BRANDING & COMMUNICATION GUIDELINES 2017-18livelihoods.rajasthan.gov.in/content/dam/livlihood... · table of contents I 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18 19 20

jkstxkjijd dkS’ky izf’k{k.k dk;Zdze (E.L.S.T.P)

BRANDING & COMMUNICATIONGUIDELINES 2017-18

Jherh olqa/kjk jktsekuuh; eq[;ea=h] jktLFkku

jktLFkku dkS’ky ,oa vkthfodk fodkl fuxe] izns’k esa ;qokvksa dks dkS’ky ,oa jkstxkj iznku djus gsrq izfrc) gSA fuxe ds lkFk tqM+s lHkh izf’k{k.k iznkrkvksa }kjk pyk, x, fofHkUu izf’k{k.k dk;Zdzeksa ls jkT; dss ;qok vkRefuHkZj gksdj izxfr fd vksj dne c<+k jgs gSaA vkj,l,yMhlh ds vUrxZr 3 ;kstuk,a pykbZ tk jgh gSa] b,y,lVhih ¼jkstxkjijd dkS’ky izf’k{k.k dk;Zdze½] vkj,lVhih ¼fu;fer dkS’ky izf’k{k.k dk;Zdze½ ,oa MhMh;wthdsokbZ ¼nhu n;ky mik/;k; xzkeh.k dkS’kY; ;kstuk½ ftlls fd gj {ks= ds ;qokvksa dks dkS’ky izf’k{k.k ls tksM+k tk ldsA

jkstxkjijd dkS’ky izf’k{k.k dk;Zdze ¼E.L.S.T.P½

2012 esa ykxw dh xbZ bl ;kstuk dk mn~ns’; dkS’ky fodkl ds lkFk ;qokvksa dks jkstxkj ls tksM+uk gSA blds vUrxZr fo’ks”k n{krk dk;Zdze] eq[;ea=h xzkeh.k jkstxkj ;kstuk ,oa eq[;ea=h ‘kgjh jkstxkj ;kstuk dk fdz;kUo;u fd;k tkrk gSA blesa izf’k{k.k ds i’pkr U;wure 70 izfr’kr ;qokvksa dks jkstxkj ds volj miyC/k djk, tkrs gSa] rFkk blesa 18 ls 35 o”kZ ds bPNqd ;qok izf’k{k.k izkIr dj ldrs gSaA ;kstuk ds vUrxZr 1 tuojh 2014 ls vc rd 1,43,000 ls vf/kd ;qok izf’k{k.k izkIr dj pqds gSa ,oa dbZ vU; ;qok yxkrkj ykHkkfUor gks jgs gSa AE.L.S.T.P ds vUrxZr lHkh izf’k{k.k ,oa vkoklh; lsok,a fu:’kqYd iznku dh tkrh gSaA

;g izdk’ku E.L.S.T.P dh czkf.Max fn’kk funZs’kksa dks n’kkZrs gq, cukbZ xbZ gS ftldk jkT; esa E.L.S.T.P ds vUrxZr dkS’ky izf’k{k.k iznku dj jgs lHkh izf’k{k.k iznkrk vius dsUnzksa esa czkf.Max djrs gq, ikyu dj ldsa ,oa izf’k{k.k dk;Zdzeksa esa le#irk ykbZ tk ldsA

Jherh olqa/kjk jktsekuuh; eq[;ea=h] jktLFkku

jkT; ds ;qokvksa ds liuksa dksfeyk dkS’ky dk cy

table of contents

I

01

02

03

04

05

06

07

08

09

10

11

12

13

14

15

16

17

18

19

20

21

22

Preface

External SDC & Hostel Backlit Banner/ Board (Horizontal)

External SDC & Hostel Dropdown Banner/ Board (Vertical)

