Report de SEO sur ConseilsMarketing.fr pour le mot clé "Community Manager"

Embed Size (px)

Citation preview

  • 8/2/2019 Report de SEO sur ConseilsMarketing.fr pour le mot cl "Community Manager"

    1/89

    Top 10 Optimization Report

    Date: 2012-03-10

    Recipient:

  • 8/2/2019 Report de SEO sur ConseilsMarketing.fr pour le mot cl "Community Manager"

    2/89

    Report overviewThis report helps you to optimize the web page "http://www.conseilsmarketing.fr/" for a high ranking on Google.fr (sansPlaces) for the search term "Community manager".

    Your web page

    http://www.conseilsmarketing.fr/

    Title: ConseilsMarketing.fr

    Description: Trouvez des Prospects et Fidlisez vos Clients

    Your competitors for the search term "Community manager" on Google.fr (sans Places)1 http://fr.wikipedia.org/wiki/Gestionnaire_de_communaut%C3%A9

    Title: Gestionnaire de communaut - Wikipdia

    Description: [No meta description available.]

    2 http://www.vaninadelobelle.com/Qu-est-ce-qu-un-Community-Manager_a963.html

    Title: Quest-ce quun Community Manager ?

    Description: Le web collaboratif a introduit de nouvelles tendances et de ce fait de nouveauxrles ayant une dimension bien plus large que ce quils taient leur dbut. Ainsi leCommunity Manager qu...

    3 http://www.mycommunitymanager.fr/

    Title: My Community Manager

    Description: Blog Collaboratif de 40 Personnes. Community Management / Rseaux sociaux

    / E-rputation / Web Marketing / Street marketing / Buzz.

    4 http://www.commentcamarche.net/faq/28625-pourquoi-et-comment-recruter-un-community-manager

    Title: Pourquoi et comment recruter un Community Manager ? | CommentCaMarche

    http://www.commentcamarche.net/faq/28625-pourquoi-et-comment-recruter-un-community-mhttp://www.mycommunitymanager.fr/http://www.vaninadelobelle.com/Qu-est-ce-qu-un-Community-Manager_a963.htmlhttp://fr.wikipedia.org/wiki/Gestionnaire_de_communaut%C3%A9http://www.conseilsmarketing.fr/
  • 8/2/2019 Report de SEO sur ConseilsMarketing.fr pour le mot cl "Community Manager"

    3/89

    Your competitors for the search term "Community manager" on Google.fr (sans Places)

    Description: Avec la multiplication des espaces communautaires sur Internet, le dialogueentre marques et clients s'oriente de plus en plus vers les mdias sociaux : blogs, forumsde discussions, sites d'avis et rseaux sociaux... A la faveur de cette...

    5 http://www.strategies.fr/etudes-tendances/dossiers/132618/131966W/profession-community-manager.html

    Title: Profession community manager - Dossiers - Stratgies

    Description: Comme les autres secteurs, l'emploi dans la communication et le marketingtait en berne en 2009. Les mtiers du numrique et du corporate continuent cependantd'avoir le vent en poupe. Le point sur 2009 et les perspectives 2010.

    6 http://www.capital.fr/carriere-management/zoom-sur-un-metier/community-manager-558292

    Title: Community manager - Capital.fr

    Description: La mission de cet agent trs spcial du Web : faire mousser sa marque sur lesrseaux sociaux et sur les forums.

    7 http://www.letudiant.fr/metiers/community-manager-un-nouveau-metier-pour-les-accros-sur-web-2-0-12577.html

    Title: Community manager, un nouveau mtier pour le Web 2.0

    Description: Vous passez votre vie sur Facebook ou sur Youtube ? Cela peut vous vousouvrir des portes. De plus en plus dentreprises ou dinstitutions recherchent despersonnes capables dassurer leur promotion et leur communication via les rseauxsociaux. On les appelle les community managers . Exemples avec Nicolas etHlne, deux jeunes diplms, qui ont dcid de se lancer dans ces nouvellescarrires pour le compte de deux coles de commerce.

    8 http://www.managerunecommunaute.com/

    Title: Manager une communaut

    Description: [No meta description available.]

    http://www.managerunecommunaute.com/http://www.letudiant.fr/metiers/community-manager-un-nouveau-metier-pour-les-accros-sur-whttp://www.capital.fr/carriere-management/zoom-sur-un-metier/community-manager-558292http://www.strategies.fr/etudes-tendances/dossiers/132618/131966W/profession-community-
  • 8/2/2019 Report de SEO sur ConseilsMarketing.fr pour le mot cl "Community Manager"

    4/89

    Your competitors for the search term "Community manager" on Google.fr (sans Places)

    9 http://www.loichelias.com/community-management

    Title: Catgorie Community Management

    Description: Animer et grer une communaut en ligne

    10 http://www.conseilsmarketing.com/e-marketing/interview-de-community-manager-gilles-gissinger-de-fysiki

    Title: Interview de Community Manager : Gilles Gissinger de Fysiki | ConseilsMarketing.fr

    Description: Dans notre srie dinterviews sur le Mtier Community Manager nous avons leplaisir daccueillir Gilles Gissinger deFysiki.com. 1 - Est-ce que tu

    Analyzed search terms

    1. Community manager

    2. Community

    3. manager

    Top 10 Ranking Requirements Score

    5%The Top 10 Ranking Requirements Score of 5% means that the web page www.conseilsmarketing.fr meets only 5% ofthe requirements for a top 10 ranking on Google.fr (sans Places) for the search term "Community manager".

