3) 238-254
Orlitzky M Schmidt FL Rynes SL 2003 Corporate social and financial performance
A meta-analysis Organization studies 24(3) 403-441
Patten DM 1992 Intra-industry environmental disclosures in response to the Alaskan oil
spill a note on legitimacy theory Accounting organizations and Society 17(5)
471-475
Porter ME Kramer MR 2007 The Link Between Competitive Advantage and
Corporate Social Responsibility Harvard business review
Powell WW DiMaggio PJ 1991 The New Institutionalism in Organizational state
Lessons learned from Rana Plaza Accounting Auditing amp Accountability Journal
29(4) 679-704
PwC 2015 FY2014 US Corporate Responsibility Report New York USA
Scott WR 1995 Institutions and organizations (Vol 2) Sage Thousand Oaks CA
Scott WR (2001) Institutions and organizations (2nd ed) Thousand Oaks CA Sage
Shabana KM Buchholtz AK Carroll AB 2016 The institutionalization of corporate
social responsibility reporting Business amp Society 0007650316628177
Shrout PE amp Bolger N 2002 Mediation in experimental and nonexperimental studies
New procedures and recommendations Psychological Methods 7(4) 422-445
Siddiqui J Uddin S 2016 Human rights disasters corporate accountability and the
state Lessons learned from Rana Plaza Accounting Auditing amp Accountability
Journal 29(4) 679-704
Simons M de Wilde J 2017 The involvement of European insurance groups in the
fossil fuels sector A report for The Sunrise Project Amsterdam The Netherlands
Profundo Research and Advice
Sinkovics N Hoque SF Sinkovics RR 2016 Rana Plaza collapse aftermath are CSR
compliance and auditing pressures effective Accounting Auditing amp
Accountability Journal 29(4) 617-649
Sobel ME 1982 Asymptotic confidence intervals for indirect effects in structural
equation models Sociological Methodology 13 290ndash312
Solomon JF Solomon A Norton SD Joseph NL 2011 Private climate change
reporting an emerging discourse of risk and opportunity Accounting Auditing
amp Accountability Journal 24(8) 1119-1148
Thomson Reuters 2015a Environmental law and practice in France overview
Retrieved from httpcapracticallawcom7-503-4572source=relatedcontent
Thomson Reuters 2015b Environmental law and practice in Germany overview
Retrieved from httpcapracticallawcom4-503-0486
Thomson Reuters 2016 Environmental law and practice in Canada overview
Retrieved from httpcapracticallawcom2-503-2764source=relatedcontent
Van Tulder R Van Wijk J Kolk A 2009 From chain liability to chain responsibility
MNE approaches to implement safety and health codes in international supply
chains Journal of Business Ethics 85(2) 399-412
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743
52
Westphal J D Gulati R amp Shortell S M (1997) lsquoCustomization or conformity an
institutional and network perspective on the content and consequences of TQM
adoptionrsquo Administrative Science Quarterly 42 161ndash83
Wilson C Tisdell C 2001 Why farmers continue to use pesticides despite
environmental health and sustainability costs Ecological economics 39(3) 449-
462
Wolniak R 2013 The role of Grenelle II in Corporate Social Responsibility integrated
reporting Manager 18(1) 109-119
Zucker LG 1977 The role of institutionalization in cultural persistence American
Sociological Review 42(5) 726ndash743