Inside SDC & Hostel Poster

Contact Details of Important People & Institutions (SDC & Hostel) Poster

Scheme Details (SDC & Hostel) Poster

Code of Conduct for Trainees (SDC & Hostel) Poster

Class Room & Lab Room Poster

Directional & Visual (SDC & Hostel) Signages

Success Story Testimonials Poster

Message from Hon’ble CM Standee

Message from Hon’ble Minister Standee

Message from Hon’ble CM Poster

Placement Tie ups Poster

Safety Instructions (SDC & Hostel) Poster

Course Information Leaflet

Facilities Checklist (SDC & Hostel) Poster

Office Waiting Area/ Reception Posters and Banners

Trainee Kit Dress and Diary

Trainee Kit ID Card

Courses Information Banner/ Board

Classroom/ Lab Information Poster

Instructions for Social Media

1External SDC & HostelBacklit Banner/ Board (Horizontal)

6 ft

4 ft

Specifications

Position: In front of SDC & HostelDimension: 6ft x 4ftMaterial: Star FlexLanguage: Hindi

vko’;drk vuqlkj cSuj dks blh vuqikr esa cM+k fd;k tk ldrk gSA

izf’k{k.k iznkrk ,l-Mh-lh ,oa Nk=kokl ds ckgj ¼vxzHkkx½ dh vksj ,d ls vf/kd cSuj LFkkfir dj ldrs gSaA ,l-Mh-lh ,oa Nk=kokl ds ckgj de ls de ,d cSuj yxkuk vfuok;Z gSA

Customisation Required

izf’k{k.k iznkrk yksxks ¼izrhd fpUg½izf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½ cSuj esa ns; LFkku ij LFkkfir fd;k tkuk gS] ftldk eki] mldh yach Hkqtk ij fuHkZj djrk gS A yksxks ¼izrhd fpUg½ dk osDVj QWkesZV gh mi;ksx djsa A

izf’k{k.k iznkrk dkiksZjsV laLFkk@,tsUlh dk uke tksM+us gsrqFont: Kruti Dev 718Font Size: 135ptFont Color: Black (C:0 M:0 Y:0 K:100)

fn, x, fMtkbu] yksxks ¼izrhd fpUg½] QkSaV lkbt] jaxks vkfn esa fdlh Hkh izdkj dk cnyko uk djsa A

2


External SDC & HostelDropdown Banner/ Board (Vertical)

5 ft

20 ft

Specifications

Position: In front of SDC & HostelDimension: 5ft x 20ftMaterial: Star FlexLanguage: Hindi


izf’k{k.k iznkrk ,l-Mh-lh ,oa Nk=kokl ds ckgj ¼vxzHkkx½ dh vksj ,d ls vf/kd cSuj LFkkfir dj ldrs gSaA ,l-Mh-lh ,oa Nk=kokl ds ckgj de ls de ,d cSuj yxkuk vfuok;Z gSA


izf’k{k.k iznkrk yksxks ¼izrhd fpUg½izf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½ cSuj esa ns; LFkku ij LFkkfir fd;k tkuk gS] lkFk gh fLdy jktLFkku ds izrhd fpUg ¼yksxks½ ds lkFk xzqi djds] cSuj ds e/; esa LFkkfir djuk gSAyksxks ¼izrhd fpUg½ dk osDVj QWkesZV gh mi;ksx djsa Aizf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½] fLdy jktLFkku ds yksxks ¼izrhd fpUg½ ls NksVk jgsxk A

3Inside SDC & HostelPoster

Specifications

Position: Inside SDC & Hostel Dimension: (A1) 23.37 in x 33.1 in Material: Digital Print on 300 GSM paperLanguage: Hindi

vko’;drk vuqlkj iksLVj dks blh vuqikr esa cM+k fd;k tk ldrk gSA

izf’k{k.k iznkrk ,l-Mh-lh ,oa Nk=kokl ds vanj dh vksj ,d ls vf/kd iksLVj LFkkfir dj ldrs gSaA ,l-Mh-lh ,oa Nk=kokl esa de ls de ,d iksLVj yxkuk vfuok;Z gSA


izf’k{k.k iznkrk yksxks ¼izrhd fpUg½izf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½ iksLVj esa ns; LFkku ij LFkkfir fd;k tkuk gS] ftldk eki] mldh yach Hkqtk ij fuHkZj djrk gS Ayksxks ¼izrhd fpUg½ dk osDVj QWkesZV gh mi;ksx djsa Aizf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½] fLdy jktLFkku ds yksxks ¼izrhd fpUg½ ls NksVk jgsxk A

izf’k{k.k iznkrk dkiksZjsV laLFkk@ ,tsUlh dk uke tksM+us gsrqFont: Kruti Dev 718Font Size: 80ptFont Color: Black (C:0 M:0 Y:0 K:100)