    Note that not all ranking factors are weighted equally, and that there are some ranking factors that cannot be taken intoaccount because search engines do not reveal the necessary data.

    http://www.conseilsmarketing.com/e-marketing/interview-de-community-manager-gilles-gissihttp://www.loichelias.com/community-management
  • 8/2/2019 Report de SEO sur ConseilsMarketing.fr pour le mot cl "Community Manager"

    5/89

    Search engine ranking factors performance

    Ranking Factor Importance Factors

    Passed

    Factors

    FailedRanking Factors Performance

    104 ranking factors passed

    32 ranking factors failed

    Essential (weighted most): 9 15

    Very Important: 9 0

    Important: 34 2

    Moderately Important: 27 14

    Slightly Important: 25 1

    Total: 104 32

    Table of contents

    1. Report overview 19. Keyword use in same domain link URLs

    2. Keyword use in document title 20. Keyword use in outbound link URLs

    3. Global link popularity of web site 21. Keyword use in meta description

    4. Link texts of inbound links 22. Number of trailing slashes in URL

    5. Keyword use in body text 23. HTML validation of web page to W3C standards

    6. Age of web site 24. Readability level of web page

    7. Keyword use in H1 headline texts 25. Keyword use in meta keywords

    8. Keyword use in domain name 26. Keyword use in the first sentence of the body text

    9. Keyword use in page URL 27. Keyword use in HTML comments

    10. Links from social networks 28. Search engine compatibility

    11. Server speed 29. Factors that could prevent your top ranking

    12. Keyword use in H2-H6 headline texts 30. Table: Number of keywords

    13. Keyword use in IMG ALT attributes 31. Table: Keyword density14. Top level domain of web site 32. Table: Keyword position

    15. Keyword use in bold body text 33. Table: Number of words

    16. Number of visitors to the site 34. Table: Number of characters

    17. Keyword use in same domain link texts 35. Table: Ranking factors digest

    18. Keyword use in outbound link texts

  • 8/2/2019 Report de SEO sur ConseilsMarketing.fr pour le mot cl "Community Manager"

    6/89

  • 8/2/2019 Report de SEO sur ConseilsMarketing.fr pour le mot cl "Community Manager"

    7/89

  • 8/2/2019 Report de SEO sur ConseilsMarketing.fr pour le mot cl "Community Manager"

    8/89

    Advice for your document title

    Search term: "Community manager"

    Number of keywords: 0 to 1 0 You should use the search term "manager" at least once.

  • 8/2/2019 Report de SEO sur ConseilsMarketing.fr pour le mot cl "Community Manager"

    9/89

    Global link popularity of web site

    Essential

    The global link popularity measures how many web pages link to your site. The number of web pages linking to your siteis not as important as the quality of the web pages that link to your site.

    All major search engines take the quality and the context of the links into account. Search engines assume that yourweb page must offer relevant content if many quality sites link to it.

    Number of inbound links according to these search engines (the more the better)

    Alexa Google.com (without

    Places)

    Yahoo.com Peak Value

    To Your Site: 1548 0 5960 5960

    To Site 1: 46818 1680 6000000 6000000

    To Site 2: 289 88 4490 4490

    To Site 3: 547 95 3960 3960

    To Site 4: 10678 310 991000 991000

    To Site 5: 2092 290 29500 29500

    To Site 6: 5556 165 15600 15600

    To Site 7: 3355 555 34300 34300

    To Site 8: 204 105 566 566

    To Site 9: 234 7 48 234

    To Site 10: 161 0 1180 1180

    Range: 161 to 46818 0 to 1680 48 to 6000000 234 to 6000000

    Advice for the global link popularity

    In average, less web pages link to your page than to the top ranked pages. The average link popularity of the topranked pages is 643711, the link popularity of your web page is 5960. You must increase the number of webpages from different domains that link to your web site. Keep in mind that all search engines also evaluate the linktexts and the quality of the web pages that link to your web site.

  • 8/2/2019 Report de SEO sur ConseilsMarketing.fr pour le mot cl "Community Manager"

    10/89

    Link texts of inbound links

    Essential

    Inbound links are links from other web sites to your site. If many other sites link to your site, then search enginesconsider your site to be important. However, the number of links is not as important as is the relevance of the linking

    page and the link text used in linking to your site.