23.37 in

33.1 in


4


Contact Details of Important People & Institutions (SDC & Hostel) Poster

Specifications

Position: Inside SDC & Hostel Dimension: 17 in x 22 in Material: Digital Print on 300 GSM paperLanguage: Hindi




izf’k{k.k iznkrk yksxks ¼izrhd fpUg½izf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½ iksLVj esa ns; LFkku ij LFkkfir fd;k tkuk gS] ftldk eki] mldh yach Hkqtk ij fuHkZj djrk gS A yksxks ¼izrhd fpUg½ dk osDVj QWkesZV gh mi;ksx djsa Aizf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½] fLdy jktLFkku ds yksxks ¼izrhd fpUg½ ls NksVk jgsxk A

lwph esa lEidZ tksM+us gsrqHindi Font: Kruti Dev 718Font Size: 40ptFont Color: Black (C:0 M:0 Y:0 K:100)English/Number Font: Source Sans ProFont Size: 34ptFont Color: Black (C:0 M:0 Y:0 K:100)

17 in

22 in

5Scheme Details (SDC & Hostel)Poster

Specifications:

Position: Inside SDC & HostelDimension: 17 in x 22 in Material: Digital Print on 300 GSM paperLanguage: Hindi





Banner ImageikB;dze ls lacfU/kr vPNh Xkq.koÙkk okyk fp=Image Dimesion: Min 3000px x 4000pxImage Resolution: 300dpi

17 in

22 in


6


Code of Conduct for Trainees(SDC & Hostel) Poster

Specifications:






lwph esa funsZ’k tksM+us gsrqFont: (Hindi) Kruti Dev 718 | (English) Source Sans proFont Size: (Hindi) 30-44pt | (English) 27-36ptFont Color: (Hindi & English) Black (C:0 M:0 Y:0 K:100)

17 in

22 in

7


Class Room & Lab RoomPoster

Specifications

Position: Inside Classrooms & LabsDimension: 17 in x 22 in Material: Digital Print on 300 GSM paperLanguage: Hindi


izf’k{k.k iznkrk d{kk ,oa ySc ds vanj dh vksj ,d ls vf/kd iksLVj LFkkfir dj ldrs gSa A d{kk ,oa ySc esa de ls de ,d iksLVj yxkuk vfuok;Z gSA



lwph esa fo”k; tksM+us gsrqHindi Font: Kruti Dev 718Font Size: 36-40ptFont Color: Black (C:0 M:0 Y:0 K:100)English/Number Font: Source Sans ProFont Size: 33-36 ptFont Color: Black (C:0 M:0 Y:0 K:100)

17 in

22 in

8


Directional & Visual (SDC & Hostel)Signages

Font: Kruti Dev 718Font Size: 125 ptFont Color: White (C:0 M:0 Y:0 K:0),l-Mh-lh ,oa Nk=kokl esa lqfo/kkvksa ds ckgj lkbust yxkuk vfuok;Z gSA

lHkh d{kk] ySc] lqfo/kkvksa] Nk=kokl] dSaVhu bR;kfn ds mfpr fn’kk ds lkbust yxkuk vfuok;Z gSA

Specifications

Position: Outside Washroom Doors (SDC & Hostel)Dimension: 12 in x 12 in Material: Digital Print Vinyls on SunboardLanguage: Hindi

Specifications

Position: (SDC & Hostel) Depends on the requirementDimension: 12 in x 5 in Material: Digital Print Vinyls on SunboardLanguage: Hindi

lkbust ij d{kk@ ySc bR;kfn fy[kus gsrqHindi Font: Kruti Dev 718English/ Num Font: Source Sans Pro