    This chapter lists a sample of the web pages that link to your site, along with the link text. Note that search engines donot reveal all inbound links to your site.

    Sample of the web pages that link to your site

    Linked Text Linked URL Web Page That Links To Your Site

    [empty] http://www.conseilsmarketing.fr/communication/comment-impressionner-son-audience-lors-dune-presentation

    http://www.xmarks.com/site/instrumenpoche.sesamath.net/spip.php

    [empty] http://www.conseilsmarketing.fr/emailing/livre-gratuit-100-conseils-pour-reussir-sur-internet http://www.conseilsmarketing.com/

    [empty] http://www.conseilsmarketing.fr/la-selection-de-solutions-de-seo

    http://www.conseilsmarketing.com/

    103 conseils pourrussir sur le Web

    http://www.conseilsmarketing.fr/emailing/les-103-conseils-que-jaurais-aime-quon-me-donne-quand-jai-debute-sur-internet

    http://www.conseilsmarketing.com/

    6 cls pour russir unprojet de CRM

    http://www.conseilsmarketing.fr/fidelisation/comment-reussir-son-projet-de-crm

    http://www.conseilsmarketing.com/

    Comment lancer unblog ?

    http://www.conseilsmarketing.fr/e-marketing/comment-lancer-un-blog-pro-et-le-faire-connaitre

    http://www.conseilsmarketing.com/

    http://www.conseil...Comment utiliser lechat de facebook sansFacebook...

    http://www.conseilsmarketing.fr/entreprise-marketing/story.php?title=comment-utiliser-le-chat-de-facebook-sans-facebook-

    http://twitoaster.com/country-fr/conseilsmkg/comment-utiliser-le-chat-de-facebook-sans-facebook-se-connecter-via-meboo1-votes/

    http://www.conseilsmarketing.fr

    http://www.conseilsmarketing.fr http://listorious.com/conseilsmkg

    http://www.conseilsmarketing.fr/entrepri...

    http://www.conseilsmarketing.fr/entreprise-marketing/story.php?title=comment-utiliser-le-chat-de-facebook-sans-facebook-

    http://twitoaster.com/country-fr/conseilsmkg/comment-utiliser-le-chat-de-facebook-sans-facebook-se-connecter-via-meboo1-votes/

    Quel usage PRO pourTwitter ?

    http://www.conseilsmarketing.fr/referencement/quel-usage-professionnel-pour-twitter

    http://www.conseilsmarketing.com/

    Reussir sescampagnes Adwords

    http://www.conseilsmarketing.fr/e-marketing/comment-optimiser-une-campagne-google-adwords-%E2%80%93-partie-1

    http://www.conseilsmarketing.com/

    Utilisez Facebook pourvotre business

    http://www.conseilsmarketing.fr/referencement/quel-usage-professionnel-pour-facebook

    http://www.conseilsmarketing.com/

    http://www.conseilsmarketing.com/http://www.conseilsmarketing.fr/referencement/http://www.conseilsmarketing.com/http://www.conseilsmarketing.fr/e-marketing/cohttp://www.conseilsmarketing.com/http://www.conseilsmarketing.fr/referencement/http://twitoaster.com/country-fr/conseilsmkg/cohttp://www.conseilsmarketing.fr/entreprise-markhttp://www.conseilsmar/http://listorious.com/conseilsmkghttp://www.conseilsmarketing.fr/http://www.conseilsmar/http://twitoaster.com/country-fr/conseilsmkg/cohttp://www.conseilsmarketing.fr/entreprise-markhttp://www.conseil.../http://www.conseilsmarketing.com/http://www.conseilsmarketing.fr/e-marketing/cohttp://www.conseilsmarketing.com/http://www.conseilsmarketing.fr/fidelisation/comhttp://www.conseilsmarketing.com/http://www.conseilsmarketing.fr/emailing/les-10http://www.conseilsmarketing.com/http://www.conseilsmarketing.fr/la-selection-de-http://www.conseilsmarketing.com/http://www.conseilsmarketing.fr/emailing/livre-grhttp://www.xmarks.com/site/instrumenpoche.shttp://www.conseilsmarketing.fr/communication
  • 8/2/2019 Report de SEO sur ConseilsMarketing.fr pour le mot cl "Community Manager"

    11/89

    Advice for the link texts of inbound links

    To get a high ranking on Google.fr (sans Places), make sure that the web pages that link to your site use thesearch term "Community manager" in their link texts. The more links to your web site contain "Communitymanager" (or a part of it) in the link text, the more likely it is that your web site will get a high ranking on Google.fr(sans Places) for that search term.

    It is advisable to use different but related keywords for the link texts. If all links to your web site use exactly thesame link text, then Google.fr (sans Places) might lower your rankings because of unnatural linking patterns.

    In addition, the quality and reputation of the web pages that link to your site is very important to the searchengines.