12 in

12 in

5 in

12 in

9Success Story TestimonialsPoster

Specifications

Position: Inside SDC (Hostel Optional)Dimension: (A2) 16.5 in x 23.3 in Material: Digital Print on 300 GSM paperLanguage: Hindi

vko’;drk vuqlkj iksLVj dks blh vuqikr esa cM+k fd;k tk ldrk gSAizf’k{k.k iznkrk ,l-Mh-lh@ Nk=kokl ds vanj dh vksj ,d ls vf/kd iksLVj LFkkfir dj ldrs gSaA ,l-Mh-lh esa de ls de ,d iksLVj yxkuk vfuok;Z gSA



ykHkkFkhZ dk fp=vkS|ksfxd i`”BHkwfe ds lkFk vPNh xq.koRrk okyh NfoImage Dimesion: Min 3000px x 4000pxImage Resolution: 300dpi

ykHkkFkhZ dk fooj.k@vuqHkoFont: Kruti Dev 718Font Size: 32-34pt (Depending upon the size of content)Font Color: Black (C:0 M:0 Y:0 K:100)English/Number Font: Source Sans ProFont Size: 27-28ptFont Color: Black (C:0 M:0 Y:0 K:100)

16.5 in

23.3 in


10


Message from Hon’ble CMStandee

3 ft

6 ft

Specifications

Position: Inside SDC (Hostel Optional)Dimension: 3 ft x 6 ftMaterial: Star Flex, Roll UpLanguage: Hindi

izf’k{k.k iznkrk ,l-Mh-lh@ Nk=kokl ds vanj dh vksj ,d ls vf/kd LVSaMh LFkkfir dj ldrs gSaA ,l-Mh-lh esa de ls de ,d LVSaMh yxkuk vfuok;Z gSA


izf’k{k.k iznkrk yksxks ¼izrhd fpUg½izf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½ LVSaMh esa ns; LFkku ij LFkkfir fd;k tkuk gS] ftldk eki] mldh yach Hkqtk ij fuHkZj djrk gS A yksxks ¼izrhd fpUg½ dk osDVj QWkesZV gh mi;ksx djsa Aizf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½] fLdy jktLFkku ds yksxks ¼izrhd fpUg½ ls NksVk jgsxk A

11

Specifications

Position: Inside SDC (Hostel Optional)Dimension: 3 ft x 6 ftMaterial: Star Flex, Roll UpLanguage: Hindi

izf’k{k.k iznkrk ,l-Mh-lh@ Nk=kokl ds vanj dh vksj ,d ls vf/kd LVSaMh LFkkfir dj ldrs gSaA ,l-Mh-lh esa de ls de ,d LVSaMh yxkuk vfuok;Z gSA


izf’k{k.k iznkrk yksxks ¼izrhd fpUg½izf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½ LVSaMh esa ns; LFkku ij LFkkfir fd;k tkuk gS] ftldk eki] mldh yach Hkqtk ij fuHkZj djrk gS A yksxks ¼izrhd fpUg½ dk osDVj QWkesZV gh mi;ksx djsa Aizf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½] fLdy jktLFkku ds yksxks ¼izrhd fpUg½ ls NksVk jgsxk A

Message from Hon’ble MinisterStandee

3 ft

6 ft


12


Message from Hon’ble CM Poster

Specifications



izf’k{k.k iznkrk ,l-Mh-lh@ Nk=kokl ds vanj dh vksj ,d ls vf/kd iksLVj LFkkfir dj ldrs gSaA ,l-Mh-lh esa de ls de ,d iksLVj yxkuk vfuok;Z gSA



23.37 in

33.1 in

13Placement Tie ups Poster

Specifications



izf’k{k.k iznkrk ,l-Mh-lh@ Nk=kokl ds vanj dh vksj ,d ls vf/kd iksLVj LFkkfir dj ldrs gSaA ,l-Mh-lh esa de ls de ,d iksLVj yxkuk vfuok;Z gSA



IyslesaV iznkrk daiuh dk yksxks ¼izrhd fpUg½vPNh xq.koRrk okyh Nfo 2 bap X 2 bap ds lQsn fMCcs esa LFkkfir djuh gSAImage Dimesion: Min 1000px x 1000pxImage Resolution: 300dpi

16.5 in

23.3 in


14


Safety Instructions (SDC & Hostel)Poster

Specifications



izf’k{k.k iznkrk ,l-Mh-lh ,oa Nk=kokl ds vanj ,d ls vf/kd iksLVj LFkkfir dj ldrs gSa A ,l-Mh-lh ,oa Nk=kokl esa de ls de ,d iksLVj yxkuk vfuok;Z gSA



lwph esa funsZ’k tksM+us gsrqFont: (Hindi) Kruti Dev 718 | (English/ Num) Source Sans proFont Size: (Hindi) 36-40pt | (English/ Num) 32-34ptFont Color: (Hindi & English) Black (C:0 M:0 Y:0 K:100)

17 in

22 in

15Course Information Leaflet

Specifications

Position: Handheld Dimension: 15 cm x 12 cmMaterial: Art Paper (130 GSM)Language: Hindi


izf’k{k.k iznkrk yksxks ¼izrhd fpUg½izf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½ i=d esa ns; LFkku ij LFkkfir fd;k tkuk gS] ftldk eki] mldh yach Hkqtk ij fuHkZj djrk gSA yksxks ¼izrhd fpUg½ dk osDVj QWkesZV gh mi;ksx djsa Aizf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½] fLdy jktLFkku ds yksxks ¼izrhd fpUg½ ls NksVk jgsxk A

izf’k{k.k iznkrk dk irkizf’k{k.k iznkrk dk irk] i=d ds vxzHkkx esa fn;s LFkku esa tksMk tkuk gSAHindi Font: Kruti Dev 718Font Size: Not less than 8ptFont Color: Black (C:0 M:0 Y:0 K:100)English/Number Font: Source Sans ProFont Size: Not less than 7ptFont Color: Black (C:0 M:0 Y:0 K:100)

15 cm

12 cm


lHkh izf’k{k.kkfFkZ;ksa dks dkslZ dh tkudkjh nsrk gqvk i=d (Leaflet) nsuk vfuok;Z gSA

16


Facilities Checklist (SDC & Hostel)Poster

Specifications

Position: Inside SDC & HostelDimension: 17 in x 22 in Material: Digital Print on 300 GSM paperLanguage: Hindi


izf’k{k.k iznkrk ,l-Mh-lh ,oa Nk=kokl ds vanj ,d ls vf/kd iksLVj LFkkfir dj ldrs gSa A ,l-Mh-lh ,oa Nk=kokl esa de ls de ,d iksLVj yxkuk vfuok;Z gSA



lwph esa lqfo/kk tksM+us gsrqHindi Font: Kruti Dev 718Font Size: 30ptFont Color: Black (C:0 M:0 Y:0 K:100)English/ Number Font: Source Sans ProFont Size: 25.4ptFont Color: Black (C:0 M:0 Y:0 K:100)

17 in

22 in

17Office Waiting Area/ Reception Posters and Banners

Specifications

Position: Inside SDC (Hostel Optional) Main Poster- On Wall behind the main counterStandee-Infront of ReceptionPlacement Poster & Success Story Testimonials - On Sidewalls

Dimension & Material: Refer page no:Main Poster- Page 03Standee-Page 10Placement Poster- Page 13Success Story Testimonials- Page 09 Language: Hindi

izf’k{k.k iznkrk ,l-Mh-lh@ Nk=kokl ds vanj ,d ls vf/kd iksLVj@LVSaMh LFkkfir dj ldrs gSa A

iksLVj@LVSaMh ds fooj.k ds fy, mfpr ist dks jsQj djsaA

,l-Mh-lh eas nh, x, izR;sd fMtkbu ds de ls de ,d iksLVj ,oa LVSaMh yxkuk vfuok;Z gSA


18


Trainee KitDress and Diary

Specifications

Position: As shown in the figure (Front, Back & Side)Material : 70% Cotton, 30% PolysterSize: Small, Medium, Large (As per the requirement of the student)Language: Hindi

Specifications

Position: Front & BackDimension: 5 in x 7 in Material: Paper 70gm Maplito, Spiral BindingLanguage: Hindi

For Female

For Male

TP Logo

TP LogoTP Logo

Front

Front

Back

BackCustomisation Required

izf’k{k.k iznkrk yksxks ¼izrhd fpUg½izf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½ Vh ‘kVZ esa ns; LFkku ij LFkkfir fd;k tkuk gS] ftldk eki] mldh yach Hkqtk ij fuHkZj djrk gS A yksxks ¼izrhd fpUg½ dk osDVj QWkesZV gh mi;ksx djsa Aizf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½] fLdy jktLFkku ds yksxks ¼izrhd fpUg½ ls NksVk jgsxk A

Diary


izf’k{k.k iznkrk yksxks ¼izrhd fpUg½izf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½ dkMZ esa ns; LFkku ij LFkkfir fd;k tkuk gS] ftldk eki] mldh yach Hkqtk ij fuHkZj djrk gS A yksxks ¼izrhd fpUg½ dk osDVj QWkesZV gh mi;ksx djsa Aizf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½] fLdy jktLFkku ds yksxks ¼izrhd fpUg½ ls NksVk jgsxk A

Front Back

7 in

5 in

19Trainee KitID Card

Specifications

Position: In frontDimension: 3.25 in x 2 in Material: Plastic coated cardLanguage: HindiStrip: 0.75 inch wide, 3 ft longwith 1.5 inch wide logos repeated at every 3 inch gap

dkMZ esa lwpuk@ fooj.k tksM+us gsrq

izf’k{k.kkFkhZ dk fp= fn, x, LFkku ij 0.8 in x 0.8 in ds eki esa yxkuk gSA

Hindi Font: Kruti Dev 718Font Size: 8ptFont Color: Black (C:0 M:0 Y:0 K:100)English/Number Font: Source Sans ProFont Size: 7.5 ptFont Color: Black (C:0 M:0 Y:0 K:100)

3.25 in

2 in

izR;sd fo|kFkhZ dks Vªsuh fdV esa Mk;jh] Vh ‘kVZ] isu o vkbZ Mh dkMZ ¼iV~Vh lfgr½ nsuk vfuok;Z gSA



izf’k{k.k iznkrk yksxks ¼izrhd fpUg½izf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½ dkMZ esa ns; LFkku ij LFkkfir fd;k tkuk gS] ftldk eki] mldh yach Hkqtk ij fuHkZj djrk gS A yksxks ¼izrhd fpUg½ dk osDVj QWkesZV gh mi;ksx djsa Aizf’k{k.k iznkrk dk yksxks ¼izrhd fpUg½] fLdy jktLFkku ds yksxks ¼izrhd fpUg½ ls NksVk jgsxk A

20


Courses InformationBanner/ Board

6 ft

4 ft

Specifications

Position: SDC (Hostel Optional)Dimension: 6ft x 4ftMaterial: Star FlexLanguage: Hindi


izf’k{k.k iznkrk ,l-Mh-lh@ Nk=kokl ds vanj dh vksj ,d ls vf/kd cSuj LFkkfir dj ldrs gSaA ,l-Mh-lh eas de ls de ,d cSuj yxkuk vfuok;Z gSA



lwph esa ikB~;dze tksM+us gsrqFont: (Hindi) Kruti Dev 718 | (English/ Num) Source Sans proFont Size: (Hindi) 110pt - 120pt | (English/ Num) 100ptFont Color: (Hindi & English) Black (C:0 M:0 Y:0 K:100)

21Classroom/ Lab InformationPoster

Specifications

Position: Outside Classrooms & LabsDimension: 2 ft x 2 ftMaterial: Digital Print on 300 GSM paperLanguage: Hindi

vko’;drk vuqlkj iksLVj dks blh vuqikr esa cM+k fd;k tk ldrk gSAizf’k{k.k iznkrk dks izR;sd d{kk ,oa ySc ds ckgj lEcaf/kr lwpuk dk de ls de ,d iksLVj yxkuk vfuok;Z gSA



lwph esa lwpuk tksM+us gsrqHindi Font: Kruti Dev 718Font Size: 74 ptFont Color: Black (C:0 M:0 Y:0 K:100)English/Number Font: Source Sans ProFont Size: 64 ptFont Color: Black (C:0 M:0 Y:0 K:100)

2 ft

2 ft


22Instructions forSocial Mediaizf’k{k.k iznkrk ds fy, lksf’k;y fefM;k lEcfU/kr funsZ”k %&

1. izf’k{k.k iznkrk viuh mifLFkfr V~ohVj vkSj Qslcqd ij lqfuf’pr djsa2. izf’k{k.k iznkrk fuEufyf[kr ds lEcU/k esa V~ohV ,oa iksLV djsa• u;s izf’k{k.k dsUnz ds m)?kkVu ls lEcfU/kr ELSTP ds vUrxZr u;s izkstsDV~l ls lEcfU/kr orZeku eas py jgs izkstsDV~l ls lEcfU/kr ¼eksfcykbZts’ku] ukekadu vkSj iathdj.k] okLrfod Vªsfuax dh izxfr] eqY;kadu ,oa izek.khdj.k ½ vk;kstu ¼lh&Qs;lZ] fo”ks’k izf’k{k.k] x.kekU; O;fDr;ksa }kjk nkSjs] fefM;k dojst½ ykHkkfFkZ;kas ds vuqHko] fo’ks”kdj izf’k{k.k ds }kjk muds thou esa vk;s cnykoksa ds ckjs esa ykHkkfFkZ;ksa ds vuqHkoksa dks mtkxj djus esa lgk;d vU; lwpuk,W

fu;e %&

1. izf’k{k.k iznkrk lEcfU/kr ljdkj@izkbZosV laLFkk,W@laXkBuksa vkSj ,dkadh;ksa dks vo’; VSx djsaA2. os fLdy jktLFkku gs.My ¼@skillrajasthan/@rsldcskills½ vkSj jktLFkku dkS’ky ,oa vkthfodk fodkl fuxe gs.My ¼@rsldc_jaipur/@rsldcraj½ dks Hkh VSx dj ldrs gaS rkfd muds lans’k T;knk ls T;knk yksxkas rd igqWp ldsA3. os ekuuh; eq[;ea=h Jherh olqU/kjk jkts ¼@VasundharaBJP/@VasundharaRajeOfficial½ dks Hkh VSx dj ldrs gSa rkdh mudk lans’k vU; 11 yk[k yksxksa rd igqWp ldsA3. Qslcqd ij cuk;s x;s iksLV lEcfU/kr O;fDr;ksa ,oa laxBuksa ds lkFk Hkh ‘ks;j dj ldrs gSa lkFk gh fLdy jktLFkku ds ist ,oa jktLFkku dkS’ky ,oa vkthfodk fodkl fuxe ds ist ds lkFk Hkh ‘ks;j dj ldrs gSaA4. os lQyrk dh dgkfu;kWa vkSj fo|kfFkZ;ksa ds iz’kaLkk i= Hkh ‘ks;j dj ldrs gSaA

fLdy jktLFkku dh lksf’k;y fefM;k ij foLr`r tkudkjh

1. jktLFkku dkS’ky ,oa vkthfodk fodkl fuxe dh lksf’k;y fefM;k ij mifLFkfr fuEu isftl ,oa gs.MYl ls izkIr dh tk ldrh gS %& i. gS.MYl Qslcqd @rsldcraj V~ohVj @rsldc_jaipur

ii. fyaDl Qslcqd www.facebook.com/rsldcraj V~ohVj www.twitter.com/rsldc_jaipur

2. ekuuh; eq[;ea=h i. gS.MYl Qslcqd@VasundharaRajeOfficial V~ohVj@VasundharaBJP

3. fLdy jktLFkku i. gS.MYl Qslcqd@rsldcskills V~ohVj@skillrajasthan

ii. fyaDl Qslcqd www.facebook.com/rsldcskills V~ohVj www.twitter.com/skillrajasthan

d`I;k iksLV ,oa V~ohV djrs le; lEcaf/kr gs’kVSXl dk mi;ksx djsa] tSls dh &#ELSTP, #RSLDC, #Skillindia, #SkillRajasthan, bR;kfnA

mnkgj.k%

Rajasthan Skill and Livelihoods Development Corporation (RSLDC)

www.livelihoods.rajasthan.gov.inRSLDC Head Office: J-8-A, EMI Campus, Jhalana Institutional Area,

Jhalana Doongari, Jaipur (302004) or at your nearest District Office of RSLDC

Documents

BRANDING & COMMUNICATION GUIDELINES 2017-18livelihoods.rajasthan.gov.in/content/dam/livlihood... · table of contents I 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18 19